玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)34.566.2748.2612.02-0.99234.8210.05-28.11237.2510.57-5.03226.233.54-10.38272.632.32-6.45256.920.210.016.6716.28-19.3359.4556.71-7.02-5.51120.0037.782.0-20.00-255.0-13.3325.866.955.34
23Q3 (19)32.5218.3425.8512.14103.0138.7413.9879.693.6311.1368.383.063.9584.58-3.662.4886.475.980.2110.530.020.1836.175.2760.99-12.22-13.8687.1014.4734.112.90-46.04-63.1924.18-2.628.72
23Q2 (18)27.482.38-13.565.98-3.7-61.377.7835.3-55.676.6133.54-47.542.1445.58-60.01.3338.54-52.50.195.56-13.6414.8216.24-34.7769.48-7.31-24.3776.09-30.43-13.623.91355.07100.2724.83-4.9814.95
23Q1 (17)26.8415.14-4.796.2172.98-47.15.7592.95-58.364.9552.78-54.291.4754.74-68.110.9647.69-59.830.180.0-18.1812.7524.88-32.6874.9624.89-24.9109.38-7.0327.81-9.3846.88-160.9426.136.4422.96
22Q4 (16)23.31-9.79-19.953.59-58.97-72.552.98-77.91-74.963.24-70.0-65.750.95-76.83-77.270.65-72.22-70.320.18-14.29-21.7410.21-46.74-39.4460.02-15.23-36.78117.6581.147.27-17.65-150.35-82.3524.5510.3918.89
22Q3 (15)25.84-18.72-16.548.75-43.48-40.6413.49-23.134.1710.80-14.297.894.10-23.36-7.662.34-16.434.00.21-4.55-4.5519.17-15.626.0370.80-22.93-27.8864.95-26.24-42.835.05193.56358.8422.242.967.23
22Q2 (14)31.7912.778.7215.4831.8610.0217.5527.08301.9612.6016.34289.195.3516.05291.762.8017.15312.120.220.04.7622.7219.96847.3791.87-7.96-14.6688.062.9154.4711.94-22.39-95.4421.601.657.57
22Q1 (13)28.19-3.19-1.8511.74-10.244.9213.8116.0536.0610.8314.4839.384.6110.2959.522.399.1351.270.22-4.3510.018.9412.3415.2899.815.131.9185.58-21.97-22.7415.38258.97242.8621.252.91-9.65
21Q4 (12)29.12-5.941.5313.08-11.2623.1611.90-8.11604.149.46-5.494013.044.18-5.865125.02.19-2.671890.910.234.5521.0516.86-6.75101.6794.94-3.2915.64109.68-3.4-82.31-9.6828.5498.1420.65-0.43-11.68
21Q3 (11)30.965.881.5414.744.760.7512.95249.0259.6810.01250.363.034.44259.1493.042.25270.4564.230.224.764.7618.08694.7428.1498.17-8.8128.83113.54170.23-36.66-13.54-105.1883.3120.743.29-2.31
21Q2 (10)29.241.81-5.8914.0725.7410.79-8.69-185.62-179.36-6.66-185.71-174.92-2.79-196.54-195.88-1.32-183.54-178.570.215.016.67-3.04-118.5-117.57107.659.9139.59-161.67-245.95-240.88261.672529.761696.1720.08-14.630
21Q1 (9)28.720.14-0.4511.195.372.6610.15500.59-13.847.773278.26-16.92.893512.5-6.471.581336.36-14.130.205.265.2616.4396.53-9.1897.9419.2921.14110.77-82.1319.56-10.7797.93-246.4623.520.60
20Q4 (8)28.68-5.940.9510.62-27.41-14.011.69-79.16-82.380.23-96.25-97.020.08-96.52-97.110.11-91.97-93.60.19-9.52-9.528.36-40.75-44.2782.107.7424.22620.00245.89378.73-520.00-540.93-1662.2223.3810.134.28
