玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)16.869.558.085.23-10.937.634.97-19.97124.894.46-27.71103.653.97-53.6248.131.80-51.0966.670.39-33.9-11.367.01-7.7663.02111.08-20.72-28.52104.8010.79-38.95-4.80-188.893.316.068.737.21
23Q3 (19)15.39-2.3513.165.872.9822.046.2117.39-0.166.1718.433.358.5646.08-31.743.6844.88-6.60.5922.92-7.817.603.970.13140.118.37-32.3494.59-11.9722.225.41172.43-76.0914.77-1.666.11
23Q2 (18)15.7613.6383.265.7033.18578.575.2960.3213.025.2154.14189.445.8688.4270.352.5492.42146.60.4829.73-7.697.3123.9127.02129.29-9.68-48.92107.46-16.28114.93-7.4675.0-114.9315.02-6.249.0
23Q1 (17)13.87-11.0976.024.2812.6321500.03.3049.321400.03.3854.3416800.03.1116.0410266.671.3222.22915.380.37-15.91-7.55.9037.21137.9143.15-7.88-50.33128.36-25.23870.15-29.8558.35-129.8516.026.94-1.96
22Q4 (16)15.6014.71164.413.80-21.0136.022.21-64.47-85.542.19-63.32-86.442.68-78.63-89.421.08-72.59-80.950.44-31.2529.414.30-43.35-76.22155.40-24.95-44.76171.67121.81349.43-71.67-417.03-142.4514.987.61-32.43
22Q3 (15)13.6058.1448.964.81472.62275.786.22268.05147.815.97231.6739.4912.54264.5318.083.94282.5295.050.6423.0845.457.59135.7154.9207.07-18.2-54.977.3954.7950.4922.61-54.79-53.4613.921.02-17.04
22Q2 (14)8.609.14-22.590.844300.0-6.671.69668.18-22.831.808900.030.433.4411366.674.881.03692.3147.140.5230.023.813.2229.84-36.99253.13-12.17-45.1550.00400.025.050.00-50.0-14.0613.78-15.67-18.17
22Q1 (13)7.8833.5645.39-0.0299.8199.70.22-98.56102.950.02-99.88100.260.03-99.88100.230.13-97.71105.830.4017.6529.032.48-86.28177.5288.212.45-37.98-16.6775.78-118.78100.00-40.77787.516.34-26.3-24.39
21Q4 (12)5.90-35.3841.49-10.55-924.22-16.1915.28508.76239.1616.15277.34244.7125.32138.42214.115.67180.69232.480.34-22.73-12.8218.08268.98328.57281.31-38.73-36.32-68.82-233.82-183.22168.82247.58875.822.1732.1217.24
21Q3 (11)9.13-17.8216.61.2842.22509.522.5114.61369.894.28210.14550.5310.62223.78600.942.02188.57592.680.444.76-16.984.90-4.11279.84459.14-0.521.3351.4328.57320.4148.57-16.52-60.6216.78-0.365.01
21Q2 (10)11.11104.9857.140.90113.64116.332.19129.32141.631.38118.16128.933.28125.23155.030.70131.39142.680.4235.4813.515.11259.69560.36461.47-0.6971.8640.00-54.92-61.958.18416.361263.6416.84-22.07-21.78
21Q1 (9)5.4229.98263.76-6.6027.3171.51-7.4731.9767.01-7.6031.966.31-13.0041.4214.25-2.2347.955.40.31-20.5134.78-3.2059.5481.75464.695.18116.2288.737.3-13.2511.27-34.87592.0221.6114.28-36.2
20Q4 (8)4.17-46.74-66.51-9.08-4423.81-1716.0-10.98-1080.65-701.46-11.16-1074.74-765.12-22.19-946.7-1295.6-4.28-943.9-943.90.39-26.42-2.5-7.91-713.18-415.14441.7916.74140.9582.70454.42120.5317.30-85.97-72.3218.9118.340
