玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)42.503.0311.8110.5829.8252.6711.0537.115.839.3932.25-11.753.0032.74-17.131.7333.08-9.90.160.0-5.8818.6019.5412.898.046.771.2295.92-4.9932.024.08528.57-85.0723.60-2.485.36
23Q3 (19)41.25-1.082.978.15-15.9811.648.06-23.53-68.077.102.75-67.022.26-3.0-70.951.301.56-65.880.16-5.88-5.8815.56-8.74-54.9891.82-5.63-13.69100.9510.49248.65-0.95-112.03-101.3424.202.070.29
23Q2 (18)41.701.813.429.70-12.61-13.7810.54-5.56-8.356.91-24.4-21.572.33-27.64-40.711.28-26.01-34.020.17-5.56-19.0517.05-2.68-7.2997.30-5.0-15.4391.37-8.03-7.067.911110.79250.1823.718.2613.99
23Q1 (17)40.967.769.6711.1060.1720.2611.1616.9812.619.14-14.119.483.22-11.05-4.731.73-9.90.00.185.88-14.2917.526.254.16102.425.74-5.3999.3536.736.550.65-97.61-90.3321.90-2.236.67
22Q4 (16)38.01-5.12-3.726.93-5.07-35.419.54-62.2-10.3410.64-50.5834.683.62-53.474.321.92-49.619.710.170.0-19.0516.49-52.29-5.1896.86-8.95-9.6172.66150.93-27.8227.34-61.514228.9122.40-7.171.82
22Q3 (15)40.06-0.64-1.457.30-35.11-0.4125.24119.48277.2821.53144.38299.447.7897.96305.213.8196.39273.530.17-19.050.034.5687.93129.48106.38-7.540.3528.96-70.55-73.4971.043043.73871.3424.1316.010.46
22Q2 (14)40.327.953.4411.2521.8942.0511.5016.04-11.278.8115.160.03.9316.2716.621.9412.1412.140.210.010.5318.399.33-11.25115.056.2710.4198.315.4361.792.26-66.55-94.1520.801.32-10.54
22Q1 (13)37.35-5.4-5.829.23-13.9817.739.91-6.8647.257.65-3.1657.083.38-2.5990.961.73-1.1480.210.210.016.6716.82-3.2810.66108.261.034.2493.24-7.37-20.086.761120.27140.5420.53-6.68-15.48
21Q4 (12)39.48-2.88-1.4210.7346.3878.8310.6459.04-14.267.9046.5719.883.4780.7343.391.7571.5735.660.2123.5316.6717.3915.47-17.62107.161.081.02100.66-7.83108.62-0.6692.81-101.2822.00-8.41-7.6
21Q3 (11)40.654.283.467.33-7.4599.186.69-48.3825.995.39-38.8212.531.92-43.0321.521.02-41.0414.610.17-10.536.2515.06-27.320.8106.011.744.57109.2179.7458.07-9.21-123.86-129.824.023.31-2.99
21Q2 (10)38.98-1.7119.577.921.02142.4712.9692.57248.628.8180.9377.923.3790.4595.591.7380.21852.170.195.5672.7320.7236.32289.47104.200.33-0.1860.76-47.92-71.6838.61331.65133.7123.25-4.280
21Q1 (9)39.66-0.977.257.8430.6719.516.73-45.7747.594.87-26.142.41.77-26.8635.110.96-25.5821.520.180.0-5.2615.20-28.025.62103.86-2.0911.98116.67141.79-19.13-16.67-132.2162.3524.292.0213.93
20Q4 (8)40.051.9310.396.0063.04-26.5612.41133.7156.496.5937.5811.322.4253.16-3.971.2944.94-5.840.1812.5-14.2921.1141.343.12106.084.644.1948.25-30.16-52.9551.7567.421613.6423.81-3.8419.35
20Q3 (7)39.2920.528.483.68119.73-47.135.31160.89-5.524.79251.1-6.261.58332.35-29.150.89486.96-26.450.1645.45-23.8114.94180.8316.9101.38-2.88-0.2269.09-67.79-44.230.91126.99229.8224.76021.91
