玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.00-7.083.834.11-3.291.735.97-8.5826.754.36-12.6324.223.844.3537.141.613.2143.750.3620.020.07.95-11.7614.55141.88-7.43-9.0768.765.53-19.8631.10-10.75119.049.00-10.0913.49
23Q3 (19)13.9912.9112.014.2589.7315.496.539.02-15.194.999.43-13.823.6819.09-28.541.5614.71-20.00.303.45-6.259.012.97-7.49153.2714.08-15.0865.1574.5636.5734.85-44.4-33.3610.016.158.22
23Q2 (18)12.393.16-0.962.24138.3-35.265.99537.23-14.314.56516.22-21.923.09635.71-21.571.36444.0-10.530.2926.0916.08.75113.94-8.47134.35-4.1-20.3837.33-62.67-24.5462.67024.029.43-8.54-3.97
23Q1 (17)12.01-4.07-17.680.94-76.73313.640.94-80.04-62.70.74-78.92-70.520.42-85.0-66.670.25-77.68-51.920.23-23.3321.054.09-41.07-31.61140.09-10.22-15.85100.0016.55662.960.00-100.0-100.010.3130.01-13.29
22Q4 (16)12.520.241.464.049.78-34.844.71-38.83-25.03.51-39.38-30.362.80-45.63-44.441.12-42.56-38.460.30-6.25-14.296.94-28.75-14.64156.03-13.55-12.6485.8079.85-13.0314.20-72.85953.467.93-14.2729.79
22Q3 (15)12.49-0.16-21.693.686.36-36.887.7010.162.945.79-0.86-0.695.1530.7117.851.9528.2925.810.3228.023.089.741.880.41180.496.97-8.1147.71-3.55-38.7452.293.47136.439.25-5.8-11.06
22Q2 (14)12.51-14.2630.453.46886.36658.066.99177.38229.725.84132.67220.883.94212.7194.031.52192.31198.040.2531.580.09.5659.87156.99168.731.35-10.4649.46378.47267.7950.54-56.85-60.979.82-17.41-6.21
22Q1 (13)14.5918.2344.03-0.44-107.155.562.52-59.87472.732.51-50.2263.771.26-75.0173.910.52-71.43160.00.19-45.71-17.395.98-26.4550.25166.48-6.79-12.32-17.76-118.0192.05117.118589.21-63.811.8994.61.28
21Q4 (12)12.34-22.633.876.206.3553.476.28-16.043.635.04-13.558.865.0415.331.821.8217.42-1.090.3534.62-10.268.13-16.197.11178.60-9.080.1498.6526.6747.881.35-93.91-95.976.11-41.25-30.33
21Q3 (11)15.9566.3228.945.831040.3250.267.48252.8368.095.83220.3350.654.37226.1225.941.55203.928.390.264.0-27.789.70160.7556.7196.434.2413.6277.88364.19-10.6222.12-82.9271.9810.40-0.677.44
21Q2 (10)9.59-5.33-38.25-0.6237.37-114.292.12381.82-68.911.82163.77-60.781.34191.3-51.80.51155.0-59.20.258.7-3.853.72-6.53-58.39188.44-0.7650.79-29.4886.81-146.33129.48-59.98256.0710.47-10.82-1.32
21Q1 (9)10.13-14.73-5.77-0.99-124.5-13.790.44-92.74-46.340.69-85.1-11.540.46-90.7131.430.20-89.13-4.760.23-41.039.523.98-47.56-0.5189.886.4638.55-223.53-435.08-108.63323.53868.0756.1911.7433.8714.87
20Q4 (8)11.88-3.963.944.044.1224.316.0636.18-3.194.6319.64-14.734.9542.6534.151.8428.670.550.398.3321.887.5922.62-2.69178.353.1681.1666.71-23.4428.1833.42159.87-30.588.77-9.452.26