20Q3 (7)30.49-1.879.7214.6315.232.768.11-25.94-23.636.14-30.93-31.172.30-20.96-31.341.37-18.45-32.180.2116.67-4.5514.11-18.44-11.4276.20-1.1910.69179.2556.271.78-81.13-394.91-1766.0421.2304.48
20Q2 (6)31.077.6911.412.7016.5124.0210.95-7.05-1.888.89-4.92-0.892.91-5.83-7.321.68-8.7-12.50.18-5.26-14.2917.30-4.372.077.12-4.615.98114.7523.8625.68-16.39-322.95-288.520.000-100.0
20Q1 (5)28.851.559.0310.90-11.7411.2211.7822.8423.489.3520.9620.653.0911.5520.71.846.9815.720.19-9.52-5.018.0920.614.9380.8522.3322.3592.65-28.46-10.557.35124.92305.880.00-100.0-100.0
19Q4 (4)28.412.230.012.3512.070.09.59-9.70.07.73-13.340.02.77-17.310.01.72-14.850.00.21-4.550.015.00-5.840.066.09-3.990.0129.5124.110.0-29.51-578.690.022.4210.330.0
19Q3 (3)27.79-0.360.011.027.620.010.62-4.840.08.92-0.560.03.356.690.02.025.210.00.224.760.015.93-6.070.068.84-5.40.0104.3514.290.0-4.35-150.00.020.32-3.510.0
19Q2 (2)27.895.40.010.244.490.011.1616.980.08.9715.740.03.1422.660.01.9220.750.00.215.00.016.967.750.072.7710.120.091.30-11.840.08.70343.480.021.06-2.00.0
19Q1 (1)26.460.00.09.800.00.09.540.00.07.750.00.02.560.00.01.590.00.00.200.00.015.740.00.066.080.00.0103.570.00.0-3.570.00.021.490.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.5710.849.29-10.155.9814.199.59-23.658.50-13.010.65-27.27.08-17.290.79-7.0616.19-11.3856.71-5.5197.0318.112.97-83.110.061.3325.2213.25
2022 (9)27.58-6.6410.34-22.435.242.8212.5684.989.7783.9914.6371.718.5679.830.850.018.2748.6660.02-36.7882.15-58.2717.5600.0611.7622.275.15
2021 (8)29.54-0.8113.338.555.09-13.266.79-15.975.31-12.958.525.064.76-2.860.8511.8412.29-14.6594.9415.64196.8929.23-96.3700.06-38.9921.18-9.64
2020 (7)29.787.6612.2812.875.8712.118.08-21.026.10-26.958.11-30.84.90-32.410.76-9.5214.40-9.2682.1024.22152.3643.39-51.8300.09-29.7623.449.94
2019 (6)27.6616.1710.8819.045.245.9110.230.498.35-1.4211.72-6.247.25-2.550.84-1.1815.872.0666.09-4.11106.2517.9-6.2500.13296.821.321.62
2018 (5)23.814.619.14100.04.94-12.0310.18898.048.47985.912.501101.927.44745.450.857.5915.55116.5768.92-12.8590.12-79.6810.2800.03020.98-1.41
2017 (4)22.76-14.884.57-48.545.62-18.291.02-88.030.78-88.321.04-88.650.88-84.910.79-3.667.18-54.9679.0828.67443.48325.0-347.8300.00021.288.02
2016 (3)26.7413.318.8833.136.88-5.738.5229.096.6818.869.1622.795.8324.570.829.3315.947.4161.46-14.03104.353.06-4.3500.00019.703.25
2015 (2)23.6018.066.671861.767.3014.616.601122.225.621656.257.461487.234.68550.00.75-2.614.8490.0171.49-14.77101.2568.75-1.2500.00019.089.78
2014 (1)19.9900.3406.372.160.5400.3200.4700.7200.77-4.947.81-40.3883.88-9.8260.00-36.7533.33548.150.00017.384.64

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