玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.163.227.2418.03-0.9937.6316.98-28.0520.5112.80-35.5843.023.50-43.4620.272.02-41.1124.690.15-11.76-11.7623.54-21.5914.7280.66-2.21-7.87106.1737.614.16-6.17-127.02-188.2117.556.431.21
23Q3 (19)25.3520.9449.9118.2154.3270.3523.6048.5244.719.8782.1371.06.1978.3945.313.4375.051.770.170.0-10.5330.0234.7436.5882.48-6.87-9.1477.163.9517.7322.84-11.37-33.7216.49-6.849.71
23Q2 (18)20.96-2.0628.6711.80-12.9239.8115.896.4320.0210.91-2.8510.543.478.12.361.967.6911.360.1713.330.022.280.8116.4788.566.79-10.5674.23-18.1616.625.77180.99-28.8217.704.926.31
23Q1 (17)21.404.0921.5913.553.4422.6214.935.963.2511.2325.473.033.2110.31-21.131.8212.35-11.650.15-11.76-16.6722.107.713.9882.93-5.28-17.3890.70-2.4818.669.1731.1-61.0716.87-2.714.33
22Q4 (16)20.5621.5820.313.1022.5433.6714.09-13.6117.618.95-22.98-6.282.91-31.69-31.851.62-28.32-22.860.17-10.53-19.0520.52-6.6426.4387.55-3.56-16.4593.0041.9113.797.00-79.7-61.4517.3415.379.89
22Q3 (15)16.913.81-3.8110.6926.66-2.0216.3123.195.2911.6217.73-11.374.2625.66-28.762.2628.41-22.60.1911.76-13.6421.9814.912.0390.78-8.32-19.2765.542.95-6.8634.46-4.8216.315.03-9.73-3.9
22Q2 (14)16.29-7.44-16.58.44-23.62-27.8613.24-8.448.449.87-9.451.963.39-16.71-15.461.76-14.56-14.980.17-5.56-19.0519.13-1.3415.199.02-1.35-5.5163.66-16.72-33.5436.2153.68758.6716.652.971.22
22Q1 (13)17.602.98-11.0711.0512.76-12.9914.4620.72.1910.9014.141.874.07-4.68-5.352.06-1.9-8.040.18-14.29-10.019.3919.472.59100.38-4.219.4376.44-6.48-14.8523.5629.82130.3616.172.471.95
21Q4 (12)17.09-2.79-17.569.80-10.17-24.0911.98-22.66-1.729.55-27.1511.314.27-28.614.782.10-28.0813.510.21-4.550.016.23-17.28-7.47104.79-6.813.3881.7316.15-22.8718.15-38.75403.9115.780.9-4.77
21Q3 (11)17.58-9.89-14.3710.91-6.751.1115.4926.8616.213.1135.4332.835.9849.1336.842.9241.0635.810.224.764.7619.6218.051.34112.457.31-2.070.37-26.54-13.1129.63602.7255.8515.64-4.92-7.67
21Q2 (10)19.51-1.41-4.1311.70-7.874.0912.21-13.7118.899.68-9.5325.554.01-6.7429.352.07-7.5931.010.215.010.5316.62-12.06-2.41104.7914.24-3.0895.786.7-12.414.22-58.77145.0616.453.720
21Q1 (9)19.79-4.5338.4912.70-1.63160.2514.1516.08306.6110.7024.71664.294.3015.59877.272.2421.08622.580.20-4.7633.3318.907.7555.0591.73-9.5-12.6589.77-15.29-35.9410.23271.27125.4915.86-4.28-9.16
20Q4 (8)20.730.9723.2512.9119.6567.8812.19-8.5570.738.58-13.0760.673.72-14.8784.161.85-13.9571.30.210.016.6717.54-9.416.39101.36-11.66-3.37105.9730.85-1.53-5.97-131.4121.5716.57-2.18-10.82
