玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.8722.22-17.6310.4894.43-7.5810.0055.76-9.268.9666.85-2.613.4684.046.792.2987.711.170.2513.6413.6415.4326.48-1.5956.724.13-2.81104.9427.032.55-4.94-132.45-112.3523.05-9.96-18.72
23Q3 (19)15.44-6.14-40.755.39-3.41-65.976.420.0-62.985.37-11.09-62.241.88-8.29-66.841.22-0.81-63.80.2210.0-4.3512.20-1.05-43.8654.47-20.95-12.1382.61-6.52-9.8815.229.0668.5625.60-4.012.52
23Q2 (18)16.45-13.78-51.115.58-30.08-78.176.42-29.53-75.156.04-20.11-71.52.05-18.0-77.621.23-21.66-76.920.200.0-20.012.33-16.69-58.5868.91-12.81-14.5188.37-0.58-10.4713.959.88979.0726.672.0717.7
23Q1 (17)19.08-16.72-35.767.98-29.63-64.369.11-17.33-60.137.56-17.83-59.662.50-22.84-70.91.57-23.79-69.340.20-9.09-25.9314.80-5.61-44.0979.0335.4221.2588.89-13.13-9.4212.70646.03579.3726.13-7.8624.79
22Q4 (16)22.91-12.09-16.1411.34-28.41-40.3511.02-36.45-44.629.20-35.3-43.593.24-42.86-55.432.06-38.87-51.760.22-4.35-15.3815.68-27.84-34.3958.36-5.86-18.89102.3311.636.8-2.33-125.76-155.4828.3613.5829.44
22Q3 (15)26.06-22.5618.4515.84-38.0319.0117.34-32.8924.7514.22-32.8920.925.67-38.118.133.37-36.7724.350.23-8.00.021.73-27.0117.461.99-23.1-11.1891.67-7.13-3.569.03598.15127.9524.9710.196.71
22Q2 (14)33.6513.354.0825.5614.16103.1825.8413.0999.0821.1913.0793.349.166.64126.175.334.1120.250.25-7.4113.6429.7712.4771.1980.6123.67-6.3398.710.592.111.29-30.82-61.2122.668.21-6.71
22Q1 (13)29.708.7113.1922.3917.7828.7522.8514.8229.6818.7414.931.328.5918.1681.995.1219.9166.230.273.8528.5726.4710.7520.8165.18-9.4124.6598.132.42-1.01.87-55.416.5420.94-4.43-17.53
21Q4 (12)27.3224.184.3519.0142.8210.7819.9043.1714.3716.3138.699.397.2751.4643.684.2757.5631.380.2613.0418.1823.9029.1210.4471.953.0928.6295.810.8-3.314.195.84130.5421.91-6.37-10.46
21Q3 (11)22.000.73-20.6913.315.8-32.7113.907.09-30.0111.767.3-27.364.8018.52-26.612.7111.98-32.080.234.55-8.018.516.44-21.169.79-18.9123.7695.05-1.67-4.953.9618.81458.4223.40-3.664.42
21Q2 (10)21.84-16.77-34.9212.58-27.66-51.9812.98-26.33-50.2910.96-23.2-48.54.05-14.19-60.872.42-21.43-61.530.224.76-24.1417.39-20.63-40.3686.0664.5818.1396.67-2.48-3.333.3390.0823.3324.29-4.330
21Q1 (9)26.240.23-15.7117.391.34-26.6917.621.26-27.0414.27-4.29-27.454.72-6.72-46.973.08-5.23-45.770.21-4.55-27.5921.911.25-20.952.29-6.52-9.4999.120.031.391.75-3.514.6825.393.7615.46
20Q4 (8)26.18-5.62-2.217.16-13.25-5.1417.40-12.39-5.0214.91-7.91-1.135.06-22.63-15.533.25-18.55-16.240.22-12.0-12.021.64-7.76-5.355.94-0.8-3.099.09-0.910.911.82156.36101.8224.479.19-0.45
