玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)18.8731.3233.7313.6649.1354.015.76-6.1372.4312.80-14.580.031.49-7.4563.740.66-5.7165.00.050.0-16.6734.53-8.4823.1126.74-3.12-1.8887.5061.0-9.2612.50-72.62250.07.50-40.48-8.42
23Q3 (19)14.37-31.83-6.939.16-42.53-4.0816.79-27.44-25.3114.97-19.95-26.941.61-29.07-34.820.70-28.57-33.960.050.00.037.73-9.87-12.17130.82-3.19-1.1854.35-20.7429.645.6545.26-21.3812.606.42-1.25
23Q2 (18)21.081.59-5.615.94-0.56-6.2923.1455.5121.2818.7071.0925.342.2744.5915.820.9844.1212.640.05-16.67-16.6741.8633.6514.03135.131.58-0.6368.57-36.33-23.8131.43508.57169.3911.8416.315.62
23Q1 (17)20.7547.063.816.0380.7210.4814.8862.8-24.8110.9353.73-21.421.5772.53-19.90.6870.0-26.090.060.0-14.2931.3211.66-12.05133.032.9914.81107.6911.6845.7-7.69-315.38-127.9410.1824.3-3.32
22Q4 (16)14.11-8.61-17.588.87-7.12-22.129.14-59.34-68.557.11-65.3-72.030.91-63.16-71.470.40-62.26-73.330.0620.00.028.05-34.71-40.76129.17-2.4215.496.43129.95149.583.57-93.85-94.078.19-35.82-17.69
22Q3 (15)15.44-30.86-17.349.55-43.86-26.1422.4817.82-6.2620.4937.33-3.892.4726.026.011.0621.84-4.50.05-16.670.042.9617.03-3.89132.38-2.6514.5841.94-53.41-22.358.06397.726.1412.7613.833.74
22Q2 (14)22.3311.7110.9817.0117.2320.0419.08-3.5933.2414.927.2629.741.960.043.070.87-5.4331.820.06-14.290.036.713.0910.91135.9917.3628.6890.0021.76-10.011.67-57.63011.216.46-3.78
22Q1 (13)19.9916.76-7.6214.5127.39-13.1119.79-31.9-31.7813.91-45.28-38.231.96-38.56-41.320.92-38.67-41.030.0716.670.035.61-24.79-20.35115.873.523.0773.9191.328.3827.54-54.28-35.0910.535.835.3
21Q4 (12)17.12-8.359.0411.39-11.915.5629.0621.1871.5525.4219.2385.953.1936.9178.211.5035.1482.930.0620.00.047.355.9329.76111.93-3.12-2.8538.64-28.41-40.1860.2330.8460.619.95-19.1140.54
21Q3 (11)18.68-7.167.4812.93-8.7512.0523.9867.465.3121.3285.398.832.3370.07-3.721.1168.180.00.05-16.67-16.6744.7035.053.91115.539.32-1.8653.97-46.036.1446.030-6.3512.305.58-2.61
21Q2 (10)20.12-7.021.3614.17-15.15-2.7514.32-50.64-19.3211.50-48.93-18.731.37-58.98-34.130.66-57.69-30.530.06-14.29-14.2933.10-25.97-5.1105.68-6.0-12.17100.0073.6822.730.00-100.0-100.011.6516.50
21Q1 (9)21.6437.8316.7816.7054.7717.8529.0171.2541.0322.5264.7442.983.3486.5912.081.5690.2413.870.0716.67-22.2244.7122.5333.42112.42-2.42-6.5357.58-10.85-16.2542.4213.1335.7610.0041.2414.29
20Q4 (8)15.70-9.6714.4310.79-6.514.6716.94-25.646.4113.67-30.2248.911.79-26.0315.480.82-26.1313.890.060.0-25.036.49-15.1842.65115.21-2.130.2664.5827.01-19.2737.50-23.71114.297.08-43.940
