玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)33.199.9424.4518.4511.5554.2615.21-24.5298.5612.30-23.3694.313.15-21.25125.02.35-19.52125.960.195.5618.7526.35-17.7316.9635.250.03-7.77121.3647.83-22.21-21.26-218.7762.2115.521.772.17
23Q3 (19)30.194.0322.6716.5415.2663.7620.1517.8428.9216.0517.3230.064.0028.6236.992.9228.6341.750.1812.512.532.033.423.9635.24-15.98-16.3382.10-2.2527.1217.9011.05-49.4515.253.88-5.75
23Q2 (18)29.029.1424.9814.3511.5963.8117.1053.09-1.7213.6855.13.253.1154.73-0.962.2751.336.570.16-5.880.030.9723.48-2.6441.9414.09-11.4383.98-27.166.7316.12206.07-67.5114.68-15.83-4.98
23Q1 (17)26.59-0.334.6312.867.53142.6411.1745.8245.068.8239.3447.492.0143.5751.131.5044.2363.040.176.2521.4325.0811.320.7236.76-3.82-34.5115.20-26.1667.6-15.2072.99-148.6117.4414.8113.17
22Q4 (16)26.678.3749.6611.9618.42475.07.66-50.99101.586.33-48.778.811.40-52.0577.221.04-49.5182.460.160.014.2922.53-26.873.8238.22-9.26-30.15156.02141.58184.77-56.27-258.87-224.4515.19-6.12-1.43
22Q3 (15)24.615.9930.2110.1015.3357.0115.63-10.17487.5912.34-6.87490.432.92-7.01595.242.06-3.29505.880.160.023.0830.81-3.1443.142.12-11.05-22.464.5828.21-22.3735.42-28.64110.7316.184.720.06
22Q2 (14)23.2217.5724.048.7665.28250.417.40125.97407.2913.25121.57374.913.14136.09460.712.13131.52407.140.1614.2923.0831.8127.7541.9547.35-15.63-17.3650.37-26.72-31.1949.6358.7385.215.450.26-7.82
22Q1 (13)19.7510.83-3.895.30154.814.137.70102.6313.245.9868.9310.331.3368.3522.020.9261.422.670.140.07.6924.9014.75-1.7456.122.56-2.268.7325.46-8.2631.27-30.8524.6615.410.0-5.52
21Q4 (12)17.82-5.71-13.122.08-5.88-56.33.8042.86-20.833.5469.38-4.840.7988.10.00.5767.650.00.147.697.6921.700.79-3.7754.720.81-7.2754.79-34.14-44.7245.21169.025009.0415.41-4.7-2.16
21Q3 (11)18.900.96-10.132.21-11.6-48.482.66-22.45-63.812.09-25.09-63.970.42-25.0-65.00.34-19.05-58.020.130.00.021.53-3.93-15.9354.28-5.27-10.4483.1913.6542.816.81-37.28-59.7416.17-3.52-1.04
21Q2 (10)18.72-8.91116.922.50-50.88127.143.43-49.56293.792.79-48.52581.030.56-48.62722.220.42-44.0950.00.130.044.4422.41-11.56-8.4657.30-0.14-11.2673.20-2.29-86.0326.806.84106.3216.762.76-16.62
21Q1 (9)20.550.2-20.665.096.93-42.746.8041.67-15.325.4245.7-19.821.0937.97-23.780.7531.58-22.680.130.00.025.3412.37-6.8757.38-2.76-5.5974.92-24.41-32.2925.082734.2335.5216.313.560
20Q4 (8)20.51-2.47-19.284.7610.96-56.094.80-34.69-51.223.72-35.86-53.50.79-34.17-62.020.57-29.63-58.090.130.0-18.7522.55-11.95-11.3359.01-2.64-6.699.1270.13-9.970.88-97.88108.6215.75-3.610
