玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)14.24-20.0-21.97-31.07-34.1-151.1753.21328.47299.5950.68319.3310.641.67319.74229.461.15419.44279.690.020.0-33.3370.631301.19528.5860.54-4.04-21.47-58.21-160.36-224.01159.700200.9840.0639.7372.82
23Q3 (19)17.8058.2227.42-23.1716.41-680.13-23.29-381.96-58.11-23.11-373.82-57.0-0.76-392.3113.64-0.36-228.5720.00.020.0-50.0-5.88-120.385.9263.09-3.96-3.3196.43129.93398.21-0.00-100.0-100.028.674.8692.67
23Q2 (18)11.25-48.65-12.45-27.72-1423.08-1258.828.26-49.7113.538.44-48.19113.820.26-67.5106.50.28-51.72110.450.02-33.33-50.028.855.37152.6765.694.3416.93-322.22-2907.41-9573.33411.11271.33325.5927.3449.48135.89
23Q1 (17)21.9120.0553.75-1.8285.2942.2216.42161.59-35.9616.29167.71-34.370.80162.02-51.810.58190.62-53.970.030.0-40.027.38266.14-11.7162.96-18.3371.74-10.71-122.8311.61110.71108.65-1.2518.29-21.127.72
22Q4 (16)18.2530.6469.14-12.37-316.513.56-26.66-80.99-204.18-24.06-63.45-181.64-1.29-46.59-184.31-0.64-42.22-153.780.03-25.0-25.0-16.48-163.68-149.4477.0918.15121.446.94142.52185.1953.06-31.46-66.2323.1855.785.46
22Q3 (15)13.978.720.36-2.97-45.59-66.85-14.7375.88-133.17-14.7275.9-135.97-0.8878.0-121.2-0.4583.21-114.520.040.0-42.86-6.2588.59-112.7665.2516.14117.3619.35469.03641.9477.42-19.85-25.2514.8828.3919.81
22Q2 (14)12.85-9.82-13.99-2.0435.24-178.46-61.06-338.14-2183.96-61.08-346.09-3610.34-4.00-340.96-2205.26-2.68-312.7-1588.890.04-20.0-42.86-54.77-276.62-994.9356.1853.2512.723.40128.06-96.696.60-13.84011.59-19.0622.0
22Q1 (13)14.2532.07-23.96-3.1577.99-188.7325.640.21608.2424.82-15.781193.391.668.5973.681.265.881900.00.0525.0-16.6731.01-6.961097.336.665.28-37.16-12.1278.093.94112.12-28.65-62.6314.32-34.8512.05
21Q4 (12)10.79-22.49-46.95-14.31-703.93-53.2125.59-42.38353.8729.47-27.98386.31.53-63.13363.641.19-61.61466.670.04-42.860.033.33-31.98606.5334.8215.99-30.18-55.10-1442.86-162.97157.1451.721157.1421.9876.976.54
21Q3 (11)13.92-6.83-11.45-1.78-168.4687.5444.411415.72184.9840.922251.7219585.714.152084.2141600.03.101622.225066.670.070.075.049.00700.651189.4730.02-39.77-29.7-3.57-103.57-100.65103.570120.7112.4230.74-28.7
21Q2 (10)14.94-20.283.612.60-26.76103.132.93272.35105.31.74176.65103.750.19200.0119.00.18357.14128.120.0716.67250.06.12136.29119.0449.84-14.5732.03100.00150.0-30.430.00-100.0100.09.50-25.670
21Q1 (9)18.74-7.87-39.783.55138.01-68.3-1.7083.13-119.27-2.27-137.46-105.02-0.19-157.58-176.0-0.07-133.33-126.920.0650.0-25.02.59139.36-77.5658.3416.9836.4-200.00-328.57-264.71300.002300.01150.012.78-38.050
20Q4 (8)20.3429.391.6-9.3434.59-189.81-10.08-373.24-226.166.062985.71-16.870.333400.0-82.990.21250.0-85.110.040.0-78.95-6.58-273.16-166.1349.8716.792.3887.50-84.09-32.1912.50102.5143.0620.6318.43116.47
