玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)12.825.95-5.462.9888.6122.132.2258.5742.311.6373.456.733.3171.5105.591.9046.1554.470.851.1923.193.5428.268.92136.66-3.8630.7132.2614.22-17.91-32.26-206.4541.944.74-12.55-15.05
23Q3 (19)12.10-4.51.091.58-3.073.271.40-3.45-32.370.94-3.09-37.331.9316.27-23.721.3011.111.560.8413.5135.482.76-2.82-19.3142.14-2.82-3.78115.793.652.35-10.5310.53-137.595.426.694.23
23Q2 (18)12.670.481.121.63425.81-48.421.457150.0-51.180.97670.59-54.671.66821.74-63.61.17457.14-37.430.7415.624.232.84100.0-31.07146.2722.22-25.21111.7604.48-11.760-68.635.08-19.247.86
23Q1 (17)12.61-7.014.910.31-87.3-89.240.02-98.72-99.24-0.17-116.35-109.55-0.23-114.29-106.440.21-82.93-86.00.64-7.25-4.481.42-56.31-62.73119.6814.46-40.370.00-100.0-100.00.00100.0100.06.2912.7234.12
22Q4 (16)13.5613.2811.72.4459.48-24.461.56-24.64-50.631.04-30.67-60.151.61-36.36-72.151.23-3.91-46.050.6911.29-11.543.25-4.97-22.06104.56-29.22-46.71161.11111.9957.68-55.56-298.41-2455.565.587.3115.05
22Q3 (15)11.97-4.470.01.53-51.58-20.312.07-30.369.671.50-29.9161.292.53-44.5256.171.28-31.5552.380.62-12.68-1.593.42-16.9944.3147.73-24.47-15.4576.00-28.96-52.528.00501.33146.675.2010.4-0.76
22Q2 (14)12.534.2416.133.169.727.482.9712.9338.142.1420.2264.624.5627.7352.511.8724.6740.60.715.97-13.414.128.1436.88195.58-2.557.56106.98-4.0-22.39-6.9818.681.564.710.4323.3
22Q1 (13)12.02-0.99-0.832.88-10.84-0.692.63-16.77-17.811.78-31.8-28.233.57-38.24-27.441.50-34.21-23.470.67-14.1-4.293.81-8.63-10.35200.692.2811.92111.439.0621.56-8.57-294.29-202.864.69-3.35.87
21Q4 (12)12.141.42-0.253.2368.23-18.643.16159.02-11.732.61180.65-2.975.78256.79-22.12.28171.43-17.990.7823.81-16.134.1775.95-5.23196.2212.32.36102.17-36.14-7.79-2.1796.3879.894.85-7.4418.29
21Q3 (11)11.9710.94-16.061.92-34.69-71.561.22-43.26-80.850.93-28.46-80.131.62-45.82-88.580.84-36.84-82.680.63-23.17-35.052.37-21.26-66.85174.73-3.9-13.79160.0016.0851.11-60.00-58.57-920.05.2437.1753.22
21Q2 (10)10.79-10.97-25.172.941.383040.02.15-32.81310.781.30-47.58222.642.99-39.23331.781.33-32.14611.540.8217.1478.263.01-29.18634.15181.831.41-17.86137.8450.371278.38-37.84-554.05-142.043.82-13.770
21Q1 (9)12.12-0.41-7.762.90-26.95205.263.20-10.61363.772.48-7.81259.424.92-33.69429.031.96-29.5172.220.70-24.7314.754.25-3.41113.57179.31-6.4651.791.67-17.28-31.258.33177.08125.04.438.050
20Q4 (8)12.17-14.66-21.793.97-41.193.663.58-43.828.322.69-42.529.87.42-47.6752.992.78-42.6813.470.93-4.129.414.40-38.4615.49191.69-5.4258.42110.814.65-19.27-10.81-83.7870.984.1019.884.59