20Q3 (7)21.03143.68-15.914.29146.58-55.177.35515.25-27.375.801100.0-29.441.201433.33-37.820.811925.0-35.20.1344.44-7.1425.614.62-5.4660.61-6.13-8.158.26-88.88-38.4541.74109.84654.2316.34-18.712.0
20Q2 (6)8.63-66.68-65.69-9.21-203.6-197.67-1.77-122.04-114.44-0.58-108.58-106.22-0.09-106.29-104.070.04-95.88-97.160.09-30.77-35.7124.48-10.03-15.1864.576.24-8.72524.14373.69582.01-424.14-3882.76-1932.2820.10035.44
20Q1 (5)25.901.936.288.89-17.99-12.158.03-18.39-30.176.76-15.5-23.621.43-31.25-32.550.97-28.68-28.150.13-18.75-7.1427.217.0-1.9160.78-3.8-6.95110.650.5125.9-10.65-3.79-189.130.000-100.0
19Q4 (4)25.411.60.010.8413.270.09.84-2.770.08.00-2.680.02.087.770.01.368.80.00.1614.290.025.43-6.130.063.18-4.20.0110.0916.30.0-10.26-285.40.00.00-100.00.0
19Q3 (3)25.01-0.560.09.571.480.010.12-17.460.08.22-11.80.01.93-12.670.01.25-11.350.00.140.00.027.09-6.130.065.95-6.770.094.6623.170.05.53-76.090.016.027.950.0
19Q2 (2)25.153.20.09.43-6.820.012.266.610.09.325.310.02.214.250.01.414.440.00.140.00.028.864.040.070.748.30.076.85-12.560.023.1593.750.014.84-15.050.0
19Q1 (1)24.370.00.010.120.00.011.500.00.08.850.00.02.120.00.01.350.00.00.140.00.027.740.00.065.320.00.087.890.00.011.950.00.017.470.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)29.9026.5315.6972.6111.58-13.8215.9830.7712.7733.4412.1538.869.0345.410.7011.1128.583.5535.25-7.7798.2231.971.78-93.041.68-35.415.700.83
2022 (9)23.6324.579.09208.1413.43-16.7812.22193.059.57175.798.75205.946.21197.130.6318.8727.6021.4338.22-30.1574.425.1225.62-12.292.61-28.815.57-3.53
2021 (8)18.97-4.532.95-5.4516.14-6.324.17-18.43.47-19.112.86-13.072.09-12.180.5310.4222.73-9.0854.72-7.2770.8016.0329.20-25.083.66-9.3816.14-4.61
2020 (7)19.87-20.523.12-68.8317.2323.455.11-53.164.29-50.03.29-60.462.38-55.680.48-17.2425.00-8.1959.01-6.661.02-33.5138.98376.284.04-7.1416.928.46
2019 (6)25.009.3110.0124.513.9611.910.913.98.582.148.32-6.945.37-2.890.58-4.9227.237.9763.18-10.1891.7719.858.18-65.124.3544.0615.602.9
2018 (5)22.87-5.618.04-21.3312.4712.610.50-14.568.40-14.298.94-22.65.53-18.070.61-7.5825.220.9270.34-8.1476.57-7.9223.4739.373.022.2115.162.16
2017 (4)24.23-4.010.22-11.6711.08-0.7112.29-3.389.80-4.3911.55-8.486.75-5.20.660.024.99-2.576.57-5.4183.16-8.5416.8485.652.95014.841.16
2016 (3)25.249.4111.5740.0711.16-4.812.7236.6310.2532.9412.6235.267.1236.140.664.7625.6311.8280.95-9.6590.932.559.07-19.980.00014.67-2.2
2015 (2)23.073.188.2660.3911.723.479.3163.917.7170.959.3375.385.2362.930.63-1.5622.9222.7689.60-3.2488.67-2.2111.3321.440.00015.001.69
2014 (1)22.3605.15011.330.825.6804.5105.3203.2100.64-1.5418.67-12.8892.6023.3790.6710.69.33-48.380.00014.753.73

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