玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q3 (20)6.221.815.43.09-4.33-18.252.69-16.72-29.212.18-15.5-27.812.78-34.28-50.01.59-25.7-42.183.58-9.6-16.1681.56-11.33-24.01115.9115.9117.5-15.91001.54-3.7571.11
23Q2 (19)6.112.52-16.33.238.75-20.833.2311.38-19.452.5811.21-19.124.23-6.21-21.382.14-5.73-9.323.9614.78-15.0291.98-27.14-19.22100.00-3.08-1.670.00100.0100.01.6023.08-3.03
23Q1 (18)5.96-18.2439.582.97-29.4559.682.90-21.265.712.32-22.1564.544.511.8148.362.27-3.81108.263.45-20.8741.39126.2538.36-28.56103.17-10.09-3.94-1.5989.2478.571.30-29.737.44
22Q4 (17)7.2935.2572.754.2111.38164.783.68-3.16199.192.98-1.32220.434.43-20.32107.012.36-14.18184.344.362.11121.3291.25-14.98-62.67114.7516.33-11.73-14.75050.821.85105.5629.37
22Q3 (16)5.39-26.16-10.023.78-7.3557.53.80-5.24127.543.02-5.33143.555.563.35180.812.7516.53248.14.27-8.3745.24107.33-5.74-26.6798.65-3.0-29.540.00100.0100.00.90-45.45-55.67
22Q2 (15)7.3070.9675.94.08119.35416.464.01129.14106.73.19126.2474.325.3876.9713.52.36116.5174.814.6690.9853.8113.86-35.57-64.72101.69-5.32166.95-1.6977.12-102.971.6536.367.14
22Q1 (14)4.271.18-26.01.8616.98-15.451.7542.28-6.421.4151.61-3.423.0442.06-1.621.0931.336.862.4423.86-24.22176.71-27.71-33.56107.41-17.38-9.55-7.4175.3160.491.21-15.38-33.15
21Q4 (13)4.22-29.55-49.941.59-33.75-48.211.23-26.35-59.410.93-25.0-62.042.148.08-59.160.835.06-50.891.97-32.99-55.33244.4467.01-0.69130.00-7.1425.0-30.0025.001.43-29.56-43.48
21Q3 (12)5.9944.342.742.40203.8328.571.67-13.92595.831.24-32.24588.891.98-58.23482.350.79-41.48229.172.94-2.9758.06146.36-54.65-38.12140.00267.5-30.0-40.00-170.060.02.0331.8216.0
21Q2 (11)4.15-28.08-38.610.79-64.09-68.531.943.74-14.911.8325.340.04.7453.427.081.3532.3511.573.03-5.9-13.43322.7221.3520.3938.10-67.92-65.5357.14404.76642.861.54-14.920
21Q1 (10)5.77-31.55-13.882.20-28.34-20.581.87-38.28-35.291.46-40.41-33.643.09-41.03-20.361.02-39.64-25.553.22-26.98-29.07265.958.0515.54118.7514.1824.4-18.750-512.51.81-28.46-3.21
20Q4 (9)8.4344.66.443.07448.21-34.43.031162.5-33.842.451261.11-32.135.241441.18-30.961.69604.17-38.14.41137.1-21.39246.144.0625.24104.00-48.01.330.00100.0100.02.5344.5724.63
20Q3 (8)5.83-13.769.790.56-77.69-63.870.24-89.47-86.360.18-90.16-88.00.34-90.88-86.720.24-80.17-73.331.86-46.86-33.57236.54-11.7630.83200.0080.95120.0-100.00-850.0-1200.01.750-12.06
20Q2 (7)6.760.927.552.51-9.39-6.342.28-21.11-5.391.83-16.82-14.493.73-3.87-22.611.21-11.68-21.433.50-22.9110.06268.0716.4620.49110.5315.790.48-10.53-331.58-5.260.00-100.0-100.0
20Q1 (6)6.70-15.4-5.12.77-40.81-20.632.89-36.9-34.322.20-39.06-49.893.88-48.88-58.011.37-49.82-54.184.54-19.07-14.82230.1817.123.0295.45-6.9918.364.55272.73-76.521.87-7.8816.15
19Q4 (5)7.9249.1570.324.68201.94137.564.58160.23150.273.61140.67100.567.59196.4868.672.73203.3373.895.61100.36176.35196.548.71-2.69102.6312.89-10.2-2.63-128.9563.162.032.0167.77
19Q3 (4)5.310.190.01.55-42.160.01.76-26.970.01.50-29.910.02.56-46.890.00.90-41.560.02.80-11.950.0180.80-18.740.090.91-17.360.09.09190.910.01.9945.260.0
19Q2 (3)5.30-24.930.02.68-23.210.02.41-45.230.02.14-51.250.04.82-47.840.01.54-48.490.03.18-40.340.0222.49-0.430.0110.0036.40.0-10.00-151.670.01.37-14.910.0
19Q1 (2)7.0651.830.03.4977.160.04.40140.440.04.39143.890.09.24105.330.02.9990.450.05.33162.560.0223.4410.620.080.65-29.440.019.35370.970.01.6133.060.0
18Q4 (1)4.650.00.01.970.00.01.830.00.01.800.00.04.500.00.01.570.00.02.030.00.0201.980.00.0114.290.00.0-7.140.00.01.210.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2022 (10)6.0324.073.50108.330.42-44.873.33106.832.67103.8219.1383.598.10130.773.9749.2591.25-62.67104.980.78-4.9800.0512.141.38-16.36
2021 (9)4.86-30.471.68-26.640.77-31.821.61-25.811.31-23.8410.42-20.093.51-24.522.66-26.72244.44-0.69104.17-0.23-4.1700.04-71.51.65-17.91
2020 (8)6.998.372.29-28.211.1235.372.17-35.221.72-41.513.04-45.644.65-43.843.63-15.97246.1425.24104.419.85-5.8800.14-11.472.0115.52
2019 (7)6.45117.173.192026.670.83404.863.3511066.672.9429300.023.9929887.58.289100.04.321628.0196.54-2.6995.05-76.244.9500.16-21.131.7421.68
2018 (6)2.97-35.290.15-89.660.16-9.030.03-98.10.01-99.350.08-98.920.09-97.510.25-85.71201.9899.39400.00333.33-300.0000.2101.43-11.18
2017 (5)4.5914.181.4525.00.1858.131.58-3.661.54-4.357.42-9.513.62-14.221.75-1.13101.30-7.3292.3133.857.69-72.120.0001.613.21
2016 (4)4.02-41.911.16-69.470.1152.691.64-57.841.61-58.618.20-62.684.22-56.981.77-55.42109.3037.9768.97-29.6827.591334.480.0001.56-12.85
2015 (3)6.9267.553.8000.0703.8903.8964.8321.9709.8103.97079.22-66.9798.08-50.961.9200.0001.79-13.11
2014 (2)4.130-0.6000.000-0.3102.360-4.330-1.430-0.290239.8450.66200.0031.03-100.0000.0002.06-94.1
2013 (1)-0.210-39.5504.52-75.4-25.960-28.400-62.250-19.350-20.810159.19-44.52152.6366.67-52.6300.00034.89-6.03

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