玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)32.529.4910.4219.0516.0924.5121.6370.9940.2718.5790.6649.43.19129.575.271.1483.8742.50.050.00.049.7217.1817.88265.0432.8741.2688.16-31.75-10.8311.84140.6942.1118.97-17.05-26.53
23Q3 (19)29.704.95-16.2716.4111.94-35.6512.65-4.67-47.719.74-8.97-49.271.39-0.71-58.010.62-4.62-53.030.050.0-16.6742.43-4.35-7.64199.484.2413.64129.1717.5722.94-29.17-195.83-412.0422.87-5.514.92
23Q2 (18)28.30-1.43-12.4914.66-0.27-31.3713.27-40.04356.0110.70-44.18408.361.40-43.09369.230.65-36.891028.570.050.0-16.6744.36-15.8367.02191.367.726.2109.8666.23-84.82-9.86-129.0798.4224.20-3.5112.72
23Q1 (17)28.71-2.51-5.014.70-3.92-1.822.1343.5138.8319.1754.2252.262.4635.1632.971.0328.7528.750.050.00.052.7024.9429.58177.64-5.3215.7666.09-33.15-29.8333.912884.35483.325.08-2.870.93
22Q4 (16)29.45-16.975.0715.30-40.0-19.5215.42-36.25-3.1412.43-35.269.521.82-45.02-18.020.80-39.39-14.890.05-16.67-28.5742.18-8.1811.68187.626.89-0.6498.86-5.9-16.661.14119.95105.825.8229.7526.69
22Q3 (15)35.479.68-13.8925.5019.38-19.9124.19731.2798.1219.20653.31191.353.31736.54109.491.321985.7178.380.060.0-33.3345.9472.9751.42175.53-2.58-4.48105.06-85.48-59.46-5.7099.0996.4419.90-7.3118.45
22Q2 (14)32.347.02-3.8421.3642.6933.52.91-81.74-97.09-3.47-127.56-103.78-0.52-128.11-102.96-0.07-108.75-101.080.0620.0-14.2926.56-34.69-78.61180.1817.425.65723.53668.194418.04-623.53-10824.71-842.4221.47-13.6-20.54
22Q1 (13)30.227.81-0.2314.97-21.25-1.3815.940.13-26.8112.5910.93-34.871.85-16.67-48.320.80-14.89-44.830.05-28.57-28.5740.677.68-16.63153.45-18.73-17.3494.19-20.636.195.81129.65-80.5624.8521.93-0.12
21Q4 (12)28.03-31.95-10.3619.01-40.312.4215.9230.38-28.811.3572.23-44.22.2240.51-42.190.9427.03-38.560.07-22.220.037.7724.49-22.68188.822.752.82118.63-54.2256.71-19.6187.76-180.6920.3821.31-19.54
21Q3 (11)41.1922.4837.931.8499.0103.0612.21-87.78-28.056.59-92.83-49.391.58-91.0-36.030.74-88.63-28.850.0928.5750.030.34-75.56-36.45183.777.75-5.24259.141518.18180.44-160.22-290.76-2209.516.80-37.82-32.45
21Q2 (10)33.6311.0314.6216.005.42.399.88358.59463.3491.87375.27560.9417.56390.5538.556.51348.97451.690.070.00.0124.16154.53159.53170.55-8.12-12.9416.01-76.84-81.8883.99180.83622.2827.028.60
21Q1 (9)30.29-3.13-0.6215.18-10.23-1.6221.78-2.59120.4519.33-4.97137.473.58-6.77129.491.45-5.2390.790.070.00.048.78-0.1426.08185.631.080.0569.16-8.64-55.4729.9123.08154.0624.88-1.782.22
20Q4 (8)31.274.69-13.9816.917.84-15.8322.3631.7625.2720.3456.2233.23.8455.4717.791.5347.1213.330.0716.670.048.852.3313.24183.65-5.31-2.9675.70-18.08-33.1224.30219.94301.0225.331.8554.55
