玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.956.16-16.010.17-0.39-29.777.47-67.83-40.385.98-69.44-33.331.30-69.56-51.130.80-64.91-43.260.129.09-20.013.72-54.18-21.2985.61-4.54-16.17135.90208.9517.59-36.22-164.66-132.5611.10-0.2714.08
23Q3 (19)17.85-3.15-25.1610.219.67-34.7223.22-0.81-17.3419.57-2.44-16.124.27-12.32-46.292.28-7.69-43.00.11-8.33-35.2929.940.81-6.7989.68-15.08-10.1643.9910.59-21.0156.01-6.9926.411.13-5.846.3
23Q2 (18)18.43-4.21-20.159.31-15.9-42.2823.41105.3514.6420.06118.0425.374.87110.82-19.92.47100.81-16.550.120.0-33.3329.7070.0124.01105.61-1.21-0.0939.78-59.02-49.6460.221943.35186.4311.828.8429.04
23Q1 (17)19.24-14.72-17.111.07-23.55-31.7911.40-9.02-44.159.202.56-43.382.31-13.16-62.921.23-12.77-59.270.12-20.0-33.3317.470.23-27.0106.904.68-6.0997.05-16.0322.02.95118.93-85.5910.8611.6112.89
22Q4 (16)22.56-5.41-10.2314.48-7.42-2.4312.53-55.39-21.198.97-61.55-27.782.66-66.54-51.11.41-64.75-44.050.15-11.76-25.017.43-45.73-10.29102.122.3-3.56115.57107.5523.91-15.57-135.14-335.429.73-7.07-11.38
22Q3 (15)23.853.3412.8215.64-3.0414.5828.0937.5634.5323.3345.8132.637.9530.76-10.174.0035.148.990.17-5.56-15.032.1234.1132.2499.82-5.56-29.6155.68-29.49-14.844.32110.7627.9110.4714.38.61
22Q2 (14)23.08-0.5629.8816.13-0.6240.2620.420.0568.7616.00-1.5465.636.08-2.4131.62.96-1.9954.970.180.0-5.2623.950.0851.49105.70-7.14-29.6678.97-0.72-16.8221.032.81329.959.16-4.783.97
22Q1 (13)23.21-7.6455.2516.239.3785.0620.4128.36114.8416.2530.84116.966.2314.5271.633.0219.84102.680.18-10.0-5.2623.9323.1678.18113.837.5-25.9279.55-14.71-13.7420.45209.15162.859.62-12.397.01
21Q4 (12)25.1318.8754.1714.848.7272.5615.90-23.8573.9612.42-29.3995.285.44-38.5363.862.52-31.3490.910.200.00.019.43-20.0148.66105.89-25.33-34.4693.2742.72-0.876.62-80.9111.9110.9813.919.35
21Q3 (11)21.1418.9639.0813.6518.779.6120.8872.5659.6317.5982.0932.268.8591.5628.633.6792.1541.150.205.265.2624.2953.6438.88141.81-5.64-17.5565.35-31.1612.5834.65608.44-17.419.649.421.9
21Q2 (10)17.7718.8626.0311.5031.1332.4912.1027.3730.819.6628.9723.694.6227.276.451.9128.1914.370.190.0-9.5215.8117.7216.85150.28-2.19-14.9994.942.951.324.89-37.14-18.998.81-2.01.03
21Q1 (9)14.95-8.288.338.771.9822.149.503.9422.747.4917.7731.633.639.3427.371.4912.8819.20.19-5.0-9.5213.432.757.53153.65-4.9-6.8692.22-1.99-0.667.7831.628.558.99-2.28-1.32
20Q4 (8)16.307.2416.358.6013.1632.19.14-30.128.176.36-52.18-0.313.32-51.740.611.32-49.23-15.380.205.26-13.0413.07-25.271.95161.56-6.0730.4294.0962.0822.355.91-85.91-74.419.20-2.750
