玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)17.5110.82-7.161.14-53.47-26.92-0.99-154.1-187.61-2.44-208.86-1120.0-1.25-177.78-1150.0-0.34-3500.0-342.860.22-8.330.04.84-32.4-16.98129.390.66-1.64-120.00-194.29-180.0220.00705.0760.022.269.49-7.6
23Q3 (19)15.80-2.41-17.232.4592.91-55.941.83-23.75-77.38-0.79-182.29-117.83-0.45-195.74-116.420.01-97.67-99.210.2414.29-4.07.16-16.36-39.58128.54-10.21-6.11127.27118.1884.21-36.36-172.73-217.6520.33-10.79-0.73
23Q2 (18)16.191.31-12.341.27292.42-35.532.40194.86-59.930.96133.8-70.640.47136.43-76.50.43226.47-54.260.215.0-16.08.56152.51-14.4143.1510.26-4.8658.33152.7879.4950.00-27.78-25.9322.79-4.7621.61
23Q1 (17)15.98-15.27-1.72-0.66-142.31-127.16-2.53-323.89-175.52-2.84-1320.0-239.9-1.29-1190.0-208.4-0.34-342.86-156.670.20-9.09-20.03.39-41.85-51.64129.83-1.31-1.3423.08-84.62-68.2769.23307.69153.8523.93-0.6625.29
22Q4 (16)18.86-1.29.461.56-71.94-72.441.13-86.03-78.72-0.20-104.51-103.57-0.10-103.65-102.450.14-88.89-92.310.22-12.0-29.035.83-50.8-32.91131.55-3.91-2.18150.00117.1139.77-33.33-207.84-355.5624.0917.6346.09
22Q3 (15)19.093.3628.555.56182.23102.928.0935.06201.874.4335.47201.362.7437.0179.591.2634.04152.00.250.0-10.7111.8518.582.03136.90-9.02-0.3469.09112.59-34.5530.91-54.21020.489.285.51
22Q2 (14)18.4713.5911.531.97-18.93-25.385.9978.81258.683.2761.08697.562.0068.07700.00.9456.67370.00.250.04.1710.0042.6562.34150.4714.358.2932.50-55.31-78.3367.50147.5212.518.74-1.88-13.72
22Q1 (13)16.26-5.630.122.43-57.070.03.35-36.91-55.82.03-63.75-57.81.19-70.83-60.730.60-67.03-49.580.25-19.3513.647.01-19.33-43.05131.59-2.15-25.8972.73-32.23123.7827.27472.73-59.619.1015.83-21.14
21Q4 (12)17.2316.0311.525.66106.571055.15.3198.131942.315.60280.95988.894.08316.331027.271.82264.06166.670.3110.7129.178.6933.4984.5134.48-2.1-27.38107.321.67-64.23-7.32092.6816.49-15.04-23.27
21Q3 (11)14.85-10.33-2.172.743.7935.642.6860.4822.371.47258.54101.370.98292.096.00.50150.078.570.2816.6716.676.515.68-2.98137.37-1.14-27.62105.56-29.6315.150.00100.0-100.019.41-10.64-12.69
21Q2 (10)16.561.97-21.552.648.64-9.91.67-77.97-48.30.41-91.48-76.020.25-91.75-82.270.20-83.19-64.910.249.09-7.696.16-49.96-41.0138.95-21.74-38.43150.00361.5466.67-60.00-188.89-700.021.72-10.320
21Q1 (9)16.245.11-28.622.43395.921.677.582815.38200.794.81863.49329.463.03788.64278.751.194066.67205.130.22-8.33-4.3512.31161.3616.57177.55-4.12-12.6632.50-89.17-65.8867.50167.51317.524.2212.70
20Q4 (8)15.451.78-32.650.49-75.74-92.20.26-88.13-91.42-0.63-186.3-150.4-0.44-188.0-137.29-0.03-110.71-106.120.240.0-17.244.71-29.81-48.86185.18-2.43-15.26300.00227.2745.71-100.00-1300.05.5621.49-3.337.08
