玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)27.62-8.3918.6914.57-22.9133.0614.21-36.0217.1511.85-32.9424.744.82-42.6217.272.29-39.2617.440.18-14.29-10.017.77-29.7614.79115.87-6.69-9.62102.3320.3313.52-2.33-115.54-123.5920.8114.2811.88
23Q3 (19)30.1525.7857.2818.9056.85107.6922.2149.97103.217.6751.67107.888.4051.3552.733.7753.2559.070.215.0-22.2225.3040.485.89124.18-7.879.1585.034.572.2914.97-19.89-11.2718.21-9.764.96
23Q2 (18)23.97-2.887.4412.05-9.677.9714.812.2814.0111.651.9215.815.5520.13-2.292.4617.145.580.2017.65-9.0918.02-1.812.34134.790.07-25.3781.32-11.81-4.9218.68139.7429.0720.18-7.188.79
23Q1 (17)24.686.0630.7913.3421.83112.4214.4819.3782.8311.4320.3293.734.6212.4153.492.107.6952.170.17-15.0-22.7318.3518.5466.97134.695.056.0292.212.2913.97.79-20.96-63.6421.7416.882.4
22Q4 (16)23.2721.390.6910.9520.3319.1512.1310.9817.889.5011.7621.794.11-25.274.851.95-17.725.410.20-25.93-13.0415.4813.7416.3128.2112.69-2.590.148.431.659.86-41.55-12.9118.607.2-9.84
22Q3 (15)19.17-14.07-8.769.10-18.463.5310.93-15.8611.998.50-15.5114.095.50-3.1759.422.371.7240.240.2722.7322.7313.61-15.154.53113.77-37.05.9583.13-2.8-8.5516.8716.5485.5417.35-6.47-19.08
22Q2 (14)22.3118.23-9.7111.1677.71-8.012.9964.020.2310.0670.511.215.6888.732.712.3368.848.880.220.04.7616.0445.95-2.61180.6042.1653.1785.535.65-9.4414.47-32.46160.5318.55-12.62-14.91
22Q1 (13)18.87-18.357.226.28-31.6660.617.92-23.0354.995.90-24.3658.183.01-23.21109.031.38-25.4168.290.22-4.3510.010.99-17.4325.89127.04-3.3935.3880.95-8.712.5421.4389.29-18.5721.232.91-14.19
21Q4 (12)23.1110.026.569.194.55602.1910.295.431613.247.804.7966.673.9213.621325.01.859.472742.860.234.5535.2913.312.23243.93131.5022.4647.7988.68-2.45-70.4411.3224.53105.6620.63-3.78-39.36
21Q3 (11)21.01-14.97-4.638.79-27.5434.829.76-24.69-30.637.45-25.05-39.683.45-19.39-29.161.69-21.03-20.660.224.7637.513.02-20.95-29.92107.38-8.93-15.9190.91-3.74100.969.0963.64-82.6421.44-1.65-16.51
21Q2 (10)24.7140.4-6.6812.13210.23-17.5412.96153.62-20.549.94166.49-23.834.28197.22-29.842.14160.98-18.320.215.010.5316.4788.66-18.59117.9125.65-21.8694.4419.633.75.56-78.89-48.1521.80-11.880
21Q1 (9)17.60-3.61127.983.91313.66200.515.11851.47344.53.73514.44322.021.44550.0287.010.821271.43428.00.2017.650.08.73125.58401.7293.845.46-29.6178.95-73.68-57.4926.32113.16130.724.74-27.2818.15
20Q4 (8)18.26-17.1114.99-1.83-128.07-175.62-0.68-104.83-114.38-0.90-107.29-123.75-0.32-106.57-119.51-0.07-103.29-109.090.176.250.03.87-79.17-59.5688.98-30.32-32.69300.00563.16462.5-200.00-481.82-528.5734.0232.4865.39
