玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)49.6812.962.2633.7918.85-3.2633.9621.598.7432.9927.7713.069.4117.334.675.2022.357.880.150.0-6.2538.1216.187.987.28-4.28-6.4899.46-2.24-11.090.54131.09104.5420.3220.74-18.39
23Q3 (19)43.98-7.99-6.628.43-24.02-17.8627.93-28.49-19.5325.82-24.96-23.748.02-17.66-21.064.25-14.66-15.340.157.147.1432.81-24.63-16.6491.18-21.74-0.33101.746.231.97-1.74-141.0-839.2616.83-19.28-14.39
23Q2 (18)47.80-6.996.3637.42-5.225.3539.06-1.749.6334.41-11.342.999.74-21.39-34.674.98-25.0-26.980.14-17.65-30.043.530.2512.05116.5129.53-10.3295.77-3.47-3.94.23567.721121.1620.8540.441.64
23Q1 (17)51.395.7825.0139.4813.0338.7239.7527.2829.3538.8133.030.8512.3937.824.566.6437.7620.290.176.25-5.5643.4222.924.9189.95-3.62-21.4499.21-11.326.940.63105.34-91.5314.85-40.36-22.78
22Q4 (16)48.583.1629.5834.930.9240.5131.23-10.0327.4229.18-13.8225.678.99-11.52-0.774.82-3.9821.410.1614.290.035.33-10.2421.0393.332.02-26.23111.8712.1410.29-11.87-5157.53-725.1124.9026.659.6
22Q3 (15)47.094.7823.6634.61-2.5671.5134.71-2.5889.6733.861.3597.4310.16-31.8657.035.02-26.3987.310.14-30.0-6.6739.361.3168.9391.48-29.59-39.399.770.11-9.220.23-32.28102.2519.6633.56-17.53
22Q2 (14)44.949.3220.8435.5224.8135.2635.6315.9547.6633.4112.6440.214.9125.82-2.366.8223.5516.180.2011.11-16.6738.8511.7743.04129.9213.47-19.6599.657.42-8.430.35-95.37103.9314.72-23.4518.23
22Q1 (13)41.119.6691.328.4614.481421.9330.7325.381421.2929.6627.732080.8811.8530.793102.75.5239.041680.650.1812.580.034.7619.08254.69114.50-9.49-34.9692.77-8.55-0.17.48619.954.7419.23-15.36-38.23
21Q4 (12)37.49-1.5521.1724.8623.1951.6824.5133.9394.5223.2235.3986.369.0640.0334.223.9748.1356.30.166.67-15.7929.1925.2873.03126.51-16.06-26.99101.44-7.7-22.04-1.4486.1995.2222.72-4.724.77
21Q3 (11)38.082.39422.9920.18-23.15165.8818.30-24.16152.217.15-28.03149.786.47-57.63156.022.68-54.34168.020.15-37.525.023.30-14.21186.91150.71-6.79-25.8109.900.9925.77-10.42-18.06-182.5123.8491.49-20.37
21Q2 (10)37.1973.068.4926.261304.2832.7624.131094.5534.1323.831652.2138.3915.274027.0350.445.871793.5543.170.24140.04.3527.16177.1424.25161.69-8.152.47108.8217.19-1.01-8.82-223.5311.1312.45-60.01-9.39
21Q1 (9)21.49-30.54-34.241.87-88.59125.072.02-83.97134.711.36-89.09114.810.37-94.52121.640.31-87.8162.00.10-47.3742.869.80-41.9152.17176.041.599.1592.86-28.64-27.787.14123.71125.031.1370.95-41.44
20Q4 (8)30.94362.43-10.8916.39153.51-1.4412.60135.946.0612.46136.171.886.75158.44-2.742.54164.47-11.50.1958.33-13.6416.87162.924.39173.28-14.6922.87130.1248.92-7.29-30.12-338.5924.2618.21-39.180
