玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)26.382.499.9611.228.09-8.9312.0211.0910.588.41-5.72-6.032.81-8.47-21.511.84-7.07-6.60.21-4.550.016.608.927.5854.76-3.73-35.4493.22-2.21-17.846.7881.36150.3610.42-8.1144.92
23Q3 (19)25.74-4.112.610.384.7420.5610.820.3728.968.92-7.5632.153.07-3.466.61.98-1.9830.260.2210.00.015.24-1.5518.6956.88-6.43-38.0795.333.35-6.923.74-51.87255.1411.34-17.6510.74
23Q2 (18)26.845.8846.599.91-3.1322.3510.78-1.6425.799.6510.0339.253.180.95-38.612.027.45-27.860.20-4.76-50.015.48-0.2639.8460.79-5.25-39.8692.23-0.31-2.617.7718.7246.613.7713.9977.45
23Q1 (17)25.355.67-6.810.23-16.96-9.3910.960.83-5.68.77-2.01-6.43.15-12.01-18.811.88-4.57-12.960.210.0-4.5515.520.58-2.3364.16-24.36-16.7392.52-18.45-4.986.54148.6148.612.0868.01-6.65
22Q4 (16)23.994.94-13.3312.3243.09-0.6510.8729.56-13.528.9532.59-10.953.5824.31-10.951.9729.61-7.510.21-4.550.015.4320.17-10.1984.82-7.65-8.41113.4610.7914.47-13.46-458.65-860.587.19-29.79-30.53
22Q3 (15)22.8624.85-11.158.616.3-25.658.39-2.1-28.176.75-2.6-27.342.88-44.4-22.581.52-45.71-23.620.22-45.04.7612.8415.99-21.3291.85-9.13-4.11102.418.143.39-2.41-145.48-353.0110.2431.96-2.29
22Q2 (14)18.31-32.68-28.568.10-28.26-22.938.57-26.18-23.486.93-26.04-25.085.1833.5124.522.8029.6326.130.4081.8273.9111.07-30.33-27.74101.0831.1911.9694.70-2.741.025.30101.32-15.237.76-40.03-35.6
22Q1 (13)27.20-1.733.6211.29-8.9510.1511.61-7.642.29.37-6.771.083.88-3.48-1.022.161.416.930.224.764.7615.89-7.51-0.6377.05-16.8-20.4697.37-1.768.192.6348.68-73.6812.9425.02-3.0
21Q4 (12)27.687.5813.5812.407.0816.9812.577.6211.8310.058.188.184.028.06-1.952.137.046.50.210.00.017.185.276.3192.61-3.32-14.8699.120.075.651.7785.84-71.3910.35-1.2430.52
21Q3 (11)25.730.390.8211.5810.18-2.6911.684.29-9.259.290.43-11.13.72-10.58-26.771.99-10.36-17.770.21-8.7-4.5516.326.53-7.8595.796.1-18.4899.055.657.620.95-84.76-88.0410.48-13.031.06
21Q2 (10)25.63-2.363.3110.512.54-5.6611.20-1.41-3.119.25-0.22-0.114.166.12-8.172.229.9-1.330.239.520.015.32-4.190.5990.28-6.8-23.7893.754.17-2.386.25-37.557.8112.05-9.670
21Q1 (9)26.257.718.1610.25-3.33.6411.361.0714.639.27-0.2217.193.92-4.399.192.021.09.190.210.0-4.5515.99-1.0516.7296.87-10.95-3.890.00-4.07-10.010.0061.67013.3468.220
20Q4 (8)24.37-4.519.3310.60-10.9213.2511.24-12.673.989.29-11.15.094.10-19.290.242.00-17.36-2.910.21-4.55-4.5516.16-8.759.86108.78-7.42-0.0793.811.937.396.19-22.34-55.157.93-23.538.78
20Q3 (7)25.522.8612.8711.906.8243.8912.8711.3350.3510.4512.8560.775.0812.1463.872.427.5659.210.22-4.350.017.7116.2842.71117.50-0.810.0692.04-4.17-5.227.96101.11174.7810.370-3.89
20Q2 (6)24.812.227.3611.1412.6412.7511.5616.6528.39.2617.0729.514.5326.1830.172.2521.6233.140.234.554.5515.2311.1717.7118.4517.63-7.0696.04-3.96-12.263.960141.870.000-100.0
20Q1 (5)24.278.886.49.895.664.779.91-8.331.437.91-10.520.893.59-12.22-5.031.85-10.19-7.50.220.0-12.013.70-6.873.16100.70-7.5-8.27100.0014.473.950.00-100.0-100.00.00-100.0-100.0
19Q4 (4)22.29-1.420.09.3613.180.010.8126.290.08.8436.00.04.0931.940.02.0635.530.00.220.00.014.7118.530.0108.861.970.087.36-10.040.013.79375.860.07.29-32.440.0
19Q3 (3)22.61-2.160.08.27-16.30.08.56-4.990.06.50-9.090.03.10-10.920.01.52-10.060.00.220.00.012.41-4.10.0106.76-16.230.097.10-11.290.02.90130.640.010.7914.30.0
19Q2 (2)23.111.320.09.884.660.09.01-7.780.07.15-8.80.03.48-7.940.01.69-15.50.00.22-12.00.012.94-2.560.0127.4516.10.0109.4613.780.0-9.46-349.10.09.44-11.690.0
19Q1 (1)22.810.00.09.440.00.09.770.00.07.840.00.03.780.00.02.000.00.00.250.00.013.280.00.0109.780.00.096.200.00.03.800.00.010.690.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.0716.9610.447.193.8823.6611.1515.668.9314.3412.83-16.967.84-6.890.85-19.0515.7117.6854.76-35.4493.78-7.256.4504.093.0911.8928.54
2022 (9)22.29-15.259.74-12.83.13-15.729.64-17.547.81-17.4415.45-4.338.420.961.0523.5313.35-17.4984.82-8.41101.115.77-1.1103.97-8.269.25-19.98
2021 (8)26.306.2611.172.483.726.3611.692.369.462.2716.15-3.358.34-0.120.85-2.316.182.6692.61-14.8695.590.194.41-4.04.33-11.7111.5611.48
2020 (7)24.759.0310.9017.973.5010.0211.4219.719.2522.0316.7116.458.358.30.87-10.3115.7618.5108.78-0.0795.41-1.44.5941.894.90288.6610.378.59
2019 (6)22.702.719.24-2.943.18158.849.54-4.227.58-3.6814.35-3.767.71-12.290.97-12.6113.3017.91108.8634.4996.761.033.24-23.331.26-12.939.552.03
2018 (5)22.10-2.219.523.591.2310.099.96-2.737.87-7.6314.91-5.878.79-11.751.11-4.3111.28-1.2380.9433.195.786.74.22-58.751.4509.36-4.68
2017 (4)22.607.169.197.361.12-4.2610.2411.798.5216.2315.8417.689.9616.631.160.011.429.760.813.7789.77-3.9210.2355.870.0009.822.29
2016 (3)21.09-0.948.560.821.16-13.749.16-4.587.33-6.7413.46-4.748.54-5.011.162.6510.41-5.5458.60-1.2193.445.476.56-44.310.0009.60-0.1
2015 (2)21.29-5.968.49-7.921.350.989.60-3.237.86-1.8714.13-1.538.99-1.321.130.011.02-2.3959.322.8388.59-4.6211.7965.640.0009.61-4.47
2014 (1)22.6409.2201.3410.749.9208.01014.3509.1101.13-3.4211.29-3.1757.69-1.6492.889.097.12-52.10.00010.06-2.24

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