玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)22.48-4.1413.259.25-1.0719.669.992.4627.918.132.7827.833.9810.5618.812.8212.817.990.349.68-8.1111.080.6425.242.79-1.567.1992.56-3.33-6.327.4474.88521.410.39-16.617.67
23Q3 (19)23.45-7.3936.739.35-0.8541.889.75-1.9130.07.91-1.3730.743.6011.46-8.162.5012.61-5.660.3114.81-27.9111.01-3.5130.7643.47-13.22-1.1895.741.38.684.26-12.77-64.2612.46-9.2536.03
23Q2 (18)25.3213.2433.339.432.0611.739.944.1917.088.025.2515.563.23-7.45-32.852.22-10.12-23.970.27-15.62-35.7111.416.3422.9550.094.46-11.2894.51-2.82-4.964.8847.97773.1713.7318.6728.08
23Q1 (17)22.3612.647.719.2419.535.09.5422.1510.547.6219.8110.63.494.18-33.272.473.35-21.340.32-13.51-28.8910.7321.2414.8847.9520.12-37.897.25-1.57-4.663.30175.27264.0111.5719.920.52
22Q4 (16)19.8515.7445.317.7317.3115.927.814.13112.816.365.1271.893.35-14.5427.382.39-9.8139.770.37-13.95-19.578.855.1199.7739.92-9.25-30.998.8012.151.341.20-89.94-52.19.655.3525.0
22Q3 (15)17.15-9.694.386.59-21.926.987.50-11.6623.766.05-12.8214.83.92-18.56.812.65-9.2510.420.432.38-4.448.42-9.2722.7443.99-22.09-15.8988.10-11.41-13.2511.902030.95867.869.16-14.55-1.61
22Q2 (14)18.99-8.53-2.168.44-4.09-9.648.49-1.62-8.226.940.73-6.094.81-8.03-14.112.92-7.01-14.620.42-6.67-8.79.28-0.64-7.2956.46-26.761.3599.44-2.52-1.950.56127.79158.9410.7211.679.61
22Q1 (13)20.7651.9819.938.80145.8122.568.63135.1515.226.8986.2216.395.2398.8620.793.1483.6315.440.45-2.17-2.179.34110.8412.6777.0933.444.32102.014.636.06-2.01-180.4-152.69.6024.354.01
21Q4 (12)13.66-16.864.673.58-41.887.513.67-39.44-4.683.70-29.7921.712.63-28.3434.181.71-28.7522.140.462.220.04.43-35.42-8.4757.7710.4630.7697.50-3.9912.132.50261.25-80.837.72-17.087.67
21Q3 (11)16.43-15.3548.966.16-34.05503.926.06-34.49234.815.27-28.69271.133.67-34.46321.842.40-29.82300.00.45-2.177.146.86-31.47148.5552.30-6.1236.95101.550.1385.18-1.55-63.57-103.439.31-4.8111.63
21Q2 (10)19.4112.1317.649.3430.08113.739.2523.5115.127.3924.83119.295.6029.33180.03.4225.74171.430.460.024.3210.0120.7588.1655.71-24.61-4.36101.425.450.05-0.95-124.830.819.785.960
21Q1 (9)17.3132.64-19.977.18115.62-27.477.4994.55-25.625.9294.74-24.874.33120.92-19.522.7294.29-20.930.460.06.988.2971.28-25.3273.9067.2719.0296.1810.61-1.843.82-70.7152.239.2328.73-16.09
20Q4 (8)13.0518.31-29.733.33226.47-41.373.85112.71-41.043.04114.08-41.541.96125.29-46.011.40133.33-41.670.469.520.04.8475.36-35.8144.1815.68-15.786.9658.57-0.2813.04-71.121.97.17-14.03-28.08
20Q3 (7)11.03-33.15-52.71.02-76.66-90.271.81-57.91-80.791.42-57.86-80.760.87-56.5-82.910.60-52.38-81.930.4213.51-6.672.76-48.12-73.5638.19-34.44-28.4754.84-45.9-50.8745.163396.77508.838.340-25.07
20Q2 (6)16.50-23.72-7.364.37-55.86-18.324.30-57.3-19.023.37-57.23-18.82.00-62.83-28.061.26-63.37-32.260.37-13.95-15.915.32-52.07-17.1358.25-6.186.82101.373.460.31-1.37-190.41-30.140.00-100.0-100.0
20Q1 (5)21.6316.4841.199.9074.3120.9810.0754.21127.317.8851.54127.095.3848.21117.813.4443.33109.760.43-6.52-6.5211.1047.21103.362.0918.4726.8297.9812.36-3.151.52-88.16230.311.0010.3323.32
19Q4 (4)18.57-20.370.05.68-45.80.06.53-30.680.05.20-29.540.03.63-28.680.02.40-27.710.00.462.220.07.54-27.780.052.41-1.840.087.20-21.880.012.80215.870.09.97-10.420.0
19Q3 (3)23.3230.940.010.4895.890.09.4277.40.07.3877.830.05.0983.090.03.3278.490.00.452.270.010.4462.620.053.39-2.090.0111.6310.470.0-11.05-949.420.011.1314.980.0
19Q2 (2)17.8116.250.05.3519.420.05.3119.860.04.1519.60.02.7812.550.01.8613.410.00.44-4.350.06.4217.580.054.5311.380.0101.05-0.110.0-1.059.470.09.688.520.0
19Q1 (1)15.320.00.04.480.00.04.430.00.03.470.00.02.470.00.01.640.00.00.460.00.05.460.00.048.960.00.0101.160.00.0-1.160.00.08.920.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.3121.479.3118.00.7321.819.8120.967.9220.7313.80-11.549.93-7.111.23-23.611.0523.1942.797.1995.05-2.345.0890.643.53-13.5611.9322.11
2022 (9)19.1914.77.8919.550.600.598.1121.956.5617.1415.60-5.2210.69-2.291.61-17.018.9720.7339.92-30.997.34-1.992.66284.44.09363.419.778.31
2021 (8)16.736.296.6036.650.60-22.126.6528.385.6037.9316.4659.1910.9455.621.9412.797.4320.2357.7730.7699.316.790.69-89.710.88-32.629.02-5.15
2020 (7)15.74-15.874.83-25.230.77-5.635.18-19.064.06-19.2810.34-24.477.03-21.011.72-1.716.18-16.9444.18-15.792.99-7.976.7401.31-9.759.51-4.04
2019 (6)18.7134.96.4639.220.81113.726.4037.935.0332.3713.690.448.908.671.75-17.457.4442.852.41-10.59101.041.27-1.0401.45-6.089.9133.38
2018 (5)13.877.274.64-1.90.389.44.64-1.493.80-5.7113.63-15.928.19-16.092.12-10.555.21-0.5758.62-27.0999.77-0.650.2301.5407.4310.73
2017 (4)12.93-23.724.73-20.640.35-20.754.71-24.44.03-21.2916.2123.089.767.962.3734.665.24-22.680.4038.29100.425.12-0.4200.0006.71-25.2
2016 (3)16.9530.085.9639.910.4424.826.2363.955.1265.713.1758.489.0456.941.76-4.356.7757.4458.1462.9595.53-15.084.4700.0008.9725.28
2015 (2)13.03-2.254.26-29.240.3543.993.80-36.243.09-35.768.31-57.735.76-54.431.84-29.54.30-31.9635.68-37.22112.5011.4-12.1400.0007.1614.93
2014 (1)13.3306.0200.2433.75.9604.81019.66012.6402.61-6.126.322.4356.830.37100.993.84-0.9900.0006.23-1.74

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