玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)16.20-5.481.572.61-34.59-42.893.80-17.93-33.82.03123.08182.191.0787.72181.680.5651.35227.270.22-21.430.09.33-1.48-19.36154.3827.419.5167.44-20.89-15.3930.23130.5249.041.050.560.22
23Q3 (19)17.1434.1216.23.99205.56-19.884.63260.76-30.380.91112.91-73.780.57119.59-75.950.37130.58-65.740.2847.370.09.47111.38-16.78121.18-1.35-15.2985.25-35.4214.0313.11140.98-48.0540.82-15.03-1.33
23Q2 (18)12.78167.92322.26-3.7866.9983.1-2.8872.0485.47-7.0544.9658.31-2.9139.6352.06-1.2141.5551.010.1911.7626.674.48306.45138.99122.849.58-15.58132.0019.4916.63-32.00-175.2-142.9148.04-3.67-17.47
23Q1 (17)4.77-70.09-46.88-11.45-350.55-397.83-10.30-279.44-543.75-12.81-418.62-269.16-4.82-267.94-173.86-2.07-370.45-213.640.17-22.73-19.05-2.17-118.76-159.62112.10-13.22-13.38110.4738.58-21.1-11.63-157.3174.1649.8721.7514.93
22Q4 (16)15.958.1439.554.57-8.23189.245.74-13.68122.48-2.47-171.18-292.97-1.31-155.27-267.95-0.44-140.74-210.00.22-21.43-12.011.571.6764.58129.18-9.7-9.8779.716.6328.2320.29-19.62-46.3840.96-0.992.35
22Q3 (15)14.75356.5249.144.98122.26396.436.65133.55407.873.47120.52233.462.37139.04263.451.08143.72303.770.2886.6721.7411.38199.04310.83143.06-1.68-1.0874.76-33.94-1.4625.24291.6222.0141.37-28.93-0.31
22Q2 (14)-5.75-164.03-147.33-22.37-872.61-18741.67-19.82-1138.75-965.5-16.91-387.32-1219.87-6.07-244.89-909.33-2.47-274.24-717.50.15-28.57-31.82-11.49-415.66-250.0145.5112.4411.07113.17-19.163068.86-13.1770.73-113.6658.2134.1640.88
22Q1 (13)8.98-21.43-34.5-2.30-245.57-169.91-1.60-162.02-151.95-3.47-371.09-310.3-1.76-325.64-300.0-0.66-265.0-246.670.21-16.0-4.553.64-48.22-55.93129.41-9.71-0.19140.00125.2230.23-45.00-218.93-500.043.398.4211.95
21Q4 (12)11.4315.57-37.681.58194.05-79.052.58219.44-60.911.28149.23-75.980.78153.79-79.790.40175.47-75.310.258.7-13.797.03153.79-33.68143.32-0.9-1.2762.16-18.06-45.5537.8482.88367.2340.02-3.5710.8
21Q3 (11)9.89-18.6-53.33-1.68-1500.0-115.03-2.16-194.32-121.93-2.60-272.19-137.63-1.45-293.33-127.83-0.53-232.5-124.880.234.55-23.332.77-63.84-79.99144.6210.39-7.1875.862024.14-33.2620.69-78.54251.4141.500.4423.77
21Q2 (10)12.15-11.38-35.370.12-96.35-97.952.29-25.65-64.161.51-8.48-55.850.75-14.77-59.460.40-11.11-53.490.220.00.07.66-7.26-37.16131.011.05-14.993.57-96.68-96.1196.431385.711073.2141.326.65.06
21Q1 (9)13.71-25.25693.513.29-56.37112.583.08-53.33111.621.65-69.04106.480.88-77.2112.610.45-72.22115.050.22-24.1483.338.26-22.08154.52129.65-10.68-1.08107.50-5.839.52-7.5047.03-711.2538.767.310
20Q4 (8)18.34-13.4535.457.54-32.56528.336.60-32.99352.055.33-22.87213.533.86-25.91310.641.62-23.94217.650.29-3.3316.010.60-23.4153.85145.16-6.8319.7114.160.4435.56-14.16-3.62-189.6836.127.72-1.04