20Q3 (7)15.729.0213.75-14.2882.79-213.16-2.1396.14-104.79-0.2199.55-100.4-0.0199.0-100.310.06109.38-97.010.04100.00.03.80111.82-92.442.7013.11-34.45550.00282.615737.5-500.00-900.0-555.5617.420-8.89
20Q2 (6)14.42-53.66-1.3-82.98-840.89-996.17-55.24-726.3-457.42-46.39-202.59-319.75-1.00-500.034.64-0.64-346.1528.090.02-75.0-66.67-32.14-378.51-468.8537.75-11.74-47.52143.7518.3891.67-50.00-75.0-300.00.000-100.0
20Q1 (5)31.1255.4479.7811.207.691082.468.8210.39239.2345.22520.32426.260.25-87.1113.640.26-81.5623.810.08-57.8933.3311.5415.9880.3142.77-12.19-15.34121.43-5.89464.29-28.571.59-117.140.00-100.0-100.0
19Q4 (4)20.0244.860.010.40328.070.07.99-82.040.07.29-85.960.01.94-40.490.01.41-29.850.00.19375.00.09.95-80.10.048.71-25.220.0129.031422.580.0-29.03-126.450.09.53-50.160.0
19Q3 (3)13.82-5.410.0-4.5639.760.044.50549.040.051.93146.00.03.26313.070.02.01325.840.00.04-33.330.050.00984.960.065.14-9.440.0-9.76-113.010.0109.76339.020.019.1245.290.0
19Q2 (2)14.61-15.60.0-7.57-564.040.0-9.91-481.150.021.111079.330.0-1.53-795.450.0-0.89-523.810.00.060.00.0-5.65-188.280.071.9342.380.075.00325.00.025.00-85.00.013.16-7.060.0
19Q1 (1)17.310.00.0-1.140.00.02.600.00.01.790.00.00.220.00.00.210.00.00.060.00.06.400.00.050.520.00.0-33.330.00.0166.670.00.014.160.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)16.9515.94-19.0909.0987.9514.67014.0801.9901.6200.08-50.030.56060.54-21.47-130.260228.95207.830.60-16.1827.8279.14
2022 (9)14.623.91-4.7004.8421.96-18.050-17.760-4.360-2.5100.16-15.79-10.80077.09121.426.25074.38-35.170.7244.1115.537.33
2021 (8)14.07-40.66-3.4003.97-3.9723.10022.5723.946.0604.5200.1911.7628.051261.6534.82-30.18-14.720114.7200.50014.47-34.7
2020 (7)23.7132.98-7.1804.13129.68-3.30018.2126.63-0.410-0.0700.17-54.052.06-82.4849.872.38218.18441.09-118.1800.00022.1682.09
2019 (6)17.8335.283.4201.80-17.448.63-46.1314.38-10.853.65-45.62.84-46.820.3715.6211.76-37.6848.71-2.2340.32061.29-53.50.00012.17-12.0
2018 (5)13.18-10.34-5.0602.1830.9116.0231940.016.1306.7105.3400.32-20.018.87829.5649.82370.89-31.820131.8200.00013.8327.35
2017 (4)14.70-30.920.08-97.581.66-1.430.05-99.28-1.450-0.660-0.4900.402.562.03-79.5410.58-50.540.0000.0000.00010.86-16.65
2016 (3)21.2835.463.311.531.6932.966.97136.276.36175.323.1964.432.8654.590.39-32.769.9290.0421.39-42.2548.48-55.7351.5200.00013.0360.27
2015 (2)15.717.93.26120.271.27-4.092.95-7.522.317.941.94-3.481.8512.120.580.05.22-4.0437.04-33.24109.52140.95-9.5200.0008.13-1.57
2014 (1)14.5601.4801.32-8.93.1902.1402.0101.6500.58-27.55.44-34.8555.48-22.6445.45-52.6154.551236.360.0008.2625.34

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