20Q3 (7)14.26-1.11-10.656.756850.012.886.37724.51-9.94.68541.51-11.3614.181199.2223.954.851965.382.540.97110.8718.297.151643.9-13.54202.67-8.4542.14105.88958.8225.91-5.88-106.54-138.823.420-17.19
20Q2 (6)14.429.74-5.69-0.10-110.53-101.69-1.02-247.83-118.05-1.06-253.62-126.7-1.29-238.71-114.81-0.26-136.11-106.360.46-24.59-51.060.41-79.4-93.91221.3787.2818.6710.00-92.5-90.590.00370.02152.00.000-100.0
20Q1 (5)13.14-15.55-11.280.95-75.2-71.210.69-75.27-75.360.69-71.84-74.910.93-80.82-77.210.72-70.61-69.490.61-28.24-17.571.99-47.77-53.29118.20-2.3124.96133.33-2.8612.42-33.3310.53-79.170.00-100.0-100.0
19Q4 (4)15.56-2.510.03.83-35.950.02.79-60.540.02.45-53.60.04.85-57.60.02.45-48.20.00.853.660.03.81-53.930.0121.00-15.140.0137.2563.220.0-37.25-345.880.03.92-5.080.0
19Q3 (3)15.964.380.05.981.010.07.0725.130.05.2833.00.011.4431.340.04.7315.650.00.82-12.770.08.2722.880.0142.58-23.570.084.09-20.110.015.15445.450.04.1322.190.0
19Q2 (2)15.293.240.05.9279.390.05.65101.790.03.9744.360.08.71113.480.04.0973.310.00.9427.030.06.7357.980.0186.5497.210.0105.26-11.250.0-4.3976.430.03.38-25.880.0
19Q1 (1)14.810.00.03.300.00.02.800.00.02.750.00.04.080.00.02.360.00.00.740.00.04.260.00.094.590.00.0118.600.00.0-18.600.00.04.560.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)12.540.321.73-31.890.59-4.271.37-41.70.92-44.246.35-47.654.74-27.633.156.062.75-25.27136.6630.7126.8717.25-26.8700.6320.365.325.98
2022 (9)12.506.752.54-8.960.6214.12.35-4.861.65-10.3312.13-21.036.555.312.974.953.685.75104.56-46.71108.20-3.61-8.2000.52412.085.0211.06
2021 (8)11.71-12.552.79-24.390.548.392.47-24.01.84-23.0115.36-14.96.22-24.422.83-5.353.48-17.54196.222.36112.24-1.49-12.9300.10-24.564.522.49
2020 (7)13.39-13.223.69-23.920.50-17.613.25-30.562.39-34.718.05-32.68.23-41.02.99-12.324.22-27.74191.6958.42113.9410.38-13.4600.1440.734.4111.36
2019 (6)15.43-2.594.85-21.520.61382.784.68-23.033.66-35.2226.78-42.4513.95-39.243.41-12.345.84-10.7121.0010.81103.231.55-3.5200.10-69.973.9610.61
2018 (5)15.841.216.18-2.980.13-40.256.080.165.656.446.53-0.7922.96-1.123.89-6.496.54-1.36109.20-4.97101.65-3.16-1.6500.3203.58-3.5
2017 (4)15.656.036.3710.40.21-14.636.0710.775.3120.6846.901.5223.223.434.16-13.696.639.23114.914.9104.97-0.39-4.7500.0003.7114.86
2016 (3)14.768.295.7722.250.255.695.4818.364.4013.446.20-5.4822.451.494.82-9.236.0715.18109.54-14.38105.383.37-5.3800.0003.238.03
2015 (2)13.6319.984.7291.090.23-8.914.63101.33.8890.248.8856.0722.1264.955.31-7.495.2777.44127.93-15.26101.95-4.89-1.9500.0002.996.41
2014 (1)11.3602.4700.2625.642.3002.04031.32013.4105.74-24.972.978.0150.96-20.68107.19-2.48-7.1900.0002.8135.75

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