20Q3 (7)22.03-16.8131.446.52-55.6827.114.07-13.7379.6912.35-5.3697.284.87-20.1661.792.13-18.776.030.16-15.79-11.1118.58-8.1659.08127.70-15.37-22.6345.24-50.33-32.1452.38388.8957.1425.68049.48
20Q2 (6)26.48243.01154.6214.71478.151810.4716.31880.38832.013.05876.79838.856.10892.21797.062.621148.0608.110.19-5.0-9.5220.231062.64278.13150.8913.19-11.6291.07-50.96312.510.71112.5-92.50.00-100.0-100.0
20Q1 (5)7.72-51.39-44.54-3.89-260.7415.8-2.09-144.19-535.42-1.68-144.33-609.09-0.77-146.95-1062.5-0.25-132.47-327.270.2017.6566.671.74-81.82-73.64133.310.8425.52185.71248.21120.63-85.71-283.67-108.5720.941.8-41.43
19Q4 (4)15.88-5.250.02.42-52.830.04.73-39.590.03.79-39.460.01.64-45.510.00.77-36.360.00.17-5.560.09.57-18.070.0132.20-19.910.053.33-20.00.046.6740.00.020.5719.730.0
19Q3 (3)16.7661.150.05.13696.510.07.83347.430.06.26350.360.03.01342.650.01.21227.030.00.18-14.290.011.68118.320.0165.06-3.320.066.67255.560.033.33-76.670.017.182.140.0
19Q2 (2)10.40-25.290.0-0.8681.390.01.75264.580.01.39321.210.00.68750.00.00.37236.360.00.2175.00.05.35-18.940.0170.7260.740.0-42.8695.240.0142.86-85.710.016.82-52.950.0
19Q1 (1)13.920.00.0-4.620.00.00.480.00.00.330.00.00.080.00.00.110.00.00.120.00.06.600.00.0106.210.00.0-900.000.00.01000.000.00.035.750.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.7328.3214.8457.542.6510.916.6150.3213.3055.7422.1026.9410.3530.850.75-15.7320.0642.57115.87-9.6289.285.0510.72-26.810.12-22.7620.147.24
2022 (9)20.83-4.329.428.92.39-15.7711.0514.278.5416.3517.4135.077.9124.370.897.2314.077.73128.21-2.584.98-4.9514.6538.380.16-5.2718.78-14.64
2021 (8)21.7717.558.65118.992.84-16.379.6741.177.3429.9112.8952.06.3643.570.8315.2813.0618.4131.5047.7989.4156.0310.59-75.20.17-23.422.00-12.91
2020 (7)18.5230.73.95265.743.40-3.946.8569.555.6575.478.4864.984.4361.680.72-2.711.0332.188.98-32.6957.30120.442.70-42.30.2290.8525.2620.92
2019 (6)14.17-41.91.08-89.283.53-9.024.04-68.853.22-68.655.14-63.12.74-61.020.7415.628.35-53.17132.2028.6226.00-66.5374.00231.720.11-53.420.89-10.65
2018 (5)24.39-13.7910.07-32.283.8824.4412.97-20.7710.27-21.013.93-27.377.03-12.020.6410.3417.83-14.61102.78-14.1977.69-14.4322.31142.20.24023.38-4.02
2017 (4)28.2934.4614.8728.973.12179.1316.3745.7713.0043.6519.181.167.992.70.58-30.9520.8861.24119.77-39.7890.79-12.149.2100.00024.3626.41
2016 (3)21.041.511.530.351.12141.5711.23-2.69.05-7.3718.96-28.967.78-47.680.84-44.012.953.6198.89132.65103.334.17-2.5000.00019.2724.08
2015 (2)20.73-36.3311.49-32.770.4616.6711.53-33.549.77-32.4826.69-23.9814.87-23.231.5012.7812.50-30.5285.4911.899.200.740.0000.00015.53-16.42
2014 (1)32.56017.0900.40017.35014.47035.11019.3701.33017.99076.47-14.2298.4701.5300.00018.580

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