玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)8.54-10.76-16.683.66-12.02-34.882.78-49.36-43.031.94-53.14-44.412.67-50.74-51.810.87-43.87-43.510.343.03-19.055.05-31.48-16.25315.607.8515.28131.3773.614.11-31.37-228.94-109.316.38-13.3211.15
23Q3 (19)9.57-4.97-10.644.16-19.85-28.155.49-28.79-27.484.14-29.83-27.375.42-33.0-43.131.55-30.8-36.730.33-5.71-21.437.37-21.09-13.5292.63-4.60.4875.6712.38-0.9124.33-25.533.357.3611.3523.7
23Q2 (18)10.079.34-5.715.1918.76-8.797.7173.2632.475.9085.5346.778.0978.5940.942.2468.4246.410.35-7.89-5.419.3459.9335.36306.7513.421.4367.33-31.45-31.1732.671582.331398.316.6116.1712.99
23Q1 (17)9.21-10.15-18.934.37-22.24-22.794.45-8.81-16.513.18-8.88-14.054.53-18.233.191.33-13.646.40.38-9.5215.155.84-3.15-10.98270.46-1.21-0.3298.22-14.68-7.531.94112.96131.255.69-0.87-17.54
22Q4 (16)10.25-4.318.225.62-2.9454.44.88-35.54-9.293.49-38.77-16.115.54-41.87-16.571.54-37.14-18.090.420.0-4.556.03-29.23-5.04273.76-6.06.48115.1350.7570.35-14.99-163.66-146.465.74-3.53-7.72
22Q3 (15)10.710.28-6.955.791.760.357.5730.0716.15.7041.799.29.5366.0347.522.4560.1329.630.4213.5120.08.5223.489.65291.24-3.77.2976.37-21.93-13.6723.54979.72104.025.951.71-19.05
22Q2 (14)10.68-5.99-8.485.690.533.835.829.19-6.884.028.65-18.295.7430.75-2.381.5322.4-17.30.3712.120.06.905.18-8.49302.4211.4631.2697.82-7.911.412.18135.09-82.135.85-15.22-18.75
22Q1 (13)11.3631.032.995.6655.4923.315.33-0.9327.513.70-11.0622.524.39-33.8943.01.25-33.5123.760.33-25.03.136.563.3113.1271.325.5421.8106.2157.17-3.28-6.21-119.2636.716.9010.93-11.99
21Q4 (12)8.67-24.67-21.043.64-36.92-11.225.38-17.4853.284.16-20.3151.826.642.79110.131.88-0.5382.520.4425.7122.226.35-18.2825.99257.09-5.2917.7967.58-23.6-42.0432.26179.57294.326.22-15.37-22.35
21Q3 (11)11.51-1.37-10.365.775.2912.926.524.3242.365.226.155.366.469.8673.191.892.1661.540.35-5.416.067.773.0527.59271.4617.8219.0588.460.75-20.6711.54-5.42200.227.352.08-4.3
21Q2 (10)11.675.8-9.815.4819.3910.266.2549.5218.374.9262.9122.395.8891.5351.551.8583.1749.190.3715.6227.597.5430.08.33230.403.43-6.8687.80-20.05-7.0212.20224.26106.727.20-8.160
21Q1 (9)11.030.46-14.434.5911.95-9.654.1819.09-20.083.0210.22-25.623.07-2.85-17.691.01-1.94-16.530.32-11.1114.295.8015.08-17.14222.762.060.67109.82-5.8212.96-9.8240.86-453.457.84-2.12-13.37
20Q4 (8)10.98-14.494.474.10-19.7716.483.51-23.3616.232.74-18.4518.613.16-15.2818.81.03-11.9717.050.369.095.885.04-17.2411.5218.26-4.28-7.77116.604.56-0.34-16.60-44.192.358.014.37.66
20Q3 (7)12.84-0.777.185.112.8221.964.58-13.266.513.36-16.427.013.73-3.8712.351.17-5.659.350.3313.796.456.09-12.50.16228.03-7.82-0.95111.5118.114.2-11.51-295.08-519.417.680-6.11
20Q2 (6)12.940.3916.054.97-2.1756.785.280.9631.344.02-0.9928.853.884.0222.011.242.4819.230.293.57-6.456.96-0.5718.17247.3711.80.7594.43-2.8819.35.90112.46-71.70.00-100.0-100.0
20Q1 (5)12.8922.6546.645.0844.3293.895.2373.1850.294.0675.7659.223.7340.2348.021.2137.537.50.28-17.65-9.687.0054.8729.39221.27-6.5-1.8597.22-16.928.772.78116.34-88.669.0521.648.77
19Q4 (4)10.51-12.270.03.52-15.990.03.02-29.770.02.31-26.430.02.66-19.880.00.88-17.760.00.349.680.04.52-25.660.0236.642.790.0117.0019.820.0-17.00-719.290.07.44-9.050.0
19Q3 (3)11.987.440.04.1932.180.04.306.970.03.140.640.03.324.40.01.072.880.00.310.00.06.083.230.0230.21-6.240.097.6523.370.02.75-86.830.08.18-0.490.0
19Q2 (2)11.1526.850.03.1720.990.04.0215.520.03.1222.350.03.1826.190.01.0418.180.00.310.00.05.898.870.0245.538.910.079.154.830.020.85-14.890.08.22-1.20.0
19Q1 (1)8.790.00.02.620.00.03.480.00.02.550.00.02.520.00.00.880.00.00.310.00.05.410.00.0225.450.00.075.500.00.024.500.00.08.320.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)9.32-12.824.33-23.91.1334.135.04-15.293.73-12.8520.28-18.625.78-18.011.37-13.846.84-2.84315.6015.2885.79-10.3114.21227.370.21-31.046.507.44
2022 (9)10.691.715.6919.290.84-16.125.955.684.28-2.2824.9217.057.059.131.5911.197.042.47273.766.4895.6612.954.34-71.660.31-19.956.05-13.94
2021 (8)10.51-14.834.77-0.211.00-20.665.6322.934.3825.521.2948.366.4638.631.4313.496.8710.99257.0917.7984.69-18.9115.3100.3846.827.03-15.71
2020 (7)12.3416.314.7841.01.26-6.674.5824.463.4925.9914.3524.134.6619.791.26-1.566.1913.58218.26-7.77104.4313.62-4.5200.26202.418.343.99
2019 (6)10.61-8.143.39-5.571.35175.133.68-10.242.77-13.4411.56-19.613.89-20.121.28-9.865.4510.55236.648.791.925.048.08-35.290.09-17.018.026.37
2018 (5)11.551.43.59-9.340.49-8.864.101.743.20-0.3114.388.044.874.731.425.974.93-1.0217.712.4987.51-11.0712.49681.910.10-16.247.54-9.05
2017 (4)11.39-5.483.965.60.54-2.354.0311.633.2117.1513.3118.14.658.391.34-6.294.989.21212.423.2298.40-5.391.6000.1208.29-4.71
2016 (3)12.057.883.7517.550.55-6.063.6111.082.747.4511.278.374.293.371.43-5.924.569.35205.8023.15104.016.19-4.1600.0008.701.16
2015 (2)11.17-4.943.19-5.340.59-18.553.253.832.55-0.7810.4015.044.1510.671.5210.954.17-0.71167.12-1.0497.95-9.042.0500.0008.60-9.57
2014 (1)11.7503.3700.72-7.033.1302.5709.0403.7501.37-6.84.2037.25168.8816.75107.6919.66-7.6900.0009.51-5.56

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