玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)43.687.75-17.6822.7812.38-43.9231.57-16.61-30.3924.43-22.62-59.131.07-25.17-71.161.01-25.19-67.310.040.0-20.035.18-15.15-27.066.71-0.59-33.1772.3035.65-19.0127.70-39.98170.4319.56-0.3632.07
23Q3 (19)40.54-1.43-1.1920.27-12.4-22.937.86-19.81-20.1831.57-18.88-16.771.43-24.34-77.411.35-23.73-68.010.04-20.0-63.6441.46-18.67-16.816.75-11.76-86.4953.308.38-3.9446.15-9.193.6719.632.7240.11
23Q2 (18)41.130.421.8123.1415.07-12.4847.2133.8914.5638.9242.9322.541.8990.91-61.971.7790.32-49.140.0566.67-54.5550.9826.4716.427.65-5.56-85.6549.17-13.63-23.4450.8318.0242.0819.11-11.0324.82
23Q1 (17)40.96-22.8-20.020.11-50.49-49.235.26-22.25-20.2627.23-54.45-21.350.99-73.32-82.810.93-69.9-77.860.03-40.0-75.040.31-16.42-13.98.10-19.32-77.7856.93-36.22-36.4343.07320.4312.8421.4845.0472.39
22Q4 (16)53.0629.3211.2640.6254.5122.6845.35-4.3930.6559.7857.61112.823.71-41.39-36.363.09-26.78-25.540.05-54.55-66.6748.23-3.2330.9210.04-79.9-75.0189.2760.9-6.2510.24-76.99114.2714.815.71-7.32
22Q3 (15)41.031.56-24.2826.29-0.57-36.8347.4315.096.8537.9319.4310.136.3327.36-18.534.2221.26-20.680.110.0-26.6749.8413.827.349.95-6.3216.0355.48-13.62-40.8844.5224.45623.4214.01-8.4918.83
22Q2 (14)40.40-21.09-24.026.44-33.22-31.2541.21-6.8112.0831.76-8.2621.414.97-13.72-0.23.48-17.140.00.11-8.33-15.3843.79-6.4712.3753.3246.283.1964.23-28.29-38.7335.77242.92915.6115.3122.875.73
22Q1 (13)51.207.36-4.8339.5919.57-1.7444.2227.45.0634.6223.2512.995.76-1.26.674.201.27.420.12-20.0-7.6946.8227.095.5736.45-9.28-5.2389.57-5.93-6.2410.43118.2133.2912.46-22.03-5.53
21Q4 (12)47.69-11.99-12.2133.11-20.4568.4134.71-21.81140.3728.09-18.4487.275.83-24.9753.024.15-21.9959.620.150.0-11.7636.84-20.69115.9440.18-6.67-1.7495.221.46-30.174.78-22.31113.1515.9835.54-45.87
21Q3 (11)54.191.94-11.041.628.22-22.4744.3920.72-5.4334.4431.65-4.627.7756.02-40.415.3252.87-30.00.1515.38-28.5746.4519.19-4.8543.05-16.68-30.5193.85-10.47-18.046.15240.31142.4511.79-18.5857.41
21Q2 (10)53.16-1.19-4.9538.46-4.54-5.3636.77-12.64-10.6726.16-14.62-14.034.98-7.78-49.133.48-11.0-39.690.130.0-31.5838.97-12.13-9.5251.6734.35-40.17104.829.736.1-4.39-198.09-464.0414.489.7811.13
21Q1 (9)53.80-0.968.3440.29104.9345.9342.09191.4826.3630.64104.2722.325.4041.7317.653.9150.3829.470.13-23.538.3344.35159.9619.0638.46-5.94-30.4695.53-29.9515.434.47112.3-74.0713.19-55.32-27.65
20Q4 (8)54.32-10.7915.419.66-63.38-28.5614.44-69.24-37.9515.00-58.46-15.063.81-70.78-22.242.60-65.79-20.730.17-19.05-5.5617.06-65.06-35.3340.89-34.0-30.39136.3619.114.94-36.36-150.83-95.0429.52294.1399.59
