玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)21.23-49.36-28.73-11.75-250.64-3.34-24.04-233.48-19.72-22.27-220.9-47.39-3.52-205.39-46.06-2.31-205.48-68.610.110.010.0-16.36-163.29-62.7940.66-23.74-39.5648.3912.43-13.9850.54-11.2815.5122.02-2.18-28.13
23Q3 (19)41.92-3.6352.057.80-40.73227.7318.01-4.9611.7918.4222.834.753.3423.7-2.912.1922.3510.050.110.0-21.4325.855.0817.6653.32-14.32-20.7643.04-37.67186.9256.9684.03-32.9922.511.1224.43
23Q2 (18)43.5040.73-16.4913.1650.92-58.1418.95150.66-48.4915.00129.36-49.072.7076.47-70.721.7973.79-64.90.11-26.67-35.2924.6099.51-39.0262.2317.88-31.4669.05-40.43-19.2130.95294.56112.8922.2637.1546.83
23Q1 (17)30.913.76-42.468.72176.69-72.897.56137.65-79.916.54143.28-79.211.53163.49-84.321.03175.18-81.070.1550.0-11.7612.33222.69-69.8852.79-21.53-29.96115.91106.0635.55-15.91-136.36-209.7716.23-47.03-2.23
22Q4 (16)29.798.05-48.84-11.37-577.73-130.96-20.08-224.64-155.21-15.11-210.53-153.34-2.41-170.06-122.65-1.37-168.84-121.270.10-28.57-56.52-10.05-145.74-125.5367.27-0.03-23.8456.25275.0-44.3343.75-48.534314.5830.6469.3880.34
22Q3 (15)27.57-47.07-51.52.38-92.43-93.516.11-56.21-56.1813.67-53.58-56.993.44-62.69-75.841.99-60.98-80.60.14-17.65-56.2521.97-45.54-45.3367.29-25.8966.6815.00-82.45-84.9585.00484.6325570.018.0919.3319.8
22Q2 (14)52.09-3.0311.4531.44-2.2434.0236.79-2.2373.2929.45-6.3957.999.22-5.5329.495.10-6.255.150.170.0-34.6240.34-1.4463.3990.8020.47142.7885.46-0.05-22.8314.540.32235.3215.16-8.67-5.49
22Q1 (13)53.72-7.7529.3532.16-12.44103.837.633.46131.7131.4611.05131.839.76-8.2782.775.44-15.5364.350.17-26.09-29.1740.933.9678.6675.37-14.6722.4585.51-15.37-12.3314.491496.14486.9616.60-2.3-1.72
21Q4 (12)58.232.4534.236.730.25146.5136.37-1.06119.7628.33-10.86110.4810.64-25.28114.526.44-37.2392.240.23-28.12-8.039.37-2.0483.288.33118.834.81101.041.3711.75-1.04-413.49-110.8316.9912.52-15.3
21Q3 (11)56.8421.6149.9336.6456.18252.9936.7673.15288.5831.7870.49299.2514.24100.0469.610.26111.55428.870.3223.0833.3340.1962.78198.8140.377.9423.1599.67-10.0-8.410.33103.08103.7515.10-5.86-21.92
21Q2 (10)46.7412.5523.4523.4648.67267.7121.2330.73218.7718.6437.36184.157.1233.33362.344.8546.53291.130.268.3336.8424.697.7793.837.40-39.2438.21110.7413.5510.74-10.74-535.12-282.6416.04-5.030
21Q1 (9)41.53-4.294.7415.785.9184.7816.24-1.87154.5513.570.82133.975.347.66258.393.31-1.19171.310.24-4.014.2922.916.6195.1461.55-6.06161.3697.537.88-26.852.47-74.25107.4116.89-15.8-23.82
20Q4 (8)43.3914.4619.614.9043.55158.2316.5574.95461.0213.4669.1258.934.9698.4376.923.3572.68289.530.254.178.721.4959.78209.2165.5299.88206.3190.41-16.92-52.149.59208.68109.5920.063.72-6.96
