玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)29.7128.3429.8512.24150.8228.848.44-40.56-24.916.84-39.36-24.421.71-42.03-56.491.10-35.29-46.340.140.0-33.3313.56-29.26-3.1473.51-8.51-24.47144.00312.871.36-44.00-167.57-390.899.20-35.26-3.26
23Q3 (19)23.1527.83-9.144.8842.69-52.1114.202019.4-4.1211.2856500.0-2.842.950-30.261.701207.69-17.870.14-12.5-17.6519.17288.845.2780.35-16.27-25.634.88-92.73-49.4865.12116.28110.3814.2147.7119.21
23Q2 (18)18.11-6.5-26.323.42-19.15-70.520.67-82.6-93.68-0.02-100.69-100.220.00-100.0-100.00.13-77.59-92.610.160.0-11.114.93-36.63-63.5195.9612.92-20.67480.00335.0339.63-400.00-3766.67-4255.569.62-10.84-2.43
23Q1 (17)19.37-15.34-17.224.23-55.47-47.323.85-65.75-72.482.88-68.18-75.380.88-77.61-77.890.58-71.71-68.480.16-23.816.677.78-44.43-54.6184.98-12.69-29.83110.3431.3192.21-10.34-168.39-124.2910.7913.46-5.93
22Q4 (16)22.88-10.2-2.359.50-6.7756.7711.24-24.1154.49.05-22.0520.033.93-7.0948.862.05-0.9766.670.2123.5340.014.00-23.1235.497.33-9.88-24.3284.0321.72.315.13-51.13-5.889.51-20.2210.71
22Q3 (15)25.483.6617.110.19-12.1648.5414.8139.7284.8911.6126.06109.194.2314.3296.742.0717.6195.280.17-5.56-5.5618.2134.7964.35108.00-10.71-15.1969.05-36.76-20.2430.95437.04107.3811.9220.8918.02
22Q2 (14)24.585.0417.2711.6044.4635.9910.60-24.2327.19.21-21.2833.873.70-7.0439.11.76-4.3530.370.1820.0-5.2613.51-21.1824.17120.96-0.129.58109.1890.196.11-9.18-121.56-216.849.86-14.043.57
22Q1 (13)23.40-0.1321.628.0332.51136.8713.9992.17153.4411.7055.17193.233.9850.76310.311.8449.59234.550.150.025.017.1465.7687.12121.11-5.8218.9857.41-30.11-5.4542.59165.028.4211.4733.53-16.52
21Q4 (12)23.437.6711.046.06-11.66-22.517.28-9.1139.27.5435.86169.292.6422.79247.371.2316.04179.550.15-16.677.1410.34-6.6823.68128.600.9834.8482.14-5.11-45.8616.077.68131.078.59-14.95-3.48
21Q3 (11)21.763.8221.976.86-19.58393.538.01-3.96190.225.55-19.33305.112.15-19.17551.521.06-21.48381.820.18-5.2650.011.081.8479.87127.3515.3634.0286.57-15.8773.1314.93614.93-70.1510.106.09-1.08
21Q2 (10)20.968.9435.318.53151.6263.728.3451.09198.926.8872.431055.562.66174.231430.01.35145.452800.00.1958.3335.7110.8818.7891.55110.398.4510.54102.9069.48-45.12-2.90-107.3896.699.52-30.710
21Q1 (9)19.24-8.8212.653.39-56.65169.055.525.54263.163.9942.52560.00.9727.633133.330.5525.0685.710.12-14.290.09.169.5774.81101.796.7319.4960.71-59.98-29.1739.29175.95175.013.7454.380
20Q4 (8)21.1018.273.587.82462.59-17.775.2389.4969.262.80104.3815.230.76130.3-1.30.44100.0-4.350.1416.67-17.658.3635.7148.2395.370.3713.62151.72203.45-50.22-51.72-203.4574.748.90-12.83127.04
