玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.7246.53-17.6316.39103.35-22.1711.59-22.78-40.599.44-27.83-39.491.76-23.81-39.311.42-20.22-36.320.1515.387.1418.61-19.3-30.7726.371.97-18.74141.98163.9231.97-41.22-189.22-412.9837.17-14.45-21.28
23Q3 (19)16.87-18.78-42.138.06-36.73-61.6615.01-14.52-48.8213.081.79-44.252.31-2.53-54.711.783.49-51.890.130.0-18.7523.06-9.28-35.6225.86-31.73-14.7753.80-25.78-24.8846.2067.9362.7943.45-11.02-5.5
23Q2 (18)20.77-20.05-29.4512.74-27.16-40.3617.56-0.96-30.4612.85-10.76-34.872.37-12.55-44.761.72-14.43-40.280.13-7.14-7.1425.420.87-21.1537.88-8.17-20.2272.49-26.41-14.5127.511743.3977.1248.836.342.65
23Q1 (17)25.98-13.43-11.4517.49-16.95-21.3217.73-9.12-35.6414.40-7.69-34.662.71-6.55-47.482.01-9.87-42.740.140.0-12.525.20-6.25-25.4441.2527.12-21.8598.51-8.4422.231.49118.57-92.3145.92-2.757.31
22Q4 (16)30.012.952.9921.060.19-5.5619.51-33.48-5.8915.60-33.5-8.672.90-43.14-25.062.23-39.73-18.010.14-12.5-12.526.88-24.96-0.3732.456.95-26.28107.5950.23-0.04-8.04-128.31-5.2347.222.75.99
22Q3 (15)29.15-0.99-6.3321.02-1.59-15.3829.3316.1618.0323.4618.9118.015.1018.886.253.7028.476.320.1614.29-5.8835.8211.117.0630.34-36.1-29.9371.62-15.53-28.3828.3882.71045.98-3.3413.08
22Q2 (14)29.440.340.4121.36-3.91-0.5625.25-8.3540.6719.73-10.4825.594.29-16.8621.192.88-17.959.510.14-12.5-17.6532.24-4.6234.0547.48-10.0436.7184.795.21-29.0515.53-19.96179.6547.5711.1711.35
22Q1 (13)29.340.69-0.9822.23-0.31-0.8527.5532.927.0222.0429.0426.965.1633.3330.633.5129.0423.160.160.00.033.8025.2820.2852.7819.941.7780.59-25.12-22.1619.41354.14710.2442.79-3.95-2.48
21Q4 (12)29.14-6.36-4.1422.30-10.23-2.7120.73-16.581.2217.08-14.082.713.87-19.37-7.862.72-21.84-6.850.16-5.88-5.8826.98-11.831.744.021.662.4107.647.64-3.87-7.64036.2144.559.5712.81
21Q3 (11)31.126.1443.9424.8415.6469.6724.8538.4475.4919.8826.5476.244.8035.59111.453.4832.32132.00.170.030.7730.6027.2339.0943.3024.68-9.72100.00-16.32-3.210.00100.0100.040.66-4.82-9.38
21Q2 (10)29.32-1.0514.4421.48-4.1918.1517.95-17.2414.6215.71-9.534.973.54-10.3841.042.63-7.7252.910.176.2513.3324.05-14.415.9534.73-6.72-42.03119.5015.422.74-19.50-513.23-19.5342.72-2.640
21Q1 (9)29.63-2.53-3.1422.42-2.18-1.9221.695.91-8.2117.364.39-8.153.95-5.95-7.932.85-2.4-6.250.16-5.880.028.105.92-7.637.23-13.4-5.07103.53-7.547.27-3.1873.44-200.4943.8811.12-3.07
20Q4 (8)30.4040.61-11.2122.9256.56-16.1720.4844.63-14.4916.6347.43-15.544.2085.02-24.192.9294.67-21.290.1730.77-10.5326.5320.59-11.1242.99-10.36-6.6111.978.38-2.02-11.97-261.5516.239.49-11.99-0.35
