玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.16-12.97-10.985.42-38.27-19.82-0.50-103.62-114.62-2.30-120.65-235.29-1.06-115.68-180.3-0.67-116.07-191.780.29-21.62-30.951.58-89.73-67.4949.60-23.61-40.18-900.00-1521.05-560.01000.002627.271145.4511.135.525.48
23Q3 (19)17.426.48-3.768.786.942.9313.8214.59-6.2411.1412.87-6.936.768.33-36.294.1713.62-23.20.370.0-17.7815.3813.42-4.4764.939.22-25.3163.33-7.449.7836.6716.11-13.3310.5512.8310.94
23Q2 (18)16.36-2.73-2.798.217.88-3.1812.0697.067.779.8788.013.066.2486.27-31.953.6798.38-16.970.375.71-26.013.5674.977.8859.45-27.26-44.2368.42-44.02-9.1331.58226.3234.219.35-18.41-1.68
23Q1 (17)16.82-1.23-3.677.6112.5718.916.1278.95-40.585.25208.82-39.313.35153.79-39.751.85153.42-31.230.35-16.6712.97.7559.47-38.1581.73-1.42-26.28122.22-37.5398.08-25.0073.86-165.2811.4629.2-9.48
22Q4 (16)17.03-5.91-10.086.76-20.75-7.523.42-76.8-47.871.70-85.8-77.661.32-87.56-76.960.73-86.56-73.840.42-6.6716.674.86-69.81-43.2982.91-4.62-22.04195.65239.1375.59-95.65-326.09-736.968.87-6.73-21.09
22Q3 (15)18.107.55-5.488.530.5950.4414.7431.72135.8411.9737.11109.6310.6115.7204.895.4322.85223.210.45-10.055.1716.1028.0881.5186.93-18.44-20.9457.69-23.38-37.542.3179.81450.09.510.0-32.02
22Q2 (14)16.83-3.61-32.978.4832.5-24.7611.198.6459.868.730.9257.879.1764.93209.84.4264.31200.680.5061.2992.3112.570.3227.36106.59-3.86-5.3175.2922.03-52.7223.53-38.56139.719.51-24.88-36.13
22Q1 (13)17.46-7.81-18.536.40-12.45-20.310.3057.0141.688.6513.6729.495.56-2.9762.12.69-3.5864.020.31-13.8929.1712.5346.2124.06110.874.2513.0261.70-44.63-44.2738.30435.11457.4512.6612.63-13.64
21Q4 (12)18.94-1.1-10.627.3128.92-36.436.564.961.557.6133.2723.145.7364.6612.572.7966.0727.980.3624.145.888.57-3.381.78106.35-3.28-19.32111.4320.71-37.73-11.43-248.5785.5211.24-19.666.24
21Q3 (11)19.15-23.74-14.895.67-49.69-58.886.25-10.71-47.175.713.25-35.333.4817.57-63.411.6814.29-58.420.2911.54-35.568.87-10.13-33.21109.96-2.32-25.7192.31-42.04-21.547.69112.98146.713.99-6.0453.57
21Q2 (10)25.1117.1711.711.2740.350.457.00-3.71-25.935.53-17.22-17.592.96-13.7-41.961.47-10.37-40.490.268.33-27.789.87-2.28-15.71112.5714.75-9.88159.2643.8534.11-59.26-453.09-216.0514.891.570
21Q1 (9)21.431.139.458.03-30.1749.537.2712.54-3.586.688.0911.153.43-32.612.691.64-24.77-1.80.24-29.41-11.1110.1019.95-5.0898.10-25.571.66110.71-38.1355.0-10.7186.43-137.514.6638.56-12.11
20Q4 (8)21.19-5.825.3711.50-16.613.146.46-45.39-18.646.18-30.012.325.09-46.48-11.482.18-46.04-17.420.34-24.44-20.938.42-36.6-13.55131.81-10.957.21178.9552.1127.08-78.95-379.32-93.4210.5816.142.32
