玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.6556.6183.413.68122.24117.04-4.4093.1396.06-0.8898.6399.21-0.1298.3298.810.00100.0100.00.1122.2237.55.75110.95105.7220.30-27.86-7.94-83.33-423.45-528.57177.78139.48120.6936.38-21.44-24.76
23Q3 (19)15.745.99-31.45-16.5543.32-52.53-64.0722.373.61-64.0622.42.2-7.1610.16-32.35-5.5411.36-20.430.0912.528.57-52.5125.194.4828.148.1564.6625.76-27.0958.0774.2414.81-11.3146.31-14.49-5.97
23Q2 (18)14.8516.47-46.39-29.2010.68-1077.42-82.5323.94-80.39-82.5523.92-83.98-7.973.51-120.17-6.255.45-97.780.0833.3314.29-70.1925.68-97.2226.023.0975.4635.3417.66584.6864.66-7.58-31.8254.16-11.5516.32
23Q1 (17)12.75-5.13-59.91-32.69-51.41-538.48-108.502.8-86.36-108.502.01-89.12-8.2617.89-111.79-6.6120.93-87.780.06-25.00.0-94.446.09-97.5325.2414.47131.5630.0354.46246.3969.97-13.15-23.3961.2326.6416.08
22Q4 (16)13.44-41.46-37.49-21.59-98.99-491.51-111.62-67.93-114.32-110.73-69.05-114.63-10.06-85.95-144.77-8.36-81.74-127.790.0814.2914.29-100.56-82.94-137.2322.0529.02146.3719.4419.29184.680.56-3.76-12.9648.35-1.8327.71
22Q3 (15)22.96-17.11-27.39-10.85-337.5-523.83-66.47-45.29-142.68-65.50-45.98-142.86-5.41-49.45-108.08-4.60-45.57-100.00.070.0-22.22-54.97-54.45-212.1517.0915.2422.4216.30215.8277.2683.70-11.74-23.3549.255.786.65
22Q2 (14)27.70-12.899.23-2.4851.5673.22-45.7521.42-168.01-44.8721.79-205.24-3.627.18-172.18-3.1610.23-161.160.0716.67-12.5-35.5925.56-398.4614.8336.0666.825.16-40.47-90.2394.843.84109.4446.56-11.73-6.75
22Q1 (13)31.8047.91-4.19-5.12-40.27-2069.23-58.22-11.79-102.22-57.37-11.2-96.0-3.905.11-54.15-3.524.09-54.390.06-14.29-25.0-47.81-12.79-157.0410.9021.799.338.6726.9854.3491.33-1.32-9.7152.7539.336.12
21Q4 (12)21.50-32.01-37.84-3.65-242.58-205.49-52.08-90.14-53.72-51.59-91.29-101.6-4.11-58.08-67.07-3.67-59.57-67.580.07-22.22-22.22-42.39-140.72-71.558.95-35.89-14.926.83174.3166.6192.55-15.25-15.4137.86-18.02-18.55
21Q3 (11)31.6224.68-22.92.56127.65-76.81-27.39-60.46-284.15-26.97-83.47-181.23-2.60-95.49-176.6-2.30-90.08-180.490.0912.50.0-17.61-146.64-1148.2113.9657.0315.95-9.20-117.4194.02109.20141.14-56.3246.18-7.511.94
21Q2 (10)25.36-23.59-44.37-9.26-3661.54-144.46-17.0740.71-377.56-14.7049.78-1120.83-1.3347.43-882.35-1.2146.93-811.760.080.0-20.0-7.1461.61-151.638.89-10.83-28.6552.834696.23-84.6445.28-55.23118.8749.930.440
21Q1 (9)33.19-4.05-23.750.26-92.49-98.1-28.7915.02-816.17-29.27-14.38-4281.43-2.53-2.85-3714.29-2.28-4.11-2633.330.08-11.11-11.11-18.6024.73-239.339.97-5.23-6.21-1.1588.79-100.34101.15-7.54143.3549.716.950
20Q4 (8)34.59-15.65-30.63.46-68.66-84.58-33.88-375.18-245.1-25.59-166.84-217.49-2.46-161.7-183.67-2.19-167.07-182.950.090.0-25.0-24.71-1570.83-180.1810.52-12.62-1.31-10.2693.33-110.64109.40-56.242935.946.482.612.93
