玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)27.130.89-4.178.53266.098.116.80-48.0587.858.01-34.4107.510.71-26.897.220.60-25.9387.50.0716.670.011.26-37.2433.7326.32-2.63-5.43126.92613.94-42.68-26.92-132.7477.835.55-53.9-28.94
23Q3 (19)26.893.626.372.3324.6-31.8713.09-3.32150.7712.210.33175.620.9710.23130.950.819.46131.430.060.0-14.2917.94-5.7375.8827.03-4.69-1.3917.7824.44-72.6582.22-4.07134.9212.0418.6256.77
23Q2 (18)25.95-12.09-10.491.87-69.64-69.9813.548.15118.0412.171.0126.210.88-5.3879.590.74-5.1380.490.060.0-14.2919.036.1366.6428.3611.7-21.6114.29-70.71-86.2985.7167.35010.152.2235.7
23Q1 (17)29.524.272.396.16-21.9318.9212.52245.8687.1412.05212.18100.50.93158.3375.470.78143.7577.270.06-14.29-14.2917.93112.9549.5425.39-8.77-6.6548.78-77.97-36.5951.22142.18121.959.9327.1421.39
22Q4 (16)28.3111.9913.837.89130.7252.913.62-30.65-93.343.86-12.87-92.60.36-14.29-93.720.32-8.57-92.40.070.0-12.58.42-17.45-85.7127.831.53-4.98221.43240.662461.9-121.43-446.94-211.027.811.69-51.88
22Q3 (15)25.28-12.8-18.613.42-45.1-55.875.22-15.94-34.754.43-17.66-36.890.42-14.29-41.670.35-14.63-33.960.070.00.010.20-10.68-19.5627.41-24.24-39.3265.00-37.6-33.0335.0001090.07.682.675.35
22Q2 (14)28.990.55-1.86.2320.27246.936.21-7.17209.145.38-10.48200.940.49-7.55192.450.41-6.82220.590.070.00.011.42-4.754858.3336.1833.01-18.22104.1735.4238.890.00-100.0-100.07.48-8.56-62.24
22Q1 (13)28.8315.925.075.18200.3956.976.69-87.710.766.01-88.484.70.53-90.75-15.870.44-89.55-4.350.07-12.5-12.511.99-79.6610.5127.20-7.14-34.5876.92920.5143.5923.08-78.9-50.38.18-49.6-8.5
21Q4 (12)24.87-19.936.1-5.16-166.58-714.2954.39579.882592.5752.16643.021846.275.73695.831748.394.21694.341654.170.0814.290.058.94364.83760.4429.29-35.16-30.54-9.38-109.66-123.44109.383618.7582.2916.23122.63143.33
21Q3 (11)31.065.229.877.75282.7894.248.00240.682.657.02231.7155.310.72235.8533.330.53255.8839.470.070.0-12.512.685383.3345.0845.172.1-2.9297.0629.416.32.94-88.24-66.187.29-63.2-26.21
21Q2 (10)29.527.587.78-4.24-228.48-183.3-5.69-194.21-172.21-5.33-192.86-204.92-0.53-184.13-196.36-0.34-173.91-182.930.07-12.50.0-0.24-102.21-101.9444.246.4-17.0875.0040.015.3825.00-46.15-28.5719.81121.590
21Q1 (9)27.4417.06-0.473.30292.86-51.96.04199.01104.755.74114.1896.580.63103.2385.290.4691.6758.620.080.0-11.1110.8558.3954.5641.58-1.44.7953.5733.93-76.6546.43-22.62135.888.9434.030
20Q4 (8)23.44-17.095.110.84-78.95105.122.02-53.88-98.472.68-40.71-97.850.31-42.59-98.040.24-36.84-97.960.080.0-11.116.85-21.62-95.0342.17-9.3744.5240.00-56.19421.2260.00590.0-46.586.67-32.49-65.97
20Q3 (7)28.273.21-6.053.99-21.61-56.964.38-44.42204.044.52-11.02202.490.54-1.82193.10.38-7.32215.150.0814.29-11.118.74-29.522670.5946.53-12.784.9291.3040.47142.278.70-75.16-97.259.88036.84
20Q2 (6)27.39-0.655.15.09-25.8258.457.88167.12738.35.0873.97458.240.5561.76358.330.4141.38310.00.07-22.22-30.012.4076.64209.2353.3534.4518.0365.00-71.67-56.6735.00127.05170.00.000-100.0
20Q1 (5)27.5723.63-0.476.86141.7898.842.95-97.77-60.082.92-97.66-60.590.34-97.85-63.830.29-97.54-63.290.090.0-10.07.02-94.91-31.7139.6835.9896.44229.411942.32381.76-129.41-215.21-336.320.00-100.0-100.0
19Q4 (4)22.30-25.890.0-16.42-277.130.0132.263241.570.0124.532923.810.015.812825.860.011.783669.70.00.090.00.0137.8240635.290.029.18-34.210.0-12.4594.240.0112.33-64.450.019.60171.470.0
19Q3 (3)30.0915.460.09.27552.820.0-4.21-547.870.0-4.41-584.620.0-0.58-583.330.0-0.33-430.00.00.09-10.00.0-0.34-108.480.044.35-1.880.0-216.00-244.00.0316.00732.00.07.22-10.090.0
19Q2 (2)26.06-5.920.01.42-58.840.00.94-87.280.00.91-87.720.00.12-87.230.00.10-87.340.00.100.00.04.01-60.990.045.20123.760.0150.00215.00.0-50.00-191.30.08.03-7.490.0
19Q1 (1)27.700.00.03.450.00.07.390.00.07.410.00.00.940.00.00.790.00.00.100.00.010.280.00.020.200.00.047.620.00.054.760.00.08.680.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)27.38-1.694.89-13.913.97-5.6211.29107.5410.98123.173.5094.442.9392.760.25-10.7116.3155.1926.32-5.4343.51-58.4556.4900.0009.2819.13
2022 (9)27.85-0.965.681570.594.209.925.44-67.054.92-68.641.80-72.221.52-68.920.28-6.6710.51-50.8227.83-4.98104.715030.59-4.7100.0007.79-40.31
2021 (8)28.125.160.34-92.133.8210.1716.51283.9515.69313.986.48274.574.89249.290.30-11.7621.37143.3929.29-30.542.04-97.9897.9600.00013.0553.89
2020 (7)26.740.834.3203.4738.514.30-87.53.79-88.31.73-89.351.40-89.410.34-15.08.78-77.0942.1744.52101.1200.0000.0008.48-18.23
2019 (6)26.5215.56-0.6302.5120.3134.403114.9532.402119.1816.242155.5613.222303.640.408.1138.32973.3929.1831.5-1.850101.85-81.410.00010.377.91
2018 (5)22.9521.49-4.7602.08-21.71.07-95.581.46-93.280.72-94.340.55-93.660.37-5.133.57-87.0522.19-49.22-448.000548.00326.290.0009.61-9.25
2017 (4)18.89-12.22-6.9002.66-37.5424.21021.73012.7108.6700.392.6327.57043.70-24.46-28.550128.5533.440.00010.5933.21
2016 (3)21.52-9.04-1.1804.26-14.48-32.650-32.060-18.170-11.9300.3811.76-27.43057.8536.893.66-97.9396.3400.0007.950.13
2015 (2)23.664.052.230.04.98-21.81.2800.4500.2301.3900.349.6811.04042.26-30.57176.470-73.5300.0007.949.97
2014 (1)22.7402.2306.370.02-10.420-9.680-5.060-2.4600.31-3.13-1.79060.87-24.3-21.480121.4856.790.0007.226.18

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