20Q3 (7)-11.79-134.39-701.53-30.63-254.8545.72-35.06-294.8941.33-34.45-300.0639.86-11.55-213.79-85.39-3.94-196.1-81.570.12-47.83200.0-26.81-222.6430.09203.1228.7312.9687.38-20.52-7.0612.62227.15134.2629.94117.9-67.91
20Q2 (6)34.284.922.3819.78365.1516.6317.99409.11-4.5117.22287.58-0.4610.15693.57-11.974.10920.0-13.50.23228.57-11.5421.86239.440.14157.79-2.175.89109.93-14.522.4-9.9365.25-200.5313.74-74.15-5.24
20Q1 (5)32.68-5.88757.55-7.46-144.8692.37-5.82-148.9994.52-9.18-175.0691.37-1.71-124.6483.04-0.50-117.4288.070.07-68.1875.06.44-60.15107.34161.2914.373.13128.57-8.3939.55-28.5728.15-463.2753.160-42.14
19Q4 (4)34.721671.430.016.63129.470.011.88119.880.012.23121.350.06.94211.40.02.87232.260.00.22450.00.016.16142.140.0141.03-21.570.0140.3549.290.0-39.77-837.880.00.00-100.00.0
19Q3 (3)1.96-93.00.0-56.43-432.720.0-59.76-417.20.0-57.28-431.10.0-6.23-154.030.0-2.17-145.780.00.04-84.620.0-38.35-275.680.0179.8220.680.094.014.670.05.39-45.430.093.29543.380.0
19Q2 (2)28.01663.580.016.96117.350.018.84117.760.017.30116.260.011.53214.380.04.74213.130.00.26550.00.021.83124.890.0149.01-4.730.089.81-2.520.09.8825.570.014.50-84.220.0
19Q1 (1)-4.970.00.0-97.750.00.0-106.110.00.0-106.420.00.0-10.080.00.0-4.190.00.00.040.00.0-87.700.00.0156.400.00.092.130.00.07.870.00.091.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)48.196.0834.653.42.47-11.6135.015.5832.914.2839.52-13.1221.72-4.020.63-10.039.305.8787.28-6.4898.96-2.11.0400.32-6.7718.16-6.63
2022 (9)45.4329.3933.5160.722.79-12.3733.1669.5331.5668.1445.4946.8822.6371.440.704.4837.1253.5293.33-26.23101.09-5.19-1.0300.34-26.5919.45-4.8
2021 (8)35.1148.1420.85287.553.18-22.2419.56593.6218.77737.9530.97734.7713.20486.670.673.0824.18179.21126.51-26.99106.62-44.11-6.6200.47-18.5220.43-10.82
2020 (7)23.70-10.35.3855.044.090.732.8268.862.2479.23.71116.962.2547.060.656.568.6614.1173.2822.87190.76-9.09-90.7600.57-32.3322.91-16.54
2019 (6)26.42-5.23.47-48.524.07209.491.67-83.11.25-86.21.71-86.711.53-79.440.61-19.747.59-38.19141.0327.34209.84207.29-108.2000.85-16.8927.4538.85
2018 (5)27.87-8.776.74-34.941.315.759.885.119.0619.8412.876.17.446.290.76-12.6412.289.06110.7578.468.29-38.0931.9701.02019.770.51
2017 (4)30.557.1910.365.51.24-21.699.403.757.56-35.0512.13-34.367.00-29.510.874.8211.261.0862.08-48.43110.291.78-10.2900.00019.6710.69
2016 (3)28.50-5.639.823.041.5912.859.06-4.7311.6417.3418.4836.089.9326.340.839.2111.14-3.13120.3887.62108.378.37-8.3700.00017.77-1.0
2015 (2)30.2043.49.53539.61.4170.39.5198.549.92148.6213.5891.547.8696.010.76-15.5611.5085.7864.16-39.74100.00218.180.0000.00017.956.91
2014 (1)21.0601.4900.83-64.294.7903.9907.0904.0100.90119.516.19-57.31106.4831.5131.43-71.368.5700.00016.79-33.61

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