玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.11-5.67-8.7410.72-10.59-13.0612.46-8.92-8.049.98-8.52-7.256.200.16-6.343.072.68-3.460.3114.816.912.99-9.73-7.87103.934.65-3.9885.77-1.91-5.6113.8210.0951.4312.00-3.77-6.32
23Q3 (19)25.5611.187.9811.997.2518.2413.688.571.6310.918.34-1.06.19-9.64-3.882.990.671.360.27-6.90.014.399.933.0199.31-16.71-9.8787.45-1.4216.0712.5511.13-49.112.4715.890.81
23Q2 (18)22.99-11.17-15.8211.18-19.39-8.6612.60-15.94-3.5210.07-18.26-3.086.85-5.787.372.97-8.334.580.2911.547.4113.09-15.87-4.45119.23-17.24-7.3788.70-4.22-5.1211.3052.8186.8410.76-2.89-24.17
23Q1 (17)25.88-2.040.8613.8712.496.1214.9910.637.1512.3214.56.37.279.8212.193.241.892.530.26-10.34-3.715.5610.355.99144.0633.0918.6792.611.91-1.17.39-19.016.1811.08-13.51-4.4
22Q4 (16)26.4211.627.4912.3321.6-8.1913.550.67-1.9510.76-2.36-3.936.622.8-13.583.187.8-19.080.297.41-17.1414.100.93-1.95108.24-1.7618.1390.8720.62-6.49.13-62.99213.7412.813.5628.61
22Q3 (15)23.67-13.334.6410.14-17.164.4313.463.0627.3411.026.0630.886.440.9427.782.953.8719.920.270.0-6.913.971.9723.63110.18-14.410.9775.34-19.42-17.9924.66307.9203.0112.37-12.835.91
22Q2 (14)27.316.4312.2512.24-6.3515.813.06-6.6516.1910.39-10.3517.276.38-1.5422.692.84-10.1319.330.270.00.013.70-6.6814.93128.726.0315.793.49-0.16-0.086.05-4.983.414.1922.439.91
22Q1 (13)25.664.39-0.4313.07-2.688.0213.991.2311.8311.593.4816.376.48-15.420.453.16-19.5925.40.27-22.868.014.682.0910.96121.4032.49-3.7593.64-3.56-3.156.36118.7591.9711.5916.37-8.31
21Q4 (12)24.588.66-2.8513.4338.3145.8213.8230.7534.1711.2033.0228.297.6651.9853.823.9359.7653.520.3520.6920.6914.3827.2630.8591.63-7.71-11.0597.095.698.472.91-64.26-72.289.96-14.73-27.67
21Q3 (11)22.62-7.03-5.049.71-8.1411.3510.57-5.9612.218.42-4.97-3.445.04-3.0814.032.463.367.420.297.4111.5411.30-5.211.7799.29-10.7515.5791.86-1.82-0.228.1439.1913.9511.68-9.53-14.68
21Q2 (10)24.33-5.59-1.8610.57-12.6410.9111.24-10.152.08.86-11.043.385.20-3.3515.042.38-5.566.730.278.03.8511.92-9.91.36111.25-11.89.7793.57-3.228.425.8576.41-57.3112.912.140
21Q1 (9)25.771.861.2612.1031.381.612.5121.46-1.819.9614.090.15.388.038.472.52-1.56-1.950.25-13.79-3.8513.2320.38-1.71126.1322.4418.5596.698.023.53.31-68.41-49.6712.64-8.21-5.53
20Q4 (8)25.306.211.369.215.62-1.510.309.345.218.730.1112.54.9812.6711.412.5611.791.190.2911.54-9.3810.998.75.47103.0119.924.4489.51-2.78-6.2610.4946.91132.3613.770.58-1.36
20Q3 (7)23.82-3.9112.848.72-8.522.649.42-14.524.98.721.7523.344.42-2.2122.442.292.6913.930.260.0-7.1410.11-14.034.5585.91-15.2317.8192.066.6816.047.14-47.86-65.4313.6908.74
20Q2 (6)24.79-2.59-2.449.53-19.98-5.8311.02-13.51.198.57-13.87-2.834.52-8.8714.722.23-13.230.450.260.04.011.76-12.630.94101.35-4.7413.9186.30-7.61-7.3313.70107.9799.390.00-100.0-100.0
20Q1 (5)25.451.96-1.7811.9127.386.3412.7430.138.79.9528.2212.944.9610.9610.222.571.581.580.26-18.75-10.3413.4629.179.61106.3928.5255.2993.41-2.17-2.46.5945.8553.3813.38-4.15-2.69
19Q4 (4)24.9618.240.09.3531.50.09.799.020.07.769.760.04.4723.820.02.5325.870.00.3214.290.010.427.760.082.7813.520.095.4820.350.04.52-78.140.013.9610.880.0
19Q3 (3)21.11-16.920.07.11-29.740.08.98-17.540.07.07-19.840.03.61-8.380.02.01-9.460.00.2812.00.09.67-17.00.072.92-18.040.079.34-14.810.020.66200.730.012.59-15.390.0
19Q2 (2)25.41-1.930.010.12-9.640.010.89-7.080.08.820.110.03.94-12.440.02.22-12.250.00.25-13.790.011.65-5.130.088.9729.860.093.13-2.690.06.8759.980.014.888.220.0
19Q1 (1)25.910.00.011.200.00.011.720.00.08.810.00.04.500.00.02.530.00.00.290.00.012.280.00.068.510.00.095.710.00.04.290.00.013.750.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)24.57-4.6911.88-0.50.507.4713.38-0.9610.77-1.4624.492.3411.92-0.51.100.9213.95-1.06103.93-3.9888.800.3911.20-3.930.01-67.4711.57-9.25
2022 (9)25.786.0911.943.290.46-10.8413.5111.3810.9312.6823.939.6711.988.031.09-4.3914.1010.16108.2418.1388.45-7.2511.66144.880.05-66.6512.759.35
2021 (8)24.30-2.2111.5617.960.52-18.1712.1312.09.708.0221.8223.3511.0920.671.1411.7612.8010.8291.63-11.0595.365.554.76-49.790.1413.4211.66-15.81
2020 (7)24.852.019.803.810.638.9410.834.948.9811.017.697.739.193.371.02-7.2711.555.19103.0124.4490.35-1.159.4810.330.123.8913.850.51
2019 (6)24.36-18.039.44-12.190.5879.610.32-9.318.09-7.0116.424.998.891.831.1010.010.98-6.3982.78-5.9991.40-3.38.6056.810.1216.4813.78-16.64
2018 (5)29.7211.910.7533.870.324.2911.3831.418.7019.5115.6434.948.7328.381.007.5311.7330.0488.0525.0294.522.095.48-23.250.10016.53-0.6
2017 (4)26.561.618.034.290.31-27.48.662.977.282.5411.596.726.800.440.93-2.119.020.5670.43-0.1492.581.137.14-15.480.00016.631.03
2016 (3)26.143.327.7013.570.43-14.698.4112.137.1016.5810.8612.196.776.110.95-9.528.9710.3370.5339.3391.551.388.45-12.850.00016.466.06
2015 (2)25.30-2.776.78-7.50.50-15.197.500.946.090.339.68-0.726.38-2.451.05-2.788.13-0.6150.62-4.290.30-8.39.70695.150.00015.52-2.57
2014 (1)26.0207.3300.59-25.837.4306.0709.7506.5401.0817.398.18-21.1952.8416.2198.4811.561.22-89.60.00015.93-16.11

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