20Q3 (7)15.207.89.837.60-12.440.6613.0841.413.8113.3070.2933.46.8858.5331.552.6055.695.690.19-9.52-20.8317.4929.272.7172.00-2.747.0858.05-38.04-3.3141.95594.874.479.468.493.5
20Q2 (6)14.102.171.738.6820.8911.579.2519.51-17.857.8137.26-8.974.3452.2815.431.6733.6-12.570.210.0-4.5513.538.33-17.7176.787.1749.8193.700.9435.386.04-15.77-80.558.72-4.28-9.45
20Q1 (5)13.80-1.51.47.1810.299.797.74-8.4-44.675.69-10.82-51.942.85-13.64-41.721.25-19.87-51.920.21-8.70.012.49-2.57-35.95164.9633.1684.6292.8320.7298.347.17-68.97-86.539.110-14.7
19Q4 (4)14.011.230.06.51-13.770.08.45-32.940.06.38-36.010.03.30-36.90.01.56-36.590.00.23-4.170.012.82-24.720.0123.885.930.076.9028.090.023.10-42.470.00.00-100.00.0
19Q3 (3)13.84-0.140.07.55-2.960.012.6011.90.09.9716.20.05.2339.10.02.4628.80.00.249.090.017.033.590.0116.94-0.90.060.04-13.250.040.1529.380.09.14-5.090.0
19Q2 (2)13.861.840.07.7818.960.011.26-19.510.08.58-27.530.03.76-23.110.01.91-26.540.00.224.760.016.44-15.690.0118.0032.060.069.2147.880.031.03-41.660.09.63-9.830.0
19Q1 (1)13.610.00.06.540.00.013.990.00.011.840.00.04.890.00.02.600.00.00.210.00.019.500.00.089.350.00.046.800.00.053.200.00.010.680.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.63-19.6610.19-34.975.0849.9416.30-20.8413.64-16.5712.52-45.496.92-40.090.48-30.4322.63-7.8685.61-16.1762.50-17.8437.5056.722.17-0.5911.2315.3
2022 (9)23.1915.5515.6726.583.399.020.5938.1916.3535.822.979.1211.5520.690.69-10.3924.5632.54102.12-3.5676.07-8.4723.9341.682.18-3.979.740.72
2021 (8)20.0734.712.3853.983.11-17.1914.9051.7312.0445.2421.0531.079.5738.490.77-2.5318.5330.95105.89-34.4683.111.4816.89-6.712.27-23.399.676.03
2020 (7)14.907.668.0413.43.75-14.719.82-14.468.29-8.816.06-7.446.91-18.990.79-13.1914.15-13.24161.5630.4281.9032.5118.10-52.612.97-24.289.12-4.4
2019 (6)13.84-6.047.09-19.614.407.9311.483.429.098.8617.3510.238.530.950.91-8.0816.314.82123.8830.1761.80-22.2838.2086.53.92-12.029.542.03
2018 (5)14.734.778.8213.814.0715.3811.106.228.355.9615.742.088.45-8.650.99-10.8115.566.595.1710.379.527.2920.48-20.874.4509.355.06
2017 (4)14.0659.597.75133.433.5374.0510.4512.737.882.7415.4215.599.2524.51.1118.0914.6124.5586.2841.7274.12106.4825.88-59.690.0008.9073.15
2016 (3)8.81-11.283.3254.422.03-47.439.276.067.67-1.5413.34-26.37.43-15.470.94-12.1511.73-13.0560.88-43.5235.9045.6964.20-14.810.0005.14-54.31
2015 (2)9.9343.912.15667.863.868.258.74402.37.79363.6918.10252.838.79215.051.07-17.0513.49119.35107.79-16.5724.6451.8675.36-9.690.00011.2549.8
2014 (1)6.9000.2803.5758.511.7401.6805.1302.7901.29-6.526.15-15.98129.206.2416.23-78.1583.44224.290.0007.5120.35

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