玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.91-3.224.43-2.21-66.1737.75-4.65-368.7939.53-4.23-387.7642.99-1.71-385.040.42-0.56-236.5948.150.170.00.05.21-52.33152.91133.06-0.454.7347.52162.273.4752.48-70.24-1.8928.40-2.17-9.67
23Q3 (19)22.6416.7611.31-1.3377.65-4.721.73169.2-64.481.47166.52-64.060.60170.59-67.570.41327.78-54.950.176.25-10.5310.9352.02-15.07133.66-4.08-1.47-76.32-132.26-196.01176.32229.1340.1829.03-7.0443.71
23Q2 (18)19.395.38-11.14-5.956.74-550.76-2.5067.15-145.45-2.2172.38-150.69-0.8571.19-140.67-0.1883.49-118.560.160.0-20.07.19240.76-40.68139.351.34-2.29236.54182.03885.58-136.54-946.54-279.6631.230.9727.83
23Q1 (17)18.40-12.3-18.69-6.38-79.72-234.6-7.611.04-202.28-8.00-7.82-237.93-2.95-2.79-200.68-1.09-0.93-182.580.16-5.88-23.812.112.43-84.6137.518.23-5.3583.8782.6131.816.13-69.85-55.6530.93-1.6227.18
22Q4 (16)20.983.15-3.76-3.55-179.53-348.25-7.69-257.91-527.22-7.42-281.42-509.94-2.87-255.14-405.32-1.08-218.68-325.00.17-10.53-19.052.06-83.99-75.56127.05-6.34-4.2445.93278.15-43.4753.49-57.48156.7431.4455.6414.24
22Q3 (15)20.34-6.78-6.53-1.27-196.21-125.874.87-11.45-16.324.09-6.19-11.091.85-11.48-31.990.91-6.19-18.750.19-5.0-17.3912.876.196.19135.65-4.88-12.48-25.78-207.42-130.45125.7865.5720.0920.20-17.31-13.19
22Q2 (14)21.82-3.58-11.011.32-72.15-80.35.50-26.08-19.124.36-24.83-32.612.09-28.67-46.270.97-26.52-39.380.20-4.76-16.6712.12-11.53-1.06142.61-1.84-11.424.00-62.29-75.6176.00109.04688.024.430.456.59
22Q1 (13)22.633.81-5.474.74231.47-27.967.44313.33-9.165.80220.44-11.452.93211.7-11.481.32175.0-10.20.210.00.013.7062.51-1.37145.299.5-1.8263.64-21.68-20.8736.3674.5585.7524.32-11.63-0.73
21Q4 (12)21.800.18-5.221.43-70.88-69.051.80-69.07-18.181.81-60.65-12.560.94-65.44-4.080.48-57.14-4.00.21-8.70.08.43-30.4510.2132.68-14.395.6681.25-4.03-61.0320.8335.83118.8327.5218.265.12
21Q3 (11)21.76-11.26-11.04.91-26.72-31.335.82-14.41-5.374.60-28.9-8.182.72-30.084.211.12-30.0-8.940.23-4.170.012.12-1.061.51154.99-3.7121.7384.66-13.97-27.2815.34866.26193.3623.271.53-3.04
21Q2 (10)24.522.420.666.701.829.846.80-16.97-6.596.47-1.223.853.8917.5227.961.608.848.110.2414.299.0912.25-11.81-8.03160.968.7732.4698.4122.3717.161.59-91.89-90.0822.92-6.450
21Q1 (9)23.944.0933.06.5842.42370.788.19272.271030.686.55216.43485.293.31237.76617.191.47194.0768.180.210.023.5313.8981.5793.72147.9817.8530.1780.42-61.43-71.1319.58117.69110.9624.50-6.420
20Q4 (8)23.00-5.93-5.044.62-35.38-9.592.20-64.23-46.082.07-58.68-33.650.98-62.45-34.230.50-59.35-35.90.21-8.7-4.557.65-35.93-25.58125.57-1.378.99208.5179.0965.23-110.64-573.45-342.5526.189.083.15