20Q3 (7)12.37-20.35-12.023.88-10.6-45.584.45-34.75-61.073.87-16.59-55.873.4724.82-53.791.4314.4-56.530.3638.46-2.76.19-30.76-49.8172.8938.3534.2887.1436.9339.6712.86-64.63-65.89.68-8.7726.21
20Q2 (6)15.5344.47-3.664.34598.85-50.06.82731.71-33.074.64494.87-39.582.78694.29-58.071.25495.24-59.550.2623.81-35.08.94123.5-22.26124.97-8.81-6.1663.64159.39-25.2836.36-82.45145.2210.613.8239.24
20Q1 (5)10.75-5.95-19.11-0.87-126.77-118.350.82-86.9-88.170.78-85.64-85.310.35-90.51-90.460.21-88.52-86.360.21-34.38-25.04.00-48.72-54.18137.0539.2131.94-107.14-305.87-256.27207.14330.28554.9210.2277.4312.68
19Q4 (4)11.43-18.710.03.25-54.420.06.26-45.230.05.43-38.080.03.69-50.870.01.83-44.380.00.32-13.510.07.80-36.740.098.45-23.530.052.04-16.580.048.1428.010.05.76-24.90.0
19Q3 (3)14.06-12.780.07.13-17.860.011.4312.170.08.7714.190.07.5113.270.03.296.470.00.37-7.50.012.337.220.0128.75-3.320.062.39-26.750.037.61153.610.07.670.660.0
19Q2 (2)16.1221.290.08.6883.120.010.1947.040.07.6844.630.06.6380.650.03.09100.650.00.4042.860.011.5031.730.0133.1728.210.085.1724.230.014.83-53.110.07.62-15.990.0
19Q1 (1)13.290.00.04.740.00.06.930.00.05.310.00.03.670.00.01.540.00.00.280.00.08.730.00.0103.870.00.068.560.00.031.630.00.09.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)12.920.473.102.311.866.845.14-11.233.86-15.7210.69-16.874.54-10.451.115.717.66-7.04141.88-9.0760.3715.2939.68-16.692.79-15.349.611.8
2022 (9)12.866.373.03-0.331.745.835.7932.494.5828.2912.8621.675.0727.071.05-0.948.2424.66156.03-12.6452.37-24.6247.6355.693.30-18.89.441.51
2021 (8)12.09-3.593.04-8.161.6418.554.37-11.543.57-6.7910.571.253.99-12.51.06-7.836.61-4.06178.600.1469.473.6930.59-7.294.06-2.139.30-3.12
2020 (7)12.54-9.463.31-46.091.3880.024.94-44.623.83-44.8910.44-52.424.56-50.71.15-11.546.89-32.98178.3581.1667.00-2.6933.005.954.15-28.759.6028.0
2019 (6)13.854.066.14-5.390.7737.918.9216.156.9519.6221.9426.69.2524.831.304.010.2818.8498.45-51.068.85-18.531.15100.725.8313.877.50-9.2
2018 (5)13.31-23.816.49-32.680.563.357.68-51.885.81-57.2217.33-50.67.41-57.581.25-2.348.65-48.51200.93117.684.4839.8315.52-60.85.1208.26-14.85
2017 (4)17.47-12.089.64-1.230.54-65.515.969.4713.5814.4135.0811.2617.4714.781.280.7916.801.3392.34-23.7960.42-9.7239.5819.670.0009.70-38.06
2016 (3)19.871.539.7640.231.56-39.5914.58119.5811.87118.631.53182.2715.22137.071.2710.4316.5870.05121.1726.2766.92-36.2233.0800.00015.66-15.08
2015 (2)19.57-18.96.96-40.412.5912.316.64-47.555.43-47.6911.17-49.966.42-51.441.15-9.459.75-36.0295.9652.63104.9213.67-4.8000.00018.44-14.94
2014 (1)24.13011.6802.31-6.2812.66010.38022.32013.2201.27-5.9315.248.7862.87-17.3292.30-9.967.7000.00021.6813.57

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