玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.67-14.280.656.15-41.6541.062.48-81.682154.551.60-84.69900.00.43-87.05975.00.32-84.16300.00.16-15.7914.298.30-55.2324.6261.51-8.133.27248.15219.18-93.87-148.15-765.6896.2512.80-12.27-15.57
23Q3 (19)25.2812.011.0810.5448.2425.1813.5476.3-0.2210.4577.72-2.343.32106.213.432.02100.08.60.1918.7511.7618.5438.26-0.4866.95-4.78-6.4977.74-15.9525.1722.26196.74-41.2614.591.39-5.07
23Q2 (18)22.5743.3-13.857.11276.43-27.827.68258.02-38.85.88246.27-39.941.61323.61-42.911.01358.97-38.040.1645.450.013.41248.31-23.570.317.97-14.7992.5012.3217.767.50-57.5-65.0414.39-20.98-5.39
23Q1 (17)15.75-26.85-28.51-4.03-192.43-162.77-4.86-4518.18-140.2-4.02-2612.5-141.92-0.72-1900.0-127.69-0.39-587.5-125.490.11-21.43-26.673.85-42.19-77.5865.129.34-12.4882.35-97.9755.2917.65100.45-62.4318.2120.1224.73
22Q4 (16)21.53-13.912.284.36-48.22-32.40.11-99.19-98.360.16-98.5-97.140.04-98.75-97.40.08-95.7-91.490.14-17.65-12.56.66-64.25-43.5659.56-16.82-23.54050.006420.54126.09-3950.00-10525.41-113860.015.16-1.3715.81
22Q3 (15)25.01-4.542.588.42-14.52-28.8913.578.1317.2910.709.314.933.2113.83-0.311.8614.11-6.530.176.25-19.0518.636.2720.0471.60-13.224.3662.11-20.92-39.2637.8976.611783.3215.371.0528.19
22Q2 (14)26.2018.936.299.8553.43-14.4212.553.819.529.792.0917.112.828.4611.461.636.540.00.166.67-15.7917.532.118.4582.5110.8939.2178.5548.12-28.3621.45-54.33322.5815.214.1822.56
22Q1 (13)22.034.66-4.436.42-0.47-35.5412.0980.7212.159.5971.5619.582.6068.8313.041.5362.770.660.15-6.25-21.0517.1745.5112.2274.41-4.4334.153.03-44.66-42.6146.971252.73518.4314.6011.5415.23
21Q4 (12)21.05-13.66-14.546.45-45.52-49.336.69-42.18-37.835.59-39.96-35.891.54-52.17-45.580.94-52.76-50.260.16-23.81-23.8111.80-23.97-20.3277.8613.4849.2195.83-6.28-19.053.47254.27118.8813.099.1721.43
21Q3 (11)24.38-1.1-3.3711.842.87-16.0911.5710.19-22.049.3111.36-22.353.2227.27-27.641.9922.09-29.430.2110.53-8.715.524.86-14.6868.6115.7629.28102.25-6.747.68-2.2576.65-144.6811.99-3.3815.4
21Q2 (10)24.656.948.4511.5115.562.4910.50-2.64.178.364.242.082.5310.08.581.637.249.40.190.05.5614.80-3.273.8659.276.81-12.35109.6418.65-1.75-9.64-226.9116.8712.41-2.056.16
21Q1 (9)23.05-6.419.49.96-21.7627.0410.780.1972.28.02-8.0353.932.30-18.73101.751.52-19.5897.40.19-9.5235.7115.303.3134.2155.496.343.792.41-21.95-25.937.59141.3130.6812.6717.530.08
20Q4 (8)24.63-2.38-1.0812.73-9.78-2.310.76-27.499.028.72-27.278.592.83-36.431.631.89-32.9833.10.21-8.723.5314.81-18.581.7952.18-1.68-4.59118.3924.67-10.39-18.39-465.0642.7510.783.751.7