20Q3 (7)41.01-10.05-3.0311.04-47.0-28.08-7.13-215.93-142.62-9.59-765.97-175.1-0.94-652.94-154.97-0.82-582.35-153.950.09-10.0-25.01.68-87.85-93.1212.04-3.37-13.94-153.85-144.72-266.67250.00204.173150.045.3007.99
20Q2 (6)45.594.73-11.2720.8352.38-11.556.1552.99-75.121.44105.71-92.270.17142.86-93.250.1788.89-92.480.1011.11-16.6713.833.6-57.1312.4617.22-11.0344.003.2259.64-240.00-2.86-5620.00.000-100.0
20Q1 (5)43.53-12.6620.9213.67-39.08280.784.02-82.78-12.230.70-96.79-79.650.07-97.62-82.50.09-96.59-76.920.09-25.0-10.013.35-56.68-1.0410.63-0.28-9.07333.33245.79304.76-233.33-6575.0-1091.670.00-100.0-100.0
19Q4 (4)49.8417.850.022.4446.190.023.3539.570.021.7870.560.02.9471.930.02.6473.680.00.120.00.030.8226.260.010.66-23.80.096.404.430.03.60-53.150.041.16-1.880.0
19Q3 (3)42.29-17.690.015.35-34.820.016.73-32.320.012.77-31.420.01.71-32.140.01.52-32.740.00.120.00.024.41-24.330.013.99-0.070.092.31-3.50.07.6976.920.041.95-3.160.0
19Q2 (2)51.3842.720.023.55555.990.024.72439.740.018.62441.280.02.52530.00.02.26479.490.00.1220.00.032.26139.140.014.0019.760.095.6516.150.04.35-81.520.043.32-12.940.0
19Q1 (1)36.000.00.03.590.00.04.580.00.03.440.00.00.400.00.00.390.00.00.100.00.013.490.00.011.690.00.082.350.00.023.530.00.049.760.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.57-25.58-16.81010.077.43-59.700-58.660-23.700-19.2000.3317.86-47.82020.30-7.9428.1695.7171.84-15.990.11-91.1748.23-1.77
2022 (9)23.61-15.44-10.3009.373.41-71.350-70.450-22.920-19.7500.280.0-60.57022.05146.3714.3979.6585.50-7.051.26-34.1949.106.97
2021 (8)27.92-32.59-2.4909.0612.85-31.330-30.630-9.430-8.5200.28-26.32-21.3608.95-14.928.01091.99-67.651.92-48.4545.905.47
2020 (7)41.42-8.6512.66-25.048.0310.32-6.880-7.690-3.230-2.8500.38-22.451.82-92.9810.52-1.31-184.310284.314477.453.72-26.343.52-0.53
2019 (6)45.34-1.3916.89-14.837.2824.6318.00-10.1314.72-9.538.04-29.727.31-27.480.49-19.6725.92-1.7410.66-17.5693.79-5.246.21507.145.05-7.1843.759.51
2018 (5)45.98-1.1619.83-15.045.8437.1720.03-9.0416.27-12.2411.44-26.1910.08-21.130.61-7.5826.38-5.2112.93-26.0798.98-6.741.0205.44039.9514.93
2017 (4)46.523.5823.3439.184.2623.022.0228.0218.5416.3815.50-0.7712.7812.010.660.027.8321.7417.49-55.74106.138.92-6.1300.00034.76-0.26
2016 (3)44.915.8716.77-8.063.4624.9217.20-2.2715.93-4.2715.62-19.2311.41-20.980.66-18.5222.862.5639.52-35.6897.44-6.092.5600.00034.852.08
2015 (2)42.425.8118.2438.922.771.3317.6034.6616.6434.9619.3414.7814.443.660.81-27.6822.2935.2561.44225.08103.773.18-3.7700.00034.143.58
2014 (1)40.09013.1302.7314.6413.07012.33016.85013.9301.12-9.6816.4829.8718.90-26.89100.562.58-0.5600.00032.96-17.1

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