20Q3 (7)17.8415.17-22.061.39-73.32-83.762.76-1.08-57.671.37290.28-66.260.33265.0-72.730.22540.0-68.570.12-14.29-25.06.168.45-34.1295.02-4.8513.5950.00-73.33-62.0450.00157.14257.6910.210-2.67
20Q2 (6)15.49-9.31-23.665.21313.49-24.272.7983.55-68.76-0.72-580.0-112.57-0.20-766.67-111.05-0.05-171.43-104.90.1416.67-17.655.688.4-50.0499.8617.2213.0187.50118.75143.35-87.50-712.5-481.250.000-100.0
20Q1 (5)17.08-16.15-26.541.26-86.75-85.911.52-50.81-85.960.15-93.83-98.160.03-96.1-98.770.07-84.78-94.890.12-29.41-25.05.24-7.09-60.4885.191.496.1385.71-71.883.1514.29106.98-15.480.00-100.0-100.0
19Q4 (4)20.37-11.010.09.5111.10.03.09-52.610.02.43-40.150.00.77-36.360.00.46-34.290.00.176.250.05.64-39.680.083.940.350.0304.76131.390.0-204.76-545.790.03.92-62.630.0
19Q3 (3)22.8912.810.08.5624.420.06.52-26.990.04.06-29.140.01.21-33.150.00.70-31.370.00.16-5.880.09.35-17.770.083.65-5.340.0131.7170.940.0-31.71-238.150.010.49-4.20.0
19Q2 (2)20.29-12.730.06.88-23.040.08.93-17.540.05.73-29.780.01.81-25.510.01.02-25.550.00.176.250.011.37-14.250.088.3710.090.077.05-7.280.022.9535.790.010.95-14.250.0
19Q1 (1)23.250.00.08.940.00.010.830.00.08.160.00.02.430.00.01.370.00.00.160.00.013.260.00.080.270.00.083.100.00.016.900.00.012.770.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.19-7.735.94-39.943.2741.776.37-49.084.90-52.245.36-65.993.40-56.350.59-18.0610.85-30.0573.51-24.4792.9417.747.06-66.130.12-1.5110.902.93
2022 (9)24.0511.79.8951.692.30-1.7412.5167.2510.2666.2915.7686.737.7984.160.7212.515.5147.7197.33-24.3278.94-9.5520.8463.760.1255.1510.594.03
2021 (8)21.5320.356.5258.642.34-9.467.48138.226.17585.568.44827.474.23522.060.6420.7510.5064.06128.6034.8487.27-32.7912.7300.08-35.4610.181.6
2020 (7)17.89-17.414.11-51.422.5922.43.14-57.220.90-82.320.91-85.460.68-80.90.53-20.96.40-35.0995.3713.62129.8512.46-31.3400.12-39.8310.025.47
2019 (6)21.66-3.98.46-16.982.1262.467.34-38.015.09-42.226.26-55.573.56-52.850.67-20.249.86-26.3683.94-1.59115.4633.97-15.4600.20719.139.50-4.04
2018 (5)22.549.7410.1934.261.30-20.4211.8492.218.8182.7814.0994.347.5587.810.845.013.3965.7285.30-10.6186.19-30.0213.8100.0209.9010.86
2017 (4)20.54-1.37.5942.131.64-17.516.1647.724.8258.557.2589.34.0271.790.8019.48.0819.795.4216.81123.16-3.99-23.1600.0008.93-10.61
2016 (3)20.81-1.235.34-27.451.98-0.774.17-54.073.04-56.513.83-63.212.34-58.290.67-12.996.75-40.8981.69-14.51128.2858.17-28.2800.0009.99-5.67
2015 (2)21.07-10.727.36-27.492.0019.669.08-24.586.99-27.2610.41-40.05.61-37.390.77-15.3811.42-19.1295.556.081.10-3.7918.9020.310.00010.597.08
2014 (1)23.60010.1501.67-6.9912.0409.61017.3508.9600.913.4114.1226.4190.14-17.9684.29-10.4415.71186.090.0009.89-2.75

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