20Q3 (7)21.1912.7114.5411.1891.1139.929.8554.1512.836.91102.0553.225.21181.6276.012.13147.6747.920.3036.360.013.8413.543.13155.801.123.97113.6623.8424.58-13.66-266.25-256.033.53-14.75-2.36
20Q2 (6)18.80913.8544.625.85122.371200.06.39124.11159.763.42113.43197.391.85126.5230.360.86128.76138.890.2283.33-8.3312.19180.4639.31154.1117.5839.7891.78-6.5432.338.22569.86-90.0739.3300.54
20Q1 (5)-2.31-117.06-140.46-26.15-2279.17-174.97-26.50-1915.07-202.86-25.46-1597.65-196.39-6.98-842.55-112.8-2.99-686.27-91.670.12-52.0-36.84-15.15-319.88-1682.35131.078.0831.498.1616.56-9.561.23-92.23114.370.00-100.0-100.0
19Q4 (4)13.54-26.810.01.20-84.980.01.46-83.280.01.70-62.310.00.94-68.240.00.51-64.580.00.25-16.670.06.89-48.660.0121.27-3.510.084.21-7.710.015.7980.260.036.506.290.0
19Q3 (3)18.5042.310.07.991675.560.08.73254.880.04.51292.170.02.96428.570.01.44300.00.00.3025.00.013.4253.370.0125.6814.00.091.24429.20.08.76-89.420.034.34-12.220.0
19Q2 (2)13.00127.670.00.45104.730.02.46128.110.01.15113.390.00.56117.070.00.36123.080.00.2426.320.08.751129.410.0110.2510.530.017.24-84.110.082.761069.460.039.12-16.020.0
19Q1 (1)5.710.00.0-9.510.00.0-8.750.00.0-8.590.00.0-3.280.00.0-1.560.00.00.190.00.0-0.850.00.099.750.00.0108.540.00.0-8.540.00.046.580.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)13.4834.93-1.1205.466.91-0.180-3.210-6.110-2.1000.79-10.236.0711.17154.3819.51657.1415.97-557.1400.69-42.6144.22-1.12
2022 (9)9.99-15.12-1.7605.1116.14-0.310-3.350-6.970-2.5400.88-2.225.46-15.09129.18-9.87566.67869.63-466.6701.2011.1744.7210.75
2021 (8)11.77-30.230.85-80.094.40-7.051.45-59.830.45-73.530.99-72.50.70-62.770.90-1.16.43-27.67143.32-1.2758.44-50.4541.5601.0854.8940.384.56
2020 (7)16.8724.964.27277.884.73-11.053.6176.11.70226.923.60236.451.88118.60.91-8.088.8912.25145.1619.7117.93113.11-18.4800.70-4.4438.620.73
2019 (6)13.5012.881.1305.3217.772.05115.790.5201.0700.86514.290.99-1.07.9231.78121.2724.4755.34044.66-57.20.73-1.3738.34-7.97
2018 (5)11.96-23.92-0.0504.524.830.95-79.26-0.080-0.1500.14-96.981.00-14.536.01-35.5297.4315.12-4.350104.35560.870.74041.665.68
2017 (4)15.72-10.583.85-22.384.31-14.974.58-1.513.79108.248.09118.654.64110.911.1712.59.32-9.684.633.6283.81-21.4315.7900.00039.42-2.93
2016 (3)17.5825.484.9674.655.0714.874.6594.561.82121.953.7097.862.2074.61.04-6.3110.3140.8581.67-25.14106.67-10.48-6.6700.00040.616.0
2015 (2)14.0155.492.8404.41-17.232.3900.8201.8701.2601.1115.637.32198.78109.099.44119.1584.24-19.1500.00038.31-3.55
2014 (1)9.010-2.2305.333.71-3.430-4.380-8.190-3.9100.96-4.952.45-56.8799.689.6264.67034.73-95.820.00039.7210.92

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