20Q3 (7)21.62-15.61-31.0814.64-19.47-37.6814.16-9.58-35.7811.28-3.09-36.052.27-9.56-56.61.50-12.79-52.530.13-13.33-27.7822.00-3.08-22.0747.96-19.95-13.85103.31-11.18-2.85-3.3179.7150.0444.87010.44
20Q2 (6)25.62-16.25-20.3618.18-20.47-24.3115.66-33.73-39.3511.64-38.41-41.332.51-41.49-54.281.72-43.42-49.850.15-6.25-11.7622.70-25.35-28.9159.9152.75-24.6116.3220.5124.93-16.32-615.58-336.580.00-100.0-100.0
20Q1 (5)30.59-10.66-15.422.86-16.39-21.2523.63-1.34-20.7618.90-4.01-20.754.29-22.56-33.493.04-18.06-30.590.16-15.79-11.1130.411.88-13.839.22-14.79-16.296.52-15.55-0.823.16122.1517.8245.2714.235.77
19Q4 (4)34.249.150.027.3416.390.023.958.620.019.6911.620.05.545.930.03.7117.410.00.195.560.029.855.740.046.03-17.320.0114.297.470.0-14.29-115.530.039.63-2.460.0
19Q3 (3)31.37-2.490.023.49-2.210.022.05-14.60.017.64-11.090.05.23-4.740.03.16-7.870.00.185.880.028.23-11.590.055.67-29.940.0106.3414.220.0-6.63-196.110.040.63-4.380.0
19Q2 (2)32.17-11.030.024.02-17.260.025.82-13.410.019.84-16.810.05.49-14.880.03.43-21.690.00.17-5.560.031.93-9.50.079.4669.790.093.10-4.330.06.90156.760.042.49-0.720.0
19Q1 (1)36.160.00.029.030.00.029.820.00.023.850.00.06.450.00.04.380.00.00.180.00.035.280.00.046.800.00.097.310.00.02.690.00.042.800.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)22.20-24.6713.79-35.687.0110.9815.45-39.6512.43-38.988.80-47.156.90-43.210.55-6.7823.01-28.8926.37-18.7489.256.5510.75-33.790.05114.1343.78-4.41
2022 (9)29.47-1.2121.44-5.926.3210.7825.6019.8520.3716.0716.651.912.155.740.59-9.2332.3617.832.45-26.2883.76-21.4816.2400.02-30.9445.806.74
2021 (8)29.838.7922.7914.015.70-5.4721.3613.6217.5517.9416.3424.9211.4925.160.656.5627.477.0544.022.4106.670.28-6.7600.03-6.4542.911.11
2020 (7)27.42-18.1719.99-23.096.0320.3818.80-26.114.88-26.6313.08-41.219.18-39.410.61-17.5725.66-18.1542.99-6.6106.384.12-6.2700.04-21.5342.442.51
2019 (6)33.51-10.3825.99-13.635.0136.5225.44-18.8320.28-18.8222.25-25.2915.15-21.790.74-3.931.35-12.2346.03-9.14102.176.39-2.1700.05-16.8641.40-0.12
2018 (5)37.39-5.730.09-6.763.672.8531.342.3524.980.8929.78-0.9619.37-3.340.77-3.7535.723.050.66-14.9496.03-8.884.0200.06041.458.76
2017 (4)39.65-7.132.27-7.323.57-11.7130.62-8.1624.76-10.0330.07-17.3720.04-21.930.80-13.9834.68-8.2159.5642.28105.390.9-5.3900.00038.113.56
2016 (3)42.6815.6334.8222.484.04-20.2633.3413.7527.5210.7436.3911.5925.6713.630.933.3337.787.9441.86-2.33104.467.72-4.4600.00036.800.96
2015 (2)36.91-14.428.43-14.65.07-10.9629.31-14.7724.85-14.5232.61-14.7922.59-10.180.904.6535.00-14.4742.86-10.4796.970.152.97-6.360.00036.45-5.0
2014 (1)43.12033.2905.6927.5734.39029.07038.27025.1500.86-6.5240.921.1947.87-19.2796.830.63.17-16.530.00038.372.4

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