20Q3 (7)22.500.0913.4113.7922.9167.7611.8325.1933.678.8331.5934.49.5186.4744.534.0463.5635.120.4525.00.013.2813.4124.58148.0118.4918.95117.65-0.9327.06-16.4712.16-322.359.110-18.37
20Q2 (6)22.4814.8117.0811.22108.94113.719.4525.3350.06.7111.6539.55.1052.6936.362.4747.928.650.3633.33-7.6911.7110.0637.12124.9129.440.19118.7566.2542.5-18.75-165.62-212.50.00-100.0-100.0
20Q1 (5)19.58-2.642.515.37-51.8470.487.54-5.0474.946.01-0.5113.883.34-41.91111.391.67-36.7481.520.27-37.21-10.010.649.2441.8796.50-21.5121.1771.43-49.283.928.57170.014.2916.6861.322.46
19Q4 (4)20.111.360.011.1535.640.07.94-10.280.06.04-8.070.05.75-12.610.02.64-11.710.00.43-4.440.09.74-8.630.0122.95-1.190.0140.8252.080.0-40.82-651.020.010.34-7.350.0
19Q3 (3)19.843.330.08.2256.570.08.8540.480.06.5736.590.06.5875.940.02.9955.730.00.4515.380.010.6624.820.0124.43-0.190.092.5911.110.07.41-55.560.011.16-16.720.0
19Q2 (2)19.200.520.05.2566.670.06.3046.170.04.8171.170.03.74136.710.01.92108.70.00.3930.00.08.5413.870.0124.6756.540.083.3321.210.016.67-33.330.013.40-17.690.0
19Q1 (1)19.100.00.03.150.00.04.310.00.02.810.00.01.580.00.00.920.00.00.300.00.07.500.00.079.640.00.068.750.00.025.000.00.016.280.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.51-4.797.62-0.911.6414.618.41-16.076.49-16.915.78-37.789.63-26.881.48-11.910.12-12.4649.60-40.1890.9518.529.55-58.940.00010.586.87
2022 (9)17.34-17.117.69-3.391.44-36.5610.0248.667.8120.5225.3666.9513.1786.281.6857.0111.5623.7782.91-22.0476.74-35.0223.2600.06-51.699.90-26.56
2021 (8)20.92-3.337.96-28.552.2630.796.74-25.936.48-9.3715.19-32.077.07-29.371.07-21.99.34-16.23106.35-19.32118.10-3.59-18.1000.13-43.2813.4814.24
2020 (7)21.6410.1811.1448.141.73-5.969.1026.567.1533.6422.3631.6810.0118.61.37-10.4611.1519.38131.817.21122.5017.76-22.5000.23-13.5411.80-4.3
2019 (6)19.64-1.367.5214.811.8455.77.19-7.355.35-15.8816.98-3.038.44-11.061.536.259.340.11122.9535.96104.0322.77-4.7000.27-53.2312.33-12.86
2018 (5)19.91-5.16.55-22.391.184.617.7649.526.3644.5517.5154.419.4959.761.4412.59.3340.390.43-2.1484.73-47.5216.0300.58014.155.13
2017 (4)20.982.848.44-14.051.1317.55.19-46.444.40-49.7111.34-57.095.94-54.271.28-12.336.65-38.9392.41-15.16161.4558.81-62.6500.00013.4610.69
2016 (3)20.408.49.8233.610.9619.879.695.798.750.9226.43-18.612.99-10.661.46-10.9810.896.66108.923.2101.6625.97-1.6600.00012.163.14
2015 (2)18.825.857.3512.210.802.029.167.518.672.1232.47-15.014.54-0.681.64-2.9610.216.8105.54-35.1380.704.9119.88-13.840.00011.794.15
2014 (1)17.7806.5500.79-45.998.5208.49038.20014.6401.6911.189.5633.15162.70-5.676.92-5.9823.0826.920.00011.32-21.28

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