玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.44-9.65-17.785.68-3.24-46.112.39-72.43-71.452.39-68.68-50.11.06-69.8-59.850.60-66.29-50.410.21-4.55-8.78.02-44.31-39.01116.471.86-8.64242.86259.6293.84-142.86-540.0-464.9413.74-12.939.57
23Q3 (19)17.0926.7814.625.87226.1113.988.67-20.24-41.17.63-18.92-38.573.51-3.84-50.491.78-2.73-38.830.2222.22-4.3514.40-17.24-23.12114.345.87-23.367.53310.3991.3432.47-61.14-50.3215.78-4.198.9
23Q2 (18)13.48-2.5347.01.80-45.95900.010.87380.97113.149.41316.37122.463.65296.7437.741.83245.2866.360.18-5.26-25.017.4095.5192.48108.00-4.7-28.7516.46-88.61368.9983.54287.97-13.4216.477.1620.04
23Q1 (17)13.83-26.3682.943.33-68.41260.12.26-73.0679.312.26-52.82882.610.92-65.15607.690.53-56.2381.820.19-17.39-13.648.90-32.3292.64113.33-11.11-29.03144.4415.29120.63-44.44-75.76-105.5615.3722.574.49
22Q4 (16)18.7825.9684.6610.54104.66197.748.37-43.14202.174.79-61.4399.582.64-62.7645.861.21-58.4257.140.230.0-23.3313.15-29.79106.11127.49-14.48-11.34125.29254.980.23-25.29-138.698.9712.54-13.4626.54
22Q3 (15)14.9162.625.295.152761.1143.4514.72188.63289.4212.42193.62262.17.09167.55173.752.91164.55164.550.23-4.17-23.3318.73107.19163.8149.08-1.64-2.435.29905.88-63.1765.36-32.26945.7514.495.6117.71
22Q2 (14)9.1721.3-3.880.18108.65-72.315.101658.62292.314.231739.13233.072.651938.46211.761.10900.0161.90.249.09-14.299.0495.6772.52151.57-5.085.433.51100.5-92.4896.49-87.94106.7713.72-6.735.38
22Q1 (13)7.56-25.66-31.52-2.08-158.76-366.670.29-89.53-83.710.23-90.42-87.080.13-92.82-87.740.11-85.71-78.850.22-26.67-15.384.62-27.59-26.43159.6911.0522.72-700.00-660.0-1675.0800.002980.01340.014.7148.44-1.34
21Q4 (12)10.17-14.54-30.583.54-1.39-24.22.77-26.72-12.062.40-30.0312.151.81-30.1231.160.77-30.014.930.300.07.146.38-10.14-17.04143.80-5.858.46125.0030.43-15.0-27.78-544.4440.979.91-19.5-28.03
21Q3 (11)11.9024.74-18.443.59452.31-30.693.78190.7775.813.43170.0869.82.59204.7193.281.10161.961.760.307.143.457.1035.57.74152.746.2526.1695.83105.36-59.926.25-86.61104.4912.31-5.45-8.34
21Q2 (10)9.54-13.59-46.760.65-16.67-92.131.30-26.97-84.451.27-28.65-83.090.85-19.81-83.530.42-19.23-82.50.287.69-9.685.24-16.56-57.29143.7610.4710.1846.675.0-52.8146.67-16.04100.013.02-12.680
21Q1 (9)11.04-24.64-5.070.78-83.3232.21.78-43.4924.481.78-16.8242.41.06-23.1973.770.52-22.3933.330.26-7.1418.186.28-18.34-13.5130.13-1.859.6844.44-69.78222.2255.56218.06-59.2614.918.283.47
20Q4 (8)14.650.41-6.634.67-9.8524.23.1546.5134.042.145.943.381.382.9910.40.67-1.47-8.220.28-3.45-3.457.6916.695.92132.589.511.78147.06-38.5-9.5-47.0666.1824.7113.772.531.47
