玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
EPS QoQ YoY營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
24Q1 (20)0.62-27.91121.4315.33-17.769.2712.23-19.4311.0814.97-5.6179.2812.01-5.9580.062.28-32.7485.371.86-33.5772.220.15-31.82-6.2516.63-2.9261.6124.5911.9338.9381.21-15.1-38.8718.12316.78157.810.00-100.0-100.0
23Q4 (19)0.8682.9882.9818.6492.9621.7515.1895.8726.9215.8695.5615.0112.7797.0715.153.3972.0858.412.8071.7849.730.22-12.029.4117.1385.598.7621.97-0.7277.8995.650.0410.294.35-0.87-67.255.0625.56-17.59
23Q3 (18)0.4720.51135.09.669.2810.917.7533.8530.918.11-14.9934.276.48-17.0334.161.9717.26111.831.6314.79101.230.2538.8947.069.23-18.3915.6622.13-2.322.2795.6157.08-2.394.39-88.79114.914.03-27.39-35.21
23Q2 (17)0.3939.2944.448.84-36.9932.735.79-47.41105.329.5414.25-16.687.8117.09-21.271.6836.5936.591.4231.4829.090.1812.563.6411.319.91-22.3222.6527.9754.1960.87-54.18147.5439.13224.84-48.115.55-8.42-39.08
23Q1 (16)0.28-40.43-17.6514.03-8.368.4211.01-7.9423.438.35-39.45-28.266.67-39.86-28.431.23-42.52-19.611.08-42.25-23.40.16-5.886.6710.29-34.67-26.2917.7043.3294.51132.8453.1772.9-31.34-336.12-235.276.06-1.3-9.82
22Q4 (15)0.47135.056.6715.3175.7721.1211.96102.0330.5713.79128.3134.6711.09129.6128.062.14130.1135.441.87130.8634.530.170.06.2515.7597.3727.8412.35-31.7752.8586.73-11.47-3.513.27550.4431.086.14-1.29-0.16
22Q3 (14)0.20-25.930.08.7130.78-17.915.92109.93-6.336.04-47.25-53.574.83-51.31-48.940.93-24.39-5.10.81-26.36-5.810.1754.5588.897.98-45.19-50.9518.1023.21-11.6697.96298.3799.182.04-97.29-95.986.22-31.72-40.65
22Q2 (13)0.27-20.5917.396.66-48.53-38.732.82-68.39-64.3911.45-1.6326.89.926.4437.41.23-19.618.851.10-21.995.770.11-26.67-21.4314.564.332.1214.6961.4385.2524.59-67.99-72.1375.41225.45540.989.1135.5742.12
22Q1 (12)0.3413.3321.4312.942.37-9.578.92-2.62-20.4311.6413.6713.679.327.6212.021.53-3.166.251.411.446.820.15-6.25-6.2513.9613.3114.529.1012.627.8276.83-14.51-29.9223.17128.81340.46.729.2713.13
21Q4 (11)0.3050.076.4712.6419.13-8.149.1644.94-8.0310.24-21.2927.368.66-8.4626.611.5861.2266.321.3961.6363.530.1677.7833.3312.32-24.2814.078.08-60.57-11.589.8782.74-27.8110.13-80.07141.356.15-41.32-22.15
21Q3 (10)0.20-13.04-68.2510.61-2.39-38.176.32-20.2-56.2613.0144.08-15.419.4631.02-23.210.98-13.27-73.220.86-17.31-73.210.09-35.71-65.3816.2747.64-4.5720.49158.3956.6549.18-44.26-47.4950.82331.97773.1710.4863.49129.32
21Q2 (9)0.23-17.860.010.87-24.0426.847.92-29.3589.939.03-11.82-24.627.22-13.22-29.561.13-21.53-19.861.04-21.21-16.130.14-12.516.6711.02-9.6-28.677.93-6.04-48.3488.24-19.52153.211.76222.06-81.946.417.91-26.99
21Q1 (8)0.2864.711033.3314.314.09640.011.2112.55341.0810.2427.36580.758.3221.64607.321.4451.58900.01.3255.29925.00.1633.3360.012.1912.87383.738.44-7.56-30.48109.64-11.93-50.66-9.6460.6492.115.94-24.810