20Q3 (7)60.898.8718.6253.6832.0954.7446.9414.0420.7336.1118.6721.0913.0433.254.57.6031.7233.80.2110.5310.5348.8213.3517.6461.95-28.2729.3114.5015.8928.56-14.50-1303.25-232.547.49-42.52-51.99
20Q2 (6)55.9312.6320.4140.6447.1946.1941.1623.5726.7230.4321.4825.599.79113.2957.45.7791.0629.080.1958.335.5643.0715.6223.886.3656.1470.0798.8019.3815.911.20-93.01-91.4513.03-28.52-36.56
20Q1 (5)49.665.522.3227.610.3313.7133.3143.1545.5925.0541.8543.554.59-6.3320.163.02-7.933.420.12-33.33-29.4137.2541.2149.3655.31-5.8489.6882.76-30.25-21.5517.24192.48361.4918.2323.26-13.48
19Q4 (4)47.07-8.30.027.52-20.670.023.27-40.150.017.66-40.780.04.90-41.940.03.28-42.250.00.18-5.260.026.38-36.430.058.7422.60.0118.6433.210.0-18.64-270.460.014.79-5.190.0
19Q3 (3)51.3310.510.034.6924.780.038.8819.70.029.8223.070.08.4435.690.05.6827.070.00.195.560.041.5019.290.047.91-5.650.089.064.490.010.94-22.40.015.60-24.050.0
19Q2 (2)46.4514.410.027.8014.50.032.4841.960.024.2338.850.06.2262.830.04.4753.080.00.185.880.034.7939.490.050.7874.140.085.23-19.20.014.09313.760.020.54-2.520.0
19Q1 (1)40.600.00.024.280.00.022.880.00.017.450.00.03.820.00.02.920.00.00.170.00.024.940.00.029.160.00.0105.490.00.0-6.590.00.021.070.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)41.59-9.5721.67-33.833.4160.5638.31-14.0130.89-22.215.40-58.115.05-54.30.16-42.8642.29-10.336.71-33.1756.64-22.9143.5064.580.074.1119.8641.05
2022 (9)45.99-11.7332.75-14.452.1222.7144.5512.8439.7132.5912.89-44.711.05-34.030.28-49.0947.1613.2310.04-75.0173.47-24.2226.43767.350.07-65.4914.081.59
2021 (8)52.10-7.0538.284.591.73-9.2739.4816.1229.9511.3823.31-6.3116.75-1.990.55-12.741.6514.240.18-1.7496.95-9.893.0500.2029.0913.86-17.99
2020 (7)56.0520.136.6027.081.91-13.7234.0014.8326.8919.6724.888.3217.097.820.63-10.036.4713.3740.89-30.39107.6010.41-7.6000.15-71.5416.90-4.9
2019 (6)46.673.7328.800.212.2129.9429.61-7.6422.47-9.4322.97-3.5315.85-13.530.70-5.4132.17-5.2258.7479.5897.458.782.73-73.770.54-29.8817.77-7.4
2018 (5)44.99-1.8528.74-8.71.70-7.532.066.7224.819.7823.81-6.9918.33-3.580.74-11.933.946.132.7120.3989.58-14.4910.4200.77019.1911.5
2017 (4)45.84-0.0431.48-1.161.84-5.5430.04-11.8322.60-10.2125.60-14.3519.01-10.880.84-1.1831.99-11.6527.17-44.3104.7612.08-4.7600.00017.21-4.6
2016 (3)45.865.2131.853.681.95-11.2234.074.2225.177.3829.8923.5621.3318.30.8510.3936.213.0448.7838.0793.47-0.486.537.420.00018.048.54
2015 (2)43.594.5630.727.92.192.2432.696.5223.440.5624.19018.0300.77035.146.0735.333.4693.921.226.08-15.640.00016.620
2014 (1)41.69028.4702.14030.69023.3100.0000.0000.00033.13034.15092.7907.2100.0000.000

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