20Q3 (7)14.59-18.58-2.085.18-37.2979.862.15-74.28-37.52.02-73.1-28.371.34-74.03-13.550.68-71.67-20.930.29-6.453.576.59-46.29-22.38121.07-7.2127.94239.13141.82178.99-139.13-12621.74-911.5913.4305.25
20Q2 (6)17.9254.0828.838.261500.0432.98.36484.62143.737.51500.8317.225.16745.9448.942.40515.38313.790.3140.9119.2312.2769.0138.49130.489.9828.5698.89371.94110.141.11-99.19-98.010.00-100.0-100.0
20Q1 (5)11.63-25.88-22.67-0.59-115.69-138.311.43-39.15550.01.25-39.61861.540.61-51.2771.430.39-46.58178.570.22-24.14-18.527.260.034.94118.64-8.9216.14-36.36-122.38-104.55136.36318.18119.4814.416.195.65
19Q4 (4)15.695.30.03.7630.560.02.35-31.690.02.07-26.60.01.25-19.350.00.73-15.120.00.293.570.07.26-14.490.0130.2637.650.0162.5089.580.0-62.50-464.580.013.576.350.0
19Q3 (3)14.907.120.02.8885.810.03.440.290.02.8256.670.01.5564.890.00.8648.280.00.287.690.08.49-4.180.094.63-6.760.085.7182.140.017.14-69.320.012.76-10.010.0
19Q2 (2)13.91-7.510.01.550.650.03.431459.090.01.801284.620.00.941242.860.00.58314.290.00.26-3.70.08.8664.680.0101.49-0.650.047.06-94.120.055.88107.980.014.183.960.0
19Q1 (1)15.040.00.01.540.00.00.220.00.00.130.00.00.070.00.00.140.00.00.270.00.05.380.00.0102.150.00.0800.000.00.0-700.000.00.013.640.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.0719.74.3225.585.3142.75.94-17.045.33-2.28.91-29.454.43-22.140.75-23.4712.035.43116.47-8.6472.4550.9427.04-48.01.24658.3215.2810.32
2022 (9)12.5917.883.4451.543.727.917.16188.715.45139.0412.63101.115.6998.950.98-15.5211.4181.69127.49-11.3448.00-47.5152.00508.40.16-13.9113.8511.87
2021 (8)10.68-28.512.27-52.413.45-16.62.48-37.532.28-32.946.28-24.432.86-27.411.169.436.28-26.81143.808.4691.45-24.038.5500.19-18.0612.38-11.89
2020 (7)14.940.344.7796.34.14-10.243.9770.393.40101.188.31107.753.9471.31.06-3.648.5814.86132.581.78120.3815.57-20.3800.23316.5814.053.77
2019 (6)14.89-6.182.43-28.114.6143.382.33-48.791.69-54.934.00-57.172.30-53.061.10-9.847.47-8.12130.2628.18104.1740.2-4.1700.06-28.2613.54-3.15
2018 (5)15.87-1.123.3818.63.22-6.484.5517.883.75-0.279.34-0.114.90-0.611.22-1.618.137.26101.62-5.7974.300.5925.70-1.670.08013.98-3.25
2017 (4)16.05-21.42.85-55.123.4412.083.86-49.283.76-40.69.35-37.924.93-39.581.24-0.87.58-30.39107.8716.2873.86-11.4226.1457.30.00014.45-12.79
2016 (3)20.4230.96.3585.673.07-17.07.6127.476.3328.415.0626.458.1631.191.254.1710.898.7992.776.1683.3845.3316.62-61.020.00016.5712.04
2015 (2)15.609.553.42-28.33.7019.475.9744.554.9343.3111.9131.026.2232.341.20-5.5110.0132.4187.39-26.0757.38-50.2542.6200.00014.79-0.07
2014 (1)14.2404.7703.09-34.644.1303.4409.0904.7001.2711.47.5646.51118.2023.61115.340-15.3400.00014.80-7.09

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