20Q4 (7)0.17-73.020.013.76-19.8118.629.96-31.0720.878.04-47.7241.556.84-44.4851.330.95-74.04-5.940.85-73.52-4.490.12-53.85-40.010.80-36.6635.859.13-30.2-28.11124.4932.93-15.35-24.49-520.7845.77.9072.8744.95
20Q3 (6)0.63173.91125.017.16100.2367.7414.45246.52112.1915.3828.3873.3912.3220.249.513.66159.57111.563.21158.87112.580.26116.6744.4417.0510.3648.6513.08-14.79-14.6893.65168.7422.085.82-91.07-75.014.57-47.95-19.54
20Q2 (5)0.23866.67428.578.575813.33327.934.17189.68152.2611.98662.44458.6810.25725.0458.391.41883.33452.51.24875.0444.440.1220.0-7.6915.45513.11304.5515.3526.447.3434.85-84.32-85.7465.15153.31146.918.78010.03
20Q1 (4)-0.03-117.650.0-0.15-101.290.0-4.65-156.430.0-2.13-137.50.0-1.64-136.280.0-0.18-117.820.0-0.16-117.980.00.10-50.00.02.52-68.30.012.14-4.410.0222.2251.110.0-122.22-171.010.00.00-100.00.0
19Q4 (3)0.17-39.290.011.6013.390.08.2421.00.05.68-35.960.04.52-45.150.01.01-41.620.00.89-41.060.00.2011.110.07.95-30.690.012.70-17.160.0147.0691.70.0-45.10-293.660.05.45-4.050.0
19Q3 (2)0.28500.00.010.23372.070.06.81185.340.08.87365.570.08.24388.110.01.73532.50.01.51519.440.00.1838.460.011.47942.730.015.337.20.076.71-68.620.023.29116.770.05.68-28.820.0
19Q2 (1)-0.070.00.0-3.760.00.0-7.980.00.0-3.340.00.0-2.860.00.0-0.400.00.0-0.360.00.00.130.00.01.100.00.014.300.00.0244.440.00.0-138.890.00.07.980.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
EPS YoY營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)2.0155.8112.8814.4910.0829.071.34-39.1610.710.758.63-0.358.2742.347.1134.150.8234.4312.16-5.5921.9777.8994.1727.85.83-78.110.0005.02-26.72
2022 (9)1.2924.0411.25-8.617.81-12.742.20-2.0910.632.418.664.215.8110.465.309.280.615.1712.882.0612.3552.8573.68-14.5726.6493.840.0006.85-0.44
2021 (8)1.044.012.311.98.955.052.25-16.5410.38-0.388.31-3.035.26-5.234.85-3.190.580.012.62-3.748.08-11.586.255.2213.75-25.160.0006.88-1.43
2020 (7)1.00257.1412.0898.688.52298.132.69-20.1610.42253.228.57248.375.55228.45.01225.320.58-6.4513.11106.469.13-28.1181.9712.5418.37-32.370.0006.985.44
2019 (6)0.2806.0823.832.14397.673.37-30.62.95268.752.4601.6901.5400.6226.536.3512.1912.7056.672.8437.5927.16-42.280.0006.62-19.37
2018 (5)-0.0404.91-41.960.43-87.54.86-0.050.80-83.12-0.490-0.260-0.2400.490.05.66-41.238.118.1352.94-26.7547.0669.750.0008.21-10.57
2017 (4)0.3559.098.4623.53.4472.864.86-5.244.7450.03.9343.962.0753.331.9354.40.496.529.6315.617.5018.8672.2814.927.72-25.270.0009.18-0.65
2016 (3)0.22-51.116.85-24.811.99-55.785.1315.243.16-42.122.73-41.421.35-49.441.25-49.80.46-14.818.33-16.26.31-27.862.90-23.7937.10112.460.0009.2415.07
2015 (2)0.4509.11879.574.5004.45-30.625.4604.6602.6702.4900.5435.09.94102.038.7466.7982.54-76.6617.4600.0008.03-20.42
2014 (1)-0.0600.930-5.4606.422.21-1.570-0.750-0.330-0.3000.40-20.04.9231.25.24-50.24353.57326.95-250.0000.00010.0936.72

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