20Q3 (7)27.74-17.3410.7819.78-24.527.219.86-23.9425.716.19-23.9228.096.54-36.8138.273.99-36.5732.560.25-13.798.723.46-19.5511.9356.39-22.593.49100.000.01.190.71253.9-39.7222.410-10.0
20Q2 (6)33.567.8133.1226.2010.4681.5726.118.1275.3521.288.1978.6710.3516.29181.256.2910.74156.730.290.045.029.165.2739.5272.8526.110.63100.002.292.94-0.46-127.5-116.130.00-100.0-100.0
20Q1 (5)31.1316.29143.9723.7231.121328.9224.1531.821007.819.6730.441030.468.9048.581969.775.6846.391570.590.2916.070.5927.7021.23210.8957.770.1740.1597.77-0.4425.71.6886.03-92.4621.99-10.54-21.3
19Q4 (4)26.776.910.018.0916.330.018.3215.950.015.0819.30.05.9926.640.03.8828.90.00.258.70.022.859.020.057.675.840.098.20-0.630.00.90-23.420.024.58-1.290.0
19Q3 (3)25.04-0.670.015.557.760.015.806.110.012.646.130.04.7328.530.03.0122.860.00.2315.00.020.960.290.054.49-17.250.098.821.730.01.18-58.820.024.90-7.40.0
19Q2 (2)25.2197.570.014.43769.280.014.89583.030.011.91584.480.03.68755.810.02.45620.590.00.2017.650.020.90134.570.065.8559.750.097.1424.90.02.86-87.140.026.89-3.760.0
19Q1 (1)12.760.00.01.660.00.02.180.00.01.740.00.00.430.00.00.340.00.00.170.00.08.910.00.041.220.00.077.780.00.022.220.00.027.940.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.51-38.157.48-60.95.1237.778.07-58.877.06-56.239.29-64.786.15-61.940.84-15.1513.80-41.856.72-2.8192.70-4.97.30190.130.18113.6225.265.07
2022 (9)28.3115.7919.1321.853.71-4.5419.6220.7416.1319.9326.3830.6616.1630.740.997.6123.7115.3258.36-18.8997.490.912.51-25.810.08-5.9924.041.74
2021 (8)24.45-18.2815.70-28.773.8918.1516.25-26.7713.45-26.2620.19-34.0412.36-37.040.92-14.0220.56-20.0971.9528.6296.61-2.643.39338.640.09-11.2523.637.36
2020 (7)29.9229.3622.0466.213.29-34.2622.1963.0418.2465.5230.61119.4319.63114.541.0730.4925.7334.7155.94-3.099.231.830.77-69.750.10-17.4322.01-14.92
2019 (6)23.13-6.9213.26-23.45.0139.6313.61-22.4111.02-22.0113.95-39.979.15-40.510.82-24.0719.10-10.6257.679.2297.45-1.252.5593.730.12201.8325.8720.16
2018 (5)24.853.5417.317.993.593.6617.5413.9714.1310.323.249.6715.3810.811.080.021.3712.3652.80-0.2398.68-5.171.3200.04021.531.37
2017 (4)24.0019.3416.0340.863.46-29.9715.3937.6612.8137.1521.1974.5513.8865.241.0821.3519.0215.6952.92-0.19104.072.49-4.0700.00021.24-12.74
2016 (3)20.1124.6711.3863.984.94-13.1411.1850.889.3454.1312.1474.188.4069.70.8911.2516.4422.653.0233.86101.548.24-1.5400.00024.341.21
2015 (2)16.13-4.846.94-12.815.6922.647.41-13.946.06-18.986.97-39.54.95-34.260.80-18.3713.41-1.2539.61-17.4193.811.736.19-20.50.00024.055.62
2014 (1)16.9507.9604.64-20.568.6107.48011.5207.5300.9820.9913.581.4247.96-30.2692.217.587.79-41.260.00022.77-5.91

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