20Q3 (7)29.871.81-6.3615.680.26-3.9816.97-4.2915.9913.02-6.3314.512.47-10.181.231.04-11.86-1.890.06-14.29-14.2947.74-0.2117.67193.94-1.04.9292.414.56-17.997.59-34.68167.4124.87011.28
20Q2 (6)29.34-3.74-16.3615.641.36-9.1817.7379.4511.313.9070.7624.112.7576.2819.051.1855.2616.830.070.00.047.8423.6515.67195.895.582.2788.37-43.1-18.1711.63121.02245.350.00-100.0-100.0
20Q1 (5)30.48-16.1511.1215.43-23.2107.399.88-44.6580.298.14-46.6979.691.56-52.15110.810.76-43.746.150.070.016.6738.69-10.324.4185.53-1.971.67155.3237.2215.05-55.32-357.64-58.0524.3448.51-13.1
19Q4 (4)36.3513.950.020.0923.030.017.8522.010.015.2734.30.03.2633.610.01.3527.360.00.070.00.043.146.330.0189.252.390.0113.190.450.0-12.09-7.280.016.39-26.670.0
19Q3 (3)31.90-9.060.016.33-5.170.014.63-8.160.011.371.520.02.445.630.01.064.950.00.070.00.040.57-1.910.0184.84-3.50.0112.684.330.0-11.27-40.850.022.35-2.190.0
19Q2 (2)35.0827.890.017.22131.450.015.93190.690.011.20147.240.02.31212.160.01.0194.230.00.0716.670.041.3611.60.0191.554.970.0108.00-20.00.0-8.0077.140.022.85-18.420.0
19Q1 (1)27.430.00.07.440.00.05.480.00.04.530.00.00.740.00.00.520.00.00.060.00.037.060.00.0182.480.00.0135.000.00.0-35.000.00.028.010.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.01-6.2816.43-16.023.7022.0817.6318.3214.7441.198.4726.613.1811.970.18-18.1847.3921.54265.0441.2693.15-29.026.8503.95-28.3122.49-1.66
2022 (9)32.02-5.3819.56-9.1119.4110.2914.90-57.7310.44-65.186.69-72.752.84-69.330.22-24.1438.99-32.27187.62-0.64131.23114.9-31.2305.52-18.4122.875.39
2021 (8)33.8411.9421.5235.1817.60-23.0135.25110.4529.98116.3124.55135.839.26107.160.2911.5457.5725.78188.822.8261.07-35.7138.93676.256.76-28.4721.70-10.14
2020 (7)30.23-8.5615.920.6322.868.6116.7519.3913.8625.5410.4120.774.476.180.26-13.3345.7712.21183.65-2.9694.98-15.825.0209.45-6.1724.1510.02
2019 (6)33.0612.5315.8221.3221.0571.9214.0324.0511.040.648.620.74.21-4.540.30-9.0940.7943.22189.2547.9112.84-1.86-12.84010.07-24.921.95-6.79
2018 (5)29.38-5.2613.04-6.8612.24-2.6311.31-11.8510.971.768.562.644.412.560.333.1328.48-8.16127.96-9.96114.975.44-15.51013.41023.550.04
2017 (4)31.01-10.1414.00-14.6912.5731.7912.83-20.1110.78-13.768.34-18.484.30-11.340.32-3.0331.011.14142.12-1.57109.056.86-9.0500.00023.54-5.65
2016 (3)34.51-2.3516.41-9.889.5429.1616.06-6.1412.50-9.6810.23-21.974.85-21.390.33-15.3830.664.0144.38-3.13102.05-4.17-2.0500.00024.957.59
2015 (2)35.3422.518.2170.677.39-26.4817.11115.7613.84118.313.11151.636.17104.980.398.3329.4827.18149.055.01106.49-20.52-6.4900.00023.19-0.98
2014 (1)28.85010.67010.0525.767.9306.3405.2103.0100.3616.1323.18-7.98141.9422.25133.9856.88-33.9800.00023.42-11.22

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