玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)13.61-77.95-13.31-37.5338.03-99.2-38.7636.4-76.91-38.7636.4-76.91-3.60-102.25-88.48-0.82-95.24-164.520.02100.00.0-26.67-28.040354.1713.3233.5196.55-3.4517.243.450-70.6932.76-59.0778.24
23Q3 (19)61.72-2.9394.21-60.564.25-190.73-60.949.77-44.51-60.949.77-44.51-1.785.3228.8-0.428.74.550.010.0-50.0-20.8316.68-175.89312.559.527.53100.006.67109.09-0.00-100.0-100.080.0363.63167.57
23Q2 (18)63.58-2.18717.22-63.257.7759.99-67.5416.563.84-67.5416.563.84-1.8816.4438.76-0.4614.8137.840.010.00.0-25.0024.9965.91285.446.3520.1693.7511.339.386.25-60.42-56.2548.91-42.84-42.61
23Q1 (17)65.00314.0112.11-68.58-264.0125.0-80.89-269.1933.1-80.89-269.1933.1-2.25-17.8-6.64-0.54-74.1927.030.01-50.00.0-33.33019.06268.401.1851.4584.212.2612.2815.7934.21-36.8485.57365.56-1.95
22Q4 (16)15.70-50.6106.82-18.849.5595.78-21.9148.0496.13-21.9148.0496.13-1.9123.652.72-0.3129.5588.170.020.000.00100.0100.0265.288.25349.8682.3572.196.2611.76-75.4-41.1818.38-38.55-89.11
22Q3 (15)31.78308.48-61.81-20.8386.8296.62-42.1777.4293.77-42.1777.4293.77-2.5018.57-21.95-0.4440.5467.880.02100.00-7.5589.798.26245.073.17562.8947.83-44.2-47.1447.83234.78402.1729.91-64.9-89.14
22Q2 (14)7.78-86.58-89.37-158.09-72.8918.1-186.77-54.4654.6-186.77-54.4654.6-3.07-45.551.35-0.740.081.270.010.00.0-73.33-78.0778.54237.5534.04499.4285.7114.2982.6114.29-42.86-73.0885.22-2.35-42.1
22Q1 (13)57.98125.17-22.67-91.4479.5-99.87-120.9278.64-289.19-120.9278.64-289.19-2.1147.77-45.52-0.7471.76-32.140.010-50.0-41.1890.7-305.9177.22200.53112.7275.00-3.23-45.4525.0025.0150.087.27-48.2948.98
21Q4 (12)-230.31-376.78-653.1-445.9627.74-1128.88-566.0016.4-1370.89-566.0016.4-1217.5-4.04-97.07-30.74-2.62-91.24-100.00.000-100.0-442.86-2.2-17199.2258.9759.51-43.8977.50-14.34-16.9620.00110.0200.0168.78-38.71446.21
21Q3 (11)83.2113.64218.45-617.15-219.73-9322.14-677.00-64.58-714.0-677.00-64.58-714.0-2.0567.5186.92-1.3765.3281.830.00-100.0-100.0-433.33-26.83-517.4636.97-6.71-65.2990.4892.751127.899.52-82.05-89.6275.4087.112031.58
21Q2 (10)73.22-2.353.36-193.02-321.9-231.65-411.35-1223.95-519.97-411.35-1223.95-519.41-6.31-335.17-161.83-3.95-605.36-272.640.01-50.0-50.0-341.67-1808.35-8093.5339.63-52.43-60.4546.94-65.86-46.3653.06206.12324.49147.19151.260
21Q1 (9)74.9880.07160.17-45.75-26.07-925.78-31.0719.26-437.54-31.0727.68-437.54-1.4553.07-57.61-0.5657.25-115.380.02-33.33-75.020.00881.25113.983.31-20.73-6.07137.5047.3265.0-50.00-850.0-400.058.5889.580
20Q4 (8)41.6459.36-39.83-36.29-454.0559.91-38.4853.7351.77-42.9648.3546.15-3.0980.284.33-1.3182.635.070.03-66.6750.0-2.5696.3585.67105.09-1.321.2693.331166.67-17.876.67-92.72148.8930.90139.16-41.32