20Q3 (7)15.18-28.09-28.562.02-31.06-52.912.19-32.2-57.880.73-57.31-67.840.50-64.54-76.640.28-50.88-64.560.24-7.69-17.246.71-35.73-41.24189.79-15.9-16.1991.671.8511.178.33-16.67-52.522.23011.76
20Q2 (6)21.11-7.2115.612.9322.59-26.013.2328.17-30.691.7152.68-33.721.4176.25-49.280.5746.15-44.120.2613.04-23.5310.44-1.142.45225.6811.01-0.5190.00-5.55.8810.00110.0-33.330.000-100.0
20Q1 (5)22.75-0.8327.312.39-61.94-42.412.52-16.83-44.861.12-10.4-63.160.80-32.2-76.050.39-20.41-68.290.23-20.69-36.1110.5614.666.13203.29-6.98-4.8995.24-53.745.444.76104.5-50.790.00-100.0-100.0
19Q4 (4)22.947.950.06.2846.390.03.03-41.730.01.25-44.930.01.18-44.860.00.49-37.970.00.290.00.09.21-19.350.0218.54-3.490.0205.88149.690.0-105.88-703.530.020.070.90.0
19Q3 (3)21.2516.370.04.298.330.05.2011.590.02.27-12.020.02.14-23.020.00.79-22.550.00.29-14.710.011.4212.070.0226.44-0.180.082.46-2.990.017.5416.960.019.8913.530.0
19Q2 (2)18.262.180.03.96-4.580.04.661.970.02.58-15.130.02.78-16.770.01.02-17.070.00.34-5.560.010.192.410.0226.846.120.085.00-5.890.015.0055.00.017.526.180.0
19Q1 (1)17.870.00.04.150.00.04.570.00.03.040.00.03.340.00.01.230.00.00.360.00.09.950.00.0213.750.00.090.320.00.09.680.00.016.500.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.35-9.971.11-62.244.2542.610.25-94.79-1.250-2.540-0.2300.88-12.06.04-31.44129.39-1.64460.00654.4-360.0002.346.7822.258.7
2022 (9)18.1611.822.94-16.482.98-11.964.8013.212.50-20.635.83-31.413.04-18.061.00-4.768.816.4131.55-2.1860.98-26.9639.02136.312.20106.4320.472.09
2021 (8)16.240.433.5298.873.38-12.544.24104.833.15600.08.50804.263.71437.681.0552.178.2820.35134.48-27.3883.49-3.3316.5121.11.0666.8120.05-12.79
2020 (7)16.17-18.741.77-61.693.87-21.482.07-52.850.45-80.770.94-89.870.69-80.670.69-46.096.88-32.28185.18-15.2686.36-17.8813.6400.64-4.1222.9925.29
2019 (6)19.908.84.6231.254.9239.914.390.232.34-18.479.28-29.323.57-28.741.28-17.9510.1615.32218.547.95105.1630.77-5.1600.66-12.3718.3510.54
2018 (5)18.29-3.583.5249.153.52-21.954.3863.432.8795.2413.13163.655.01102.831.5617.298.816.4202.4510.4680.42-9.4319.5862.260.76016.60-16.37
2017 (4)18.972.372.3626.884.51-15.032.6811.671.473.524.98-4.052.47-13.641.33-16.358.28-6.12183.2839.388.7914.6412.07-46.480.00019.852.16
2016 (3)18.5326.661.8605.3168.412.4081.821.42610.05.19879.252.86281.331.5929.278.8249.24131.574.4777.45022.55-86.740.00019.43-12.56
2015 (2)14.632.02-0.9003.1519.981.32-27.470.20-80.950.53-81.470.75-60.321.23-1.65.914.6125.9424.15-70.000170.0000.00022.2216.03
2014 (1)14.3402.4402.63-15.111.8201.0502.8601.8901.25-1.575.65-49.1101.44-28.15132.43108.34-32.4300.00019.15-0.1

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