玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)12.774.84-2.227.8713.421.261.15-86.67-53.250.99-85.57-59.090.47-85.4-50.530.45-75.14-35.710.230.021.054.78-61.07-27.36104.194.72.92684.29749.97159.42-584.29-3097.39-256.755.19-5.81-28.51
23Q3 (19)12.185.82-13.376.9445.4925.728.63-6.2-14.136.86-12.39-23.013.22-7.74-23.521.81-15.42-20.260.234.550.012.28-13.09-7.9599.51-8.18-5.4980.5154.8746.5119.49-59.56-56.735.51-25.74-39.78
23Q2 (18)11.51-0.35-15.184.7715.5-20.99.20153.4438.147.83157.5743.143.49214.4116.332.14164.228.920.2222.22-18.5214.1370.2453.75108.3812.172.5951.98-54.25-42.5748.20453.5408.337.42-15.01-11.98
23Q1 (17)11.55-11.56-12.34.13-36.36-41.913.6347.56-41.453.0425.62-39.921.1116.84-63.490.8115.71-51.790.18-5.26-40.08.3026.14-0.9596.62-4.55-1.4113.64-56.92-1.01-13.6491.676.528.7320.2521.93
22Q4 (16)13.06-7.1113.666.4917.577.272.46-75.52-52.62.42-72.84-41.550.95-77.43-65.070.70-69.16-53.950.19-17.39-40.626.58-50.67-9.62101.23-3.86-3.03263.78380.03126.48-163.78-463.55-880.347.26-20.6629.87
22Q3 (15)14.063.6118.155.52-8.4628.0710.0550.999.018.9162.8995.824.2140.3337.132.2736.7531.980.23-14.81-32.3513.3445.1687.62105.29-0.331.2954.95-39.29-35.6345.05375.07213.099.158.5420.55
22Q2 (14)13.573.0410.696.03-15.1912.716.667.4227.345.478.127.83.00-1.3211.941.66-1.198.50.27-10.0-12.99.199.6722.86105.647.816.9690.52-21.15-11.699.48165.0479.318.4317.7410.2
22Q1 (13)13.1714.6228.367.1117.5244.516.2019.4633.915.0622.2237.53.0411.7615.591.6810.5319.150.30-6.25-6.258.3815.1117.5397.99-6.13-3.14114.80-1.437.84-14.5912.68-126.117.1628.0923.02
21Q4 (12)11.49-3.45-20.926.0540.37-33.375.192.7715.084.14-9.0113.112.72-11.4-15.531.52-11.630.00.32-5.88-8.577.282.391.96104.390.42-30.37116.4736.42-42.29-16.71-216.1183.545.59-26.356.88
21Q3 (11)11.90-2.94-9.164.31-19.44-41.445.05-3.44-0.794.556.3125.03.0714.55-10.51.7212.4210.970.349.68-5.567.11-4.95-7.42103.955.24-33.9285.37-16.71-41.0314.39675.54132.147.59-0.7830.41
21Q2 (10)12.2619.49-16.665.358.74-42.15.2312.9638.734.2816.343.622.681.911.671.538.5137.840.31-3.133.337.484.9112.8298.77-2.37-42.32102.50-3.71-58.17-2.5061.2598.287.6531.440
21Q1 (9)10.26-29.39926.04.92-45.81224.874.632.6644.243.680.5549.592.63-18.3259.391.41-7.2460.230.32-8.5728.07.13-0.143.78101.17-32.52-37.25106.45-47.26186.55-6.4593.64-102.895.8211.2811.92
20Q4 (8)14.5310.9212.469.0823.3758.744.51-11.39-61.023.660.55-65.633.22-6.12-58.561.52-1.94-50.330.35-2.7834.627.14-7.03-53.24149.92-4.69-9.66201.8239.42307.41-101.52-126.79-300.575.23-10.14-24.86