20Q3 (7)20.530.8838.5310.79-4.099.4513.3329.889.089.8728.0282.444.3740.9787.552.1536.0882.20.2110.535.019.3613.6837.01114.746.12-0.3180.99-25.945.4819.01303.16-18.1316.94010.65
20Q2 (6)20.3542.4155.5811.24130.33201.3410.27195.11268.17.71450.71367.273.10604.55369.71.58409.68251.110.1926.670.017.0339.762.81108.122.96-9.65109.36-21.96-17.98-9.3676.6871.920.00-100.0-100.0
20Q1 (5)14.29-15.0425.354.88-36.54139.223.48-51.26-8.421.40-73.78-53.490.44-78.22-58.10.31-71.3-52.310.15-16.67-6.2512.19-19.11-2.56105.010.1-2.74140.1330.21161.47-40.13-427.01-186.4617.46-6.03-8.59
19Q4 (4)16.8213.50.07.6942.140.07.141.280.05.34-1.290.02.02-13.30.01.08-8.470.00.18-10.00.015.076.650.0104.90-8.860.0107.6140.160.0-7.61-132.790.018.5821.360.0
19Q3 (3)14.8213.30.05.4145.040.07.05152.690.05.41227.880.02.33253.030.01.18162.220.00.205.260.014.1335.090.0115.10-3.820.076.78-42.420.023.22169.670.015.31-12.110.0
19Q2 (2)13.0814.740.03.7382.840.02.79-26.580.01.65-45.180.00.66-37.140.00.45-30.770.00.1918.750.010.46-16.390.0119.6710.840.0133.33148.80.0-33.33-171.830.017.42-8.80.0
19Q1 (1)11.400.00.02.040.00.03.800.00.03.010.00.01.050.00.00.650.00.00.160.00.012.510.00.0107.970.00.053.590.00.046.410.00.019.100.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)23.5131.8615.4442.575.9312.9117.9923.5613.8333.3716.3512.069.2519.820.64-11.1124.6121.3580.66-7.8785.8315.3714.17-44.660.30-7.217.155.41
2022 (9)17.83-3.3610.83-3.655.2528.7714.568.0910.37-3.814.59-21.477.72-17.430.72-15.2920.2813.7487.55-16.4574.40-10.8625.6054.820.3212.216.272.13
2021 (8)18.45-4.4511.248.814.08-32.413.4730.6510.7847.6718.5870.779.3565.190.8516.4417.835.75104.793.3883.46-16.7516.5400.29-8.7815.93-6.18
2020 (7)19.3136.5610.33114.326.03-12.410.3195.277.3086.710.8879.245.6667.460.730.016.8628.9101.36-3.37100.269.78-0.2100.31-9.3216.98-2.97
2019 (6)14.1416.284.8270.926.8827.715.2883.973.91119.666.0790.283.3860.190.73-9.8813.0840.34104.90-14.0991.33-6.938.59357.940.35-26.5717.500.17
2018 (5)12.16-1.462.82-18.265.391.352.87-7.421.78-13.173.19-12.842.11-2.760.810.09.321.3122.10-1.4898.12-11.921.8800.47017.47-10.09
2017 (4)12.349.013.4534.245.320.263.102.652.05-17.03.66-25.152.17-20.510.81-10.09.202.0123.934.29111.4130.45-11.4100.00019.4311.35
2016 (3)11.3236.552.5705.31-3.713.0202.4704.8902.7300.902.279.0271.16118.83-2.6685.40-8.9414.60134.670.00017.457.58
2015 (2)8.296.28-0.9105.5121.42-0.970-1.450-3.010-0.7500.88-21.435.27-12.02122.08-17.8793.7824.666.22-74.880.00016.2212.8
2014 (1)7.8000.5604.543.160.7400.4701.3001.1701.12-11.815.9938.34148.64-1.7175.23153.6224.77-64.560.00014.3812.52

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