20Q3 (7)24.450.37-2.27.1517.2116.076.15-15.52-19.085.01-19.58-32.212.61-14.14-26.061.23-16.89-33.150.234.55-4.1711.94-10.36-14.65127.324.7713.66116.4338.6143.01-16.43-202.68-185.4324.000-0.99
20Q2 (6)24.3635.339.736.10351.03153.117.28927.2758.266.23466.4797.783.04575.0153.331.48772.73105.560.2229.4110.013.3285.7714.14121.526.930.7584.00-69.8559.616.00108.96-66.220.000-100.0
20Q1 (5)18.00-25.68-4.81-2.43-147.55-834.62-0.88-121.57-134.38-1.70-154.49-176.58-0.64-142.95-181.01-0.22-128.21-144.90.17-22.73-5.567.17-30.25-30.19113.68-1.3326.72278.57120.752816.07-178.57-614.29-261.960.00-100.0-100.0
19Q4 (4)24.22-3.120.05.11-17.050.04.08-46.320.03.12-57.780.01.49-57.790.00.78-57.610.00.22-8.330.010.28-26.520.0115.212.850.0126.1955.010.0-25.00-230.00.025.384.70.0
19Q3 (3)25.0012.610.06.16155.60.07.6065.220.07.39134.60.03.53194.170.01.84155.560.00.2420.00.013.9919.880.0112.0220.530.081.4154.680.019.23-59.40.024.24-9.850.0
19Q2 (2)22.2017.40.02.411026.920.04.6079.690.03.1541.890.01.2051.90.00.7246.940.00.2011.110.011.6713.630.092.943.60.052.63613.160.047.37-57.040.026.891.630.0
19Q1 (1)18.910.00.0-0.260.00.02.560.00.02.220.00.00.790.00.00.490.00.00.180.00.010.270.00.089.710.00.0-10.260.00.0110.260.00.026.460.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)20.64-3.96-3.9007.6722.47-3.180-3.160-4.920-1.4400.68-16.056.42-39.26133.064.73122.59577.49-22.5901.16-3.3629.8620.21
2022 (9)21.49-6.440.55-88.686.2617.463.03-45.62.15-55.33.99-60.382.27-51.70.81-10.9910.57-8.96127.05-4.2418.10-79.2681.90543.231.20-1.0324.841.26
2021 (8)22.970.884.8612.55.33-4.235.5738.94.8149.3810.0772.434.7060.410.9110.9811.6113.6132.685.6687.27-19.2312.7301.21379.8424.53-4.18
2020 (7)22.77-0.444.3217.715.57-6.184.01-17.663.22-22.225.84-17.052.93-21.450.820.010.22-12.2125.578.99108.0543.53-7.7400.25-5.7925.60-0.12
2019 (6)22.8711.783.6781.685.941.14.8729.524.1425.087.0434.873.7324.330.821.2311.6411.71115.2115.075.2840.5224.72-46.760.27-30.6225.63-6.66
2018 (5)20.466.072.02320.835.87-11.763.76147.373.31198.25.22252.73.00183.020.818.010.4217.61100.1812.0753.5770.6346.43-32.320.39027.46-8.98
2017 (4)19.29-17.980.48-83.676.65-7.031.52-70.941.11-71.971.48-69.231.06-64.190.758.78.86-32.4789.3933.6831.40-44.0368.6056.230.00030.17-10.98
2016 (3)23.52-6.562.9482.617.16-31.075.233.363.964.494.8134.732.9632.140.6925.4513.12-19.4166.87-19.7256.0976.1543.91-35.580.00033.89-8.03
2015 (2)25.17-16.491.61-77.8510.3815.365.06-62.963.79-65.073.57-68.492.24-68.670.55-14.0616.28-30.7883.3049.1531.84-40.0368.1645.870.00036.8526.16
2014 (1)30.1407.2709.002.8513.66010.85011.3307.1500.641.5923.5244.7455.85-19.0953.10-30.2246.7395.470.00029.21-17.53

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