20Q3 (7)13.10-10.94-10.467.36-20.35-8.465.0935.0125.683.6422.1517.043.4342.9213.21.5539.6421.090.3620.016.137.6815.842.95157.30-8.14-17.99144.76-40.92-27.07-44.7669.1454.565.820-10.05
20Q2 (6)14.711371.043.239.24334.5298.283.7717.4557.082.9821.1457.672.4045.4547.241.1126.1442.310.3020.025.06.63-3.49-8.04171.236.21-27.46245.04299.2426.2-145.04-165.04-54.030.00-100.0-100.0
20Q1 (5)1.00-92.26-93.14-3.94-168.88-154.123.21-72.26-27.052.46-76.9-27.861.65-78.76-46.430.88-71.24-23.480.25-3.854.176.87-55.01-29.47161.22-2.86-41.04-122.99-348.27-174.29222.99340.55440.185.20-25.29-46.0
19Q4 (4)12.92-11.690.05.72-28.860.011.57185.680.010.65242.440.07.77156.440.03.06139.060.00.26-16.130.015.27104.690.0165.96-13.480.049.54-75.040.050.62151.380.06.967.570.0
19Q3 (3)14.6342.450.08.0472.530.04.0568.750.03.1164.550.03.0385.890.01.2864.10.00.3129.170.07.463.470.0191.81-18.740.0198.512.240.0-98.51-4.610.06.4776.780.0
19Q2 (2)10.27-29.560.04.66-35.990.02.40-45.450.01.89-44.570.01.63-47.080.00.78-32.170.00.240.00.07.21-25.980.0236.05-13.670.0194.1717.290.0-94.17-43.660.03.66-61.990.0
19Q1 (1)14.580.00.07.280.00.04.400.00.03.410.00.03.080.00.01.150.00.00.240.00.09.740.00.0273.430.00.0165.550.00.0-65.550.00.09.630.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)12.03-10.696.04-4.432.5233.915.69-12.064.71-14.988.15-26.915.13-18.440.85-14.149.895.21104.192.92105.978.57-5.9700.12-39.756.60-17.4
2022 (9)13.4717.136.3222.481.8831.596.4728.635.5432.8511.15-10.86.29-2.180.99-26.129.4029.66101.23-3.0397.60-4.812.3400.2134.937.9919.79
2021 (8)11.500.75.16-13.861.43-24.545.0317.254.1725.9812.5016.716.4325.591.347.27.250.97104.39-30.37102.54-26.48-2.5400.1516.486.6717.84
2020 (7)11.42-13.425.99-8.131.90-30.354.29-24.343.31-31.4710.71-33.565.12-20.121.2516.827.18-27.47149.92-9.66139.4821.47-39.4800.13-17.595.66-14.76
2019 (6)13.1922.586.5283.152.72-12.055.67152.04.83143.9416.1290.326.4187.981.070.09.9043.9165.96-41.49114.82-27.56-14.8200.16-16.596.64-6.61
2018 (5)10.762.773.5632.343.10-33.152.25112.261.98167.578.47209.123.4189.441.0730.496.88-8.27283.62-10.15158.51-37.79-58.5100.1907.11-6.69
2017 (4)10.47276.622.6904.6329.081.0600.7402.7401.8000.82-34.47.50200.0315.67-17.17254.8296.43-154.8200.0007.6245.14
2016 (3)2.78387.72-2.6103.59143.73-2.010-1.870-10.800-1.4301.25-56.92.5024900.0381.1110.35129.7240.87-29.9200.0005.25172.02
2015 (2)0.57-68.51-1.6901.47-4.13-1.830-1.720-19.120-4.4302.9011.110.01-99.53345.3745.9792.0907.91-98.710.0001.93-8.53
2014 (1)1.810-0.7301.54-29.290.1400.0200.1600.6702.6157.232.13-37.54236.6020.13-511.840611.84168.080.0002.11-33.44

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