20Q3 (7)25.2311.0-2.8914.1125.653.6714.8447.2230.9811.9946.435.484.4590.9966.672.8289.2664.910.2327.7821.0518.1927.6517.3553.07-21.52-5.7994.96-14.9-21.085.04143.45124.7910.39-11.12-14.2
20Q2 (6)22.737.88-10.8611.2343.24-2.8510.0861.02-40.258.1957.2-38.832.33104.39-39.011.4993.51-39.680.1828.570.014.2525.0-33.1667.6226.377.73111.59-10.5563.21-11.5953.16-137.011.69-7.66-4.96
20Q1 (5)21.07-15.3884.347.84-39.83312.476.26-36.583812.55.21-35.12844.291.14-46.98976.920.77-45.771640.00.14-17.6516.6711.40-21.6561.4753.51-2.167.99124.75-5.58104.89-24.7522.95-100.9312.6619.43-5.94
19Q4 (4)24.90-4.160.013.03-4.260.09.87-12.890.08.03-9.270.02.15-19.480.01.42-16.960.00.17-10.530.014.55-6.130.054.69-2.910.0132.129.810.0-32.12-58.050.010.60-12.470.0
19Q3 (3)25.981.880.013.6117.730.011.33-32.840.08.85-33.910.02.67-30.10.01.71-30.770.00.195.560.015.50-27.30.056.33-10.260.0120.3375.980.0-20.33-164.860.012.11-1.540.0
19Q2 (2)25.50123.10.011.56413.280.016.8710443.750.013.392012.860.03.823038.460.02.475040.00.00.1850.00.021.32201.980.062.7726.680.068.38102.680.031.34-98.820.012.30-8.620.0
19Q1 (1)11.430.00.0-3.690.00.00.160.00.0-0.700.00.0-0.130.00.0-0.050.00.00.120.00.07.060.00.049.550.00.0-2550.000.00.02650.000.00.013.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)21.98-7.85.98-19.525.3514.075.92-41.154.43-44.144.48-48.332.99-44.110.63-3.0811.95-22.4561.513.27101.2437.02-1.0401.16-9.2214.69-2.65
2022 (9)23.841.977.43-26.364.6917.9210.060.67.930.138.67-9.885.35-10.080.65-10.9615.416.6459.56-23.573.89-26.7326.1101.2810.915.0920.62
2021 (8)23.38-1.3910.09-15.213.9811.0210.00-9.267.92-11.519.62-8.475.95-14.880.73-5.1914.45-4.1177.8649.21100.85-6.6-0.8501.157.0412.5111.5
2020 (7)23.713.411.9021.83.58-16.6711.025.458.959.8210.5125.276.9928.490.7718.4615.07-1.6352.18-4.59107.9715.4-7.9701.08-3.711.22-6.58
2019 (6)22.9310.939.77-2.794.3042.4410.4515.988.1515.68.39-9.695.44-10.530.65-19.7515.3219.3154.69-11.4893.56-16.096.5701.1215.9512.014.25
2018 (5)20.678.3910.0513.823.0223.289.015.137.055.79.29-12.856.08-10.720.81-14.7412.848.2661.78-0.48111.518.13-11.5100.96011.5216.6
2017 (4)19.073.478.83-4.852.45-6.068.5728.876.6725.3810.6632.426.8129.220.959.211.8613.1762.08-16.54103.13-26.24-3.1300.0009.881.23
2016 (3)18.43-12.579.28-9.22.610.66.65-21.35.32-22.798.05-22.745.27-17.140.872.3510.48-13.3274.380.26139.8215.56-39.6800.0009.766.32
2015 (2)21.08-5.3910.222.512.598.428.45-22.696.89-21.1710.42-22.536.36-19.60.850.012.09-15.9874.19-7.64120.9932.61-20.9900.0009.18-2.13
2014 (1)22.2809.9702.396.2510.9308.74013.4507.9100.85-11.4614.39-7.5880.33-0.991.244.948.76-32.490.0009.382.07

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