20Q3 (7)37.910.13-3.6110.3862.75.389.4642.0412.627.9621.342.052.5062.3418.481.9456.4517.580.2426.3214.2913.455.57-3.8632.7821.1439.97108.828.82-6.19-8.82-250.044.8519.340-8.82
20Q2 (6)37.86-4.51-4.356.38-25.29-12.966.664.391.836.5613.115.091.543.3610.01.241.6413.760.19-9.520.012.748.520.0827.0614.9-19.66100.00-25.0-10.05.88117.65152.940.00-100.0-100.0
20Q1 (5)39.659.296.168.5448.01-9.636.38116.27-31.915.8054.67-33.181.4943.27-39.681.2241.86-38.070.21-8.7-8.711.7468.92-21.8923.5510.1-9.98133.33-29.4133.33-33.3366.67022.172.8315.59
19Q4 (4)36.28-7.750.05.77-41.420.02.95-64.880.03.75-51.920.01.04-50.710.00.86-47.880.00.239.520.06.95-50.320.021.39-8.670.0188.8962.840.0-100.00-525.00.021.561.650.0
19Q3 (3)39.33-0.630.09.8534.380.08.4028.440.07.8036.840.02.1150.710.01.6551.380.00.2110.530.013.999.90.023.42-30.460.0116.004.40.0-16.00-44.00.021.21-1.440.0
19Q2 (2)39.585.970.07.33-22.430.06.54-30.20.05.70-34.330.01.40-43.320.01.09-44.670.00.19-17.390.012.73-15.30.033.6828.750.0111.1111.110.0-11.1100.021.5212.20.0
19Q1 (1)37.350.00.09.450.00.09.370.00.08.680.00.02.470.00.01.970.00.00.230.00.015.030.00.026.160.00.0100.000.00.0-0.000.00.019.180.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)34.53-19.75.31-70.034.3714.566.21-72.945.41-71.684.11-79.782.97-74.680.49-18.3312.47-55.540.66-39.5685.2210.2514.78-34.890.98-0.6320.378.64
2022 (9)43.00-17.717.72-40.873.8219.2622.95-22.2619.10-22.2620.33-46.4711.73-44.590.60-30.2328.02-16.3167.27-23.8477.30-23.8522.7000.9934.6118.7515.81
2021 (8)52.2530.429.97179.833.20-22.1129.52178.2324.57171.4937.98265.1921.17192.00.868.8633.48114.4888.3334.81101.510.8-1.5100.7349.8316.19-23.05
2020 (7)40.075.2310.7131.734.11-7.3110.6154.669.0538.5910.4048.367.2526.970.79-9.215.6127.8565.52206.31100.70-14.87-0.7000.49-56.5321.041.06
2019 (6)38.08-14.478.13-40.04.4343.476.86-48.776.53-52.237.01-57.525.71-56.580.87-9.3712.21-29.0921.39-18.14118.2916.94-18.2901.13-19.6520.820.48
2018 (5)44.522.9413.5520.663.09-20.6813.3951.6413.6782.5116.5079.7413.1578.670.96-2.0417.2225.2426.135.49101.16-20.41-1.1601.40020.720.39
2017 (4)43.25-7.1311.23-12.813.8913.388.83-33.867.49-33.549.18-42.267.36-41.860.98-12.513.75-23.1424.770.65127.1031.84-27.1000.00020.64-8.1
2016 (3)46.574.0212.8880.393.43-24.9913.3554.8711.2748.2915.9090.8812.6683.741.1223.0817.8924.4124.61-7.7296.4116.183.59-78.890.00022.46-5.27
2015 (2)44.77-2.997.14-19.054.5884.258.62-22.277.60-27.768.33-16.536.89-18.940.9112.3514.383.326.6758.8482.984.4217.02-17.110.00023.71-3.42
2014 (1)46.1508.8202.49-6.3911.09010.5209.9808.5000.81-4.7113.9229.7316.79-9.0579.46-0.6720.542.680.00024.557.58

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