20Q3 (7)26.13-63.11-73.29-6.5588.75-97.89-83.17-25.35-322.61-83.17-25.24-322.61-15.67-550.21-1498.98-7.54-611.32-2692.590.09350.0350.0-70.18-1582.97-345.64106.506.297.927.37-91.58-48.4291.58632.636.8412.920-71.33
20Q2 (6)70.84145.888650.0-58.20-1204.93-1637.31-66.35-1047.92-1425.29-66.41-1048.96-1395.72-2.41-161.9672.61-1.06-307.6954.110.02-75.0-96.61-4.17-144.6-53.31100.2012.98-4.6187.505.015.3412.50-25.0-44.230.000-100.0
20Q1 (5)28.82-58.35546.82-4.4695.0785.23-5.7892.7685.15-5.7892.7687.78-0.9271.5291.1-0.2681.1687.380.08300.060.09.35152.35145.1988.69-14.54-77.1783.33-26.677.9516.67222.22-26.920.00-100.0-100.0
19Q4 (4)69.20-29.270.0-90.53-2635.050.0-79.78-305.390.0-79.78-305.390.0-3.23-229.590.0-1.38-411.110.00.020.00.0-17.86-162.510.0103.785.170.0113.64695.450.0-13.64-115.910.052.6616.870.0
19Q3 (3)97.84122400.00.0-3.311.190.0-19.68-352.410.0-19.68-343.240.0-0.9888.860.0-0.2788.310.00.02-96.610.028.571150.370.098.68-6.050.014.29-81.170.085.71282.420.045.063686.550.0
19Q2 (2)-0.0898.760.0-3.3588.910.0-4.3588.830.0-4.4490.620.0-8.8014.890.0-2.31-12.140.00.591080.00.0-2.7286.850.0105.04-72.960.075.86-1.720.022.41-1.720.01.19-88.770.0
19Q1 (1)-6.450.00.0-30.200.00.0-38.930.00.0-47.310.00.0-10.340.00.0-2.060.00.00.050.00.0-20.690.00.0388.460.00.077.190.00.022.810.00.010.600.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)37.9154.23-50.50022.4521.22-53.890-53.890-9.470-2.1800.04-42.86-26.530354.1733.5193.6726.826.33-75.780.00051.7545.77
2022 (9)24.58-16.28-40.00018.52-67.76-54.200-54.200-9.590-2.5300.0775.0-13.580265.28349.8673.862.8826.14-7.330.03-76.0535.50-68.25
2021 (8)29.36-11.16-180.52057.45241.09-250.150-250.150-15.630-8.3900.04-82.61-172.34058.97-43.8971.79136.9228.21-59.530.130111.80466.65
2020 (7)33.051080.36-14.22016.84386.51-46.390-47.020-22.100-10.0500.23-70.13-25.260105.091.2630.30-62.3269.70243.680.00019.73390.8
2019 (6)2.80-86.75-7.4803.46-77.04-9.350-10.220-22.780-6.7200.771000.0-3.980103.78-61.9580.42-0.9220.287.690.07-5.244.02-87.5
2018 (5)21.1387.16-62.84015.08723.76-77.590-77.590-19.890-4.2500.07-70.83-42.210272.731.3281.1720.3218.83-42.130.08032.17212.03
2017 (4)11.29140.72-11.1501.83137.91-16.540-20.440-17.020-3.5800.24500.0-8.240269.1915.0267.460.4932.54-1.00.00010.31-77.38
2016 (3)4.69-82.34-73.8400.770-109.840-110.750-13.670-3.3800.04300.0-72.310234.0347.9167.13-21.0732.87104.250.00045.57-72.19
2015 (2)26.56-2.92-333.1300.000-395.350-395.460-7.430-2.6500.01-93.33-290.910158.2285.7385.06016.09-88.30.000163.891979.82
2014 (1)27.3601.4300.000-4.340-5.670-1.6900.0200.15-42.317.89-62.5485.19-19.48-31.250137.5000.0007.8861.48

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