20Q3 (7)17.38-12.44-4.5111.54-20.8-8.3422.7728.284.5919.5938.456.012.4216.35-22.681.1116.84-22.380.06-14.29-25.043.0223.3419.37117.72-2.172.150.85-37.6-11.6249.15165.4215.7512.63029.8
20Q2 (6)19.857.127.1214.572.826.7417.75-13.719.514.15-10.166.072.08-30.2-16.470.95-30.66-16.670.07-22.22-22.2234.884.0921.41120.330.04-3.2681.4818.52-2.2218.52-40.7423.460.00-100.0-100.0
20Q1 (5)18.5335.06-6.0814.1750.58-9.8620.5777.7913.2715.7571.5725.82.9892.2614.181.3790.2812.30.0912.5-10.033.5131.015.15120.284.675.5168.75-14.06-20.5131.2578.57131.258.75012.76
19Q4 (4)13.72-24.620.09.41-25.260.011.57-46.850.09.18-50.320.01.55-50.480.00.72-49.650.00.080.00.025.58-29.020.0114.91-0.340.080.0039.050.017.50-58.790.00.00-100.00.0
19Q3 (3)18.20-1.780.012.59-7.770.021.7734.30.018.4838.530.03.1325.70.01.4325.440.00.08-11.110.036.0425.440.0115.30-7.310.057.53-30.960.042.47183.110.09.7318.510.0
19Q2 (2)18.53-6.080.013.65-13.170.016.21-10.740.013.346.550.02.49-4.60.01.14-6.560.00.09-10.00.028.73-1.270.0124.399.110.083.33-3.650.015.0011.00.08.215.80.0
19Q1 (1)19.730.00.015.720.00.018.160.00.012.520.00.02.610.00.01.220.00.00.100.00.029.100.00.0114.000.00.086.490.00.013.510.00.07.760.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)18.954.4713.899.6318.322.4617.55-0.414.191.56.85-4.63.04-7.030.21-8.736.161.32126.74-1.8879.5310.7420.93-25.730.00010.45-1.69
2022 (9)18.14-6.8312.67-8.9117.88-1.2317.62-27.713.98-31.277.18-30.693.27-32.720.23-4.1735.69-16.36129.1715.471.8225.928.18-34.390.00010.63-2.39
2021 (8)19.478.4113.917.518.119.4324.3724.9720.3429.7210.3615.114.8615.990.24-11.1142.6717.16111.93-2.8557.04-13.8942.9627.280.04-54.0310.8914.03
2020 (7)17.961.712.94-0.3816.5530.9219.5015.1115.6817.899.00-7.314.19-7.30.27-20.5936.4222.75115.210.2666.25-13.4233.7546.250.0823.739.5520.28
2019 (6)17.66-3.8112.99-6.2112.6415.8416.94-2.9213.30-8.219.71-16.084.52-15.990.34-8.1129.674.4114.910.676.52-3.823.0812.770.0738.877.946.15
2018 (5)18.365.0313.8524.4410.91-10.9917.450.7514.491.5411.5715.475.3814.710.3712.1228.42-4.34114.23-1.879.5423.6620.46-42.650.0507.48-16.7
2017 (4)17.48-0.1111.138.912.26-4.917.32-10.8614.27-16.2610.02-8.494.69-10.50.336.4529.71-8.19116.325.164.3222.3235.68-24.750.0008.98-14.15
2016 (3)17.50-0.410.22-5.1912.8917.8619.4321.3617.0432.8110.9512.195.2412.210.31-13.8932.3620.12110.683.5152.58-21.947.4245.130.00010.4617.53
2015 (2)17.5726.2210.7814.3210.9440.216.0116.9512.8324.449.76-5.884.67-1.890.36-21.7426.9425.3106.93-4.0567.33-2.432.675.330.0008.9028.8
2014 (1)13.9209.4307.80-1.8213.69010.31010.3704.7600.466.9821.50-23.81111.44-10.7268.98164.8931.02-58.260.0006.91-9.2

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