玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.8717.2710.7313.3129.3524.8613.360.5323.139.76-1.2123.862.723.4217.752.314.5219.070.249.09-4.018.29-0.7121.3717.63-0.56-10.51100.0029.731.160.00-100.0-100.013.16-10.6-13.59
23Q3 (19)18.652.35.2510.29-0.96-5.8613.2910.47-0.089.8817.761.752.6328.92-10.852.2128.49-11.240.224.76-15.3818.426.236.617.73-16.92-5.0977.08-10.8-5.422.9268.7530.2614.72-1.0112.28
23Q2 (18)18.23-10.02-12.3110.39-16.75-23.9912.03-10.16-19.378.39-16.77-22.242.04-18.73-32.891.72-19.25-33.070.210.0-12.517.34-4.67-8.5421.3432.1416.8786.42-7.62-5.1113.58110.4969.014.872.917.52
23Q1 (17)20.262.584.9212.4817.07-2.8813.3923.41-6.5610.0827.92-6.232.518.66-20.572.139.79-19.920.21-16.0-16.018.1920.7-0.1116.15-18.02-11.8493.55-5.364.776.45461.29-34.3114.45-5.126.17
22Q4 (16)19.7511.4610.4610.66-2.4712.5710.85-18.424.037.88-18.855.212.31-21.6912.681.94-22.0912.140.25-3.858.715.07-12.79-0.4619.705.46-1.798.8521.329.331.15-93.47-88.0115.2316.17-3.73
22Q3 (15)17.72-14.771.3710.93-20.0411.0813.30-10.8623.849.71-10.0120.022.95-2.9645.322.49-3.1146.470.268.3323.8117.28-8.867.618.682.38.0481.48-10.53-10.6317.59118.9399.3813.11-5.21-13.69
22Q2 (14)20.797.662.8713.676.388.4114.924.1222.710.790.3723.63.04-3.827.22.57-3.3828.50.24-4.04.3518.964.1212.9218.26-0.33-15.0391.072.0-12.118.04-18.18322.3213.831.62-9.49
22Q1 (13)19.318.0-12.912.8535.69-18.9314.3337.39-9.9310.7543.52-9.973.1654.15-12.472.6653.76-13.070.258.7-3.8518.2120.28-9.918.32-8.582.489.29-1.24-9.969.822.42013.61-13.976.08
21Q4 (12)17.882.29-12.619.47-3.76-16.8610.43-2.89-14.017.49-7.42-16.52.050.99-12.021.731.76-13.930.239.524.5515.14-5.73-12.2320.0415.918.9790.41-0.84-3.229.598.6845.7515.824.15-6.61
21Q3 (11)17.48-13.5120.059.84-21.9744.7110.74-11.6832.598.09-7.3331.762.03-15.0630.971.70-15.025.00.21-8.7-4.5516.06-4.3517.1417.29-19.5424.3991.18-12.06.748.82344.12-47.0615.19-0.5910.39
21Q2 (10)20.21-8.84120.6312.61-20.44166.612.16-23.57744.448.73-26.88131.562.39-33.8334.552.00-34.64308.160.23-11.5476.9216.79-16.9253.1921.4920.1255.39103.614.49-69.53-3.61098.4915.2819.10
21Q1 (9)22.178.3632.615.8539.1695.9215.9131.1666.2511.9433.1171.553.6154.94140.673.0652.24133.590.2618.1836.8420.2117.1626.4717.89-2.7231.6499.176.1517.620.00-100.0-100.012.83-24.260
20Q4 (8)20.4640.5231.0711.3967.592.412.1349.75115.848.9746.09384.862.3350.32406.522.0147.79402.50.220.04.7617.2525.8245.4518.3932.317.5893.429.37-11.776.58-60.53211.8416.9423.1112.33
20Q3 (7)14.5658.95-9.516.8043.76-9.938.10462.5-20.286.1462.86-20.571.55181.82-20.11.36177.55-18.070.2269.234.7613.7125.09-16.513.900.51-4.9985.42-74.8816.9816.67106.94-34.3813.760-5.17
20Q2 (6)9.16-45.22-40.054.73-41.53-14.471.44-84.95-80.493.77-45.83-29.660.55-63.33-54.920.49-62.6-53.330.13-31.58-35.010.96-31.41-25.913.831.77-27.97340.00303.26360.65-240.00-1630.0-1016.360.000-100.0
20Q1 (5)16.727.1113.058.0936.6629.039.5770.2824.936.96276.2225.181.50226.0923.971.31227.523.580.19-9.520.015.9834.744.9913.59-13.11-6.7984.31-20.371.1815.69366.67-17.650.00-100.0-100.0
19Q4 (4)15.61-2.980.05.92-21.590.05.62-44.690.01.85-76.070.00.46-76.290.00.40-75.90.00.210.00.011.86-27.770.015.646.90.0105.8845.010.0-5.88-123.160.015.083.930.0
19Q3 (3)16.095.30.07.5536.530.010.1637.670.07.7344.220.01.9459.020.01.6658.10.00.215.00.016.4211.020.014.63-23.80.073.02-1.080.025.40-3.030.014.51-7.870.0
19Q2 (2)15.283.310.05.53-11.80.07.38-3.660.05.36-3.60.01.220.830.01.05-0.940.00.205.260.014.79-2.830.019.2031.690.073.81-11.430.026.1937.50.015.75-2.230.0
19Q1 (1)14.790.00.06.270.00.07.660.00.05.560.00.01.210.00.01.060.00.00.190.00.015.220.00.014.580.00.083.330.00.019.050.00.016.110.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)19.812.2711.66-2.753.7422.4113.04-2.039.55-2.159.84-13.998.31-13.080.87-11.2218.084.0317.63-10.5189.28-1.0110.464.060.551.1614.272.29
2022 (9)19.37-0.8211.99-0.663.06-10.0713.317.179.766.7811.4413.729.5613.140.986.5217.381.2219.70-1.790.19-7.1110.05245.650.54-6.0713.95-5.3
2021 (8)19.5322.5212.0748.463.40-24.4512.4245.439.1434.6110.0671.978.4568.330.9224.3217.1715.4720.048.9797.091.612.91-41.860.58-7.1714.73-9.74
2020 (7)15.943.18.1328.234.50-9.188.5410.626.7932.625.8520.875.0219.810.74-8.6414.872.4118.3917.5895.5616.865.00-71.720.62-11.4316.326.39
2019 (6)15.46-6.026.341.774.95-0.07.728.585.12-3.584.84-20.134.19-17.360.81-15.6214.524.7615.64-3.3481.77-6.8817.6839.40.70-7.0115.345.72
2018 (5)16.45-15.216.23-44.774.95-0.37.11-34.535.31-37.686.06-42.55.07-40.630.96-4.013.86-20.9416.18-29.4187.80-15.412.6800.76014.51-2.29
2017 (4)19.40-0.2611.28-1.054.97-4.5810.86-6.868.52-6.9910.54-8.598.54-7.071.001.0117.53-7.022.92-5.72103.796.36-3.7900.00014.851.78
2016 (3)19.4515.6411.4015.745.21-2.411.6616.959.1610.6311.533.329.197.860.99-1.018.8510.7524.31-17.097.58-1.242.1579.570.00014.5910.28
2015 (2)16.827.829.8518.965.34-5.639.9710.048.2817.1111.169.848.5218.831.003.0917.023.5329.29-26.3198.808.161.20-86.160.00013.236.27
2014 (1)15.6008.2805.65-2.669.0607.07010.1607.1700.975.4316.444.5139.75-31.7491.358.848.65-46.150.00012.452.3

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