20Q3 (7)7.8310.75-49.810.21103.81-96.28-0.9382.32-112.58-0.9580.08-115.25-2.1264.43-118.0-0.4175.0-110.960.5343.24-8.621.29216.22-85.29378.4340.9461.88-23.33-122.22-130.56123.332566.67421.6415.98-25.784.04
20Q2 (6)7.07374.5-54.0-5.5176.22-226.38-5.2676.77-209.13-4.7778.86-221.99-5.9660.69-208.76-1.6467.2-183.670.3760.87-19.57-1.1193.67-113.91268.5124.9324.36105.002.6516.67-5.00-118.33-150.021.53-36.4322.82
20Q1 (5)1.49-88.03-87.91-23.17-4534.0-893.49-22.64-1552.55-1542.04-22.56-1648.84-2188.89-15.16-853.46-1198.55-5.00-1119.51-906.450.23-42.5-46.51-17.53-798.41-452.01214.9217.2212.88102.29172.77-44.92-2.29-103.6697.3333.87093.54
19Q4 (4)12.45-20.190.0-0.50-108.870.0-1.37-118.540.0-1.29-120.710.0-1.59-113.50.0-0.41-110.960.00.40-31.030.02.51-71.380.0183.35-21.570.037.50-50.890.062.50164.340.00.00-100.00.0
19Q3 (3)15.601.50.05.6429.360.07.3953.320.06.2359.340.011.78114.960.03.7490.820.00.5826.090.08.779.90.0233.778.270.076.36-15.160.023.64136.430.015.36-12.380.0
19Q2 (2)15.3724.760.04.3649.320.04.82207.010.03.91262.040.05.48297.10.01.96216.130.00.466.980.07.9860.240.0215.9213.40.090.00-51.540.010.00111.670.017.530.170.0
19Q1 (1)12.320.00.02.920.00.01.570.00.01.080.00.01.380.00.00.620.00.00.430.00.04.980.00.0190.400.00.0185.710.00.0-85.710.00.017.500.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.5434.25.37106.541.6527.645.1572.245.0173.3620.9410.689.2840.181.81-14.627.0749.79111.08-28.52104.3820.41-4.3800.25-37.6915.375.35
2022 (9)11.5842.262.6001.30-29.92.99-12.572.89-25.918.92-26.786.626.432.1243.244.72-26.48155.40-44.7686.68013.05-93.260.40-34.8614.59-23.41
2021 (8)8.1441.07-3.2101.85-16.13.4203.90025.8406.2201.48-3.276.420281.31-36.32-93.790193.791636.450.62-85.6719.05-6.34
2020 (7)5.77-59.22-6.7702.2022.11-7.620-7.560-44.290-11.1601.53-25.0-4.360441.79140.9588.84-5.711.1692.764.29-7.020.344.95
2019 (6)14.1510.293.408.281.80-4.453.610.842.938.9217.2912.496.5213.792.047.376.39-0.93183.35-6.9694.217.215.79-52.244.62-11.0519.38-0.97
2018 (5)12.8315.173.1415600.01.89-25.113.5867.292.6966.0515.3784.075.7371.561.909.836.4519.0197.07-4.4187.8814400.012.12-87.735.19-2.2119.57-4.86
2017 (4)11.14-28.360.02-98.782.52-23.422.14-28.431.62-21.748.35-2.453.34-3.751.7321.835.42-22.46206.168.940.61-98.998.79119.155.31020.57-4.1
2016 (3)15.552.981.64-36.923.2931.162.99-18.972.07-33.878.56-41.133.47-49.191.42-29.356.993.4189.25-2.1454.92-22.0245.0852.450.00021.4516.26
2015 (2)15.10-4.852.60-50.02.5167.93.69-33.993.13-32.6914.540.486.83-24.362.014.696.76-8.28193.38159.6470.43-24.0829.57327.390.00018.458.59
2014 (1)15.8705.2001.5014.755.5904.65014.4709.0301.920.07.37-13.874.4851.6992.77-3.136.9263.440.00016.99-0.88

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