20Q2 (6)32.60-11.84-6.21-18.65-384.3-407.76-8.72-291.23-235.83-3.17-192.69-160.61-0.68-151.91-127.64-0.23-129.11-117.420.11-42.11-50.05.32-56.03-58.86104.3912.55-8.77214.5248.7127.52-114.52-158.72-2104.030.00-100.0-100.0
20Q1 (5)36.981.935.96.56-19.71-23.814.56-42.5-44.323.42-42.23-43.841.31-48.02-55.740.79-42.34-51.530.19-9.52-20.8312.10-17.97-16.5592.75-8.9-11.42144.2640.6637.35-44.26-1194.67-778.9221.326.8713.04
19Q4 (4)36.280.170.08.1717.390.07.9341.10.05.9215.850.02.5213.00.01.3713.220.00.210.00.014.7515.410.0101.810.210.0102.56-17.160.0-3.4285.640.019.95-1.770.0
19Q3 (3)36.224.20.06.9614.850.05.62-12.460.05.11-2.290.02.23-9.350.01.21-8.330.00.21-4.550.012.78-1.160.0101.60-11.210.0123.8131.310.0-23.81-516.670.020.31-2.260.0
19Q2 (2)34.76-0.460.06.06-29.620.06.42-21.610.05.23-14.120.02.46-16.890.01.32-19.020.00.22-8.330.012.93-10.830.0114.439.280.094.29-10.230.05.71213.470.020.7810.180.0
19Q1 (1)34.920.00.08.610.00.08.190.00.06.090.00.02.960.00.01.630.00.00.240.00.014.500.00.0104.710.00.0105.040.00.0-5.040.00.018.860.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)41.606.839.9012.633.44-15.010.22-26.18.15-31.5110.66-43.065.96-38.750.66-15.3817.20-19.2598.041.2296.8752.363.13-91.419.35-10.4423.346.67
2022 (9)38.94-1.848.792.454.05-11.7513.8347.2811.9073.9818.7279.149.7380.860.785.4121.3024.1396.86-9.6163.58-30.3936.42320.6721.61-10.921.88-6.13
2021 (8)39.675.398.58487.674.59-18.259.39101.946.8494.8710.45132.745.38103.020.7417.4617.1621.62107.161.0291.34190.238.66-87.3724.25-11.2423.31-7.61
2020 (7)37.646.01.46-80.45.6142.514.65-34.143.51-37.214.49-56.072.65-53.590.63-31.5214.112.69106.084.1931.47-70.2168.53027.32-3.3325.2326.4
2019 (6)35.519.847.4535.213.94184.627.06312.875.59816.3910.22563.645.71353.170.92-18.5813.74150.27101.815.74105.63-67.24-5.63028.26-10.6319.968.18
2018 (5)32.33-24.165.51-59.691.38-70.831.71-94.270.61-97.751.54-93.721.26-88.121.13197.375.49-84.7296.28-43.85322.41605.1-222.41031.62018.45-23.19
2017 (4)42.63-11.8913.67-44.54.749.7129.8323.0627.1438.3324.5218.6810.61-0.660.38-28.335.9421.42171.4863.2745.73-55.0554.2700.00024.022.34
2016 (3)48.3811.3724.6333.794.33-9.2724.2411.8119.6211.1620.6611.1410.6810.670.531.9229.606.63105.039.46101.7219.98-1.7200.00023.473.16
2015 (2)43.443.1118.411.14.77-7.7921.6815.2617.6516.9618.5913.429.654.10.52-11.8627.7610.3895.95-11.6584.78-12.4614.98375.140.00022.752.48
2014 (1)42.13018.2105.173.7518.81015.09016.3909.2700.59-14.4925.1514.21108.6078.1896.850.423.15-11.430.00022.20-2.55

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