玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.65-6.6627.230.49-94.89426.67-3.74-133.72-17.98-3.98-138.45-22.84-1.81-128.6870.99-0.29-113.81-81.250.14-22.220.06.09-67.73-1.46229.050.22-81.59-13.04-115.22-360.87113.04757.2518.9927.3364.2418.62
23Q3 (19)27.485.1332.829.5921.86263.2611.09-90.41237.0810.35-91.05324.186.31-94.47-15.422.10-89.99228.120.180.020.018.87-84.6753.29228.54-13.09-82.6185.711156.255.8813.19-85.85-30.7716.642.15-2.35
23Q2 (18)26.14-8.02702.37.8712.91130.16115.662583.53505.11115.632653.1505.01114.161282.08242.2420.982131.91808.780.1820.063.64123.06844.44835.13262.95-77.21-93.356.82-95.85-92.5193.18244.94948.2416.29-10.45-31.12
23Q1 (17)28.4240.97344.766.974746.67158.474.31235.96128.394.20229.63127.678.26232.37127.370.94687.5153.110.157.1415.3813.03110.84371.461153.64-7.27-32.54164.293185.71108.42-64.29-167.67-403.5718.19-21.052.02
22Q4 (16)20.16-2.56568.84-0.15-105.6899.49-3.17-196.3589.66-3.24-232.7989.44-6.24-183.6577.73-0.16-125.093.10.14-6.6775.06.18-49.8145.011244.15-5.314.355.00-93.82-94.7195.00398.751990.023.0435.21-32.14
22Q3 (15)20.69576.73361.572.64110.12108.053.29111.52108.942.44108.55106.637.46109.29134.030.64121.62126.670.1536.36114.2912.31173.54176.941313.97-66.7558.5680.95-11.15-9.1419.05114.2974.617.04-27.95-20.67
22Q2 (14)-4.34-167.9291.61-26.09-118.8885.85-28.55-88.0884.86-28.55-88.0884.86-80.26-165.94-81.95-2.96-67.2359.280.11-15.38175.0-16.74-248.7588.953951.42131.07522.9591.1115.59-6.828.89-58.02300.023.6532.64-80.16
22Q1 (13)6.39248.6-33.78-11.9259.1566.37-15.1850.5164.56-15.1850.5164.56-30.18-7.71-215.69-1.7723.711.120.1362.5160.0-4.8065.0460.821710.0943.44338.2378.82-16.63-4.7521.18365.8822.8217.83-47.48-53.72
21Q4 (12)-4.3045.6467.02-29.1811.0628.23-30.6716.63-85.88-30.6716.63-73.28-28.02-27.83-491.14-2.323.33-172.940.0814.2933.33-13.7314.19-290.171192.2343.87238.1594.556.12-62.014.55-58.33103.0533.9558.0539.31
21Q3 (11)-7.9184.71-173.93-32.8182.2115.98-36.7980.481.26-36.7980.482.65-21.9250.31-214.49-2.4066.99-64.380.0775.075.0-16.0089.44-243.35828.7030.65153.8789.09-8.88-14.4710.91390.91361.8221.48-81.98-40.63
21Q2 (10)-51.72-635.96-101.87-184.42-420.37-68.88-188.52-340.16-60.39-188.52-340.16-58.86-44.11-361.4-282.9-7.27-306.15-167.280.04-20.0100.0-151.50-1136.73-153.26634.3162.55108.0997.7818.154.992.22-87.11-67.65119.21209.40
21Q1 (9)9.65174.0-31.02-35.4412.84-133.62-42.83-159.58-149.88-42.83-141.98-148.87-9.56-101.69-33.71-1.79-110.59-5.920.05-16.67-54.55-12.25-269.67-166.88390.2310.6838.4782.76-66.74-5.7217.24111.5855.1738.5358.160.21
20Q4 (8)-13.04-221.87-210.79-40.66-4.12-972.82-16.5055.72-232.66-17.7053.16-247.74-4.7431.99-47.66-0.8541.78-19.720.0650.0-64.717.22254.94255.67352.578.0129.25248.84138.88218.82-148.84-3472.09-710.2324.37-32.6440.22
20Q3 (7)10.70141.76-17.25-39.0564.24-866.58-37.2668.3-549.13-37.7968.16-544.88-6.9739.5-86.36-1.4646.32-56.990.04100.0-77.78-4.6692.21-1470.59326.437.0927.88104.1711.8548.81-4.17-160.65-113.8936.18066.57
20Q2 (6)-25.62-283.13-335.26-109.20-619.84-1976.05-117.54-585.76-4717.21-118.67-589.54-4327.99-11.52-61.12-481.82-2.72-60.95-655.560.02-81.82-88.89-59.82-1203.27-1794.62304.828.1629.1993.136.1-56.546.87-38.17106.010.00-100.0-100.0
20Q1 (5)13.9918.8623.7-15.17-300.26-85.0-17.14-245.56-119.46-17.21-238.11-120.36-7.15-122.74-20.78-1.69-138.03-55.050.11-35.29-31.25-4.59-326.11-719.64281.823.31-33.3587.7812.47-15.2511.11-54.44307.4124.0538.389.22
19Q4 (4)11.77-8.970.0-3.796.190.0-4.9613.590.0-5.0913.140.0-3.2114.170.0-0.7123.660.00.17-5.560.02.03497.060.0272.786.860.078.0511.50.024.39-18.70.017.38-19.980.0
19Q3 (3)12.9318.730.0-4.0423.190.0-5.74-135.250.0-5.86-118.660.0-3.74-88.890.0-0.93-158.330.00.180.00.00.34-90.370.0255.278.190.070.00-67.330.030.00126.250.021.726.050.0
19Q2 (2)10.89-3.710.0-5.2635.850.0-2.4468.760.0-2.6865.690.0-1.9866.550.0-0.3666.970.00.1812.50.03.53730.360.0235.94-44.20.0214.29106.90.0-114.29-2033.330.020.48-6.990.0
19Q1 (1)11.310.00.0-8.200.00.0-7.810.00.0-7.810.00.0-5.920.00.0-1.090.00.00.160.00.0-0.560.00.0422.850.00.0103.570.00.0-5.360.00.022.020.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)26.93126.686.5706.08-18.4735.51035.220121.78024.3900.6624.5343.878336.54229.05-81.5918.47-76.7581.53305.790.00019.19-5.05
2022 (9)11.880-7.6007.46-59.44-9.540-9.790-68.240-4.1300.53120.830.5201244.154.3579.45-15.2320.09220.430.00020.21-55.17
2021 (8)-10.300-56.72018.39-2.15-60.520-60.520-96.470-13.3800.240.0-36.4801192.23238.1593.73-17.996.2700.00045.0838.96
2020 (7)2.84-75.83-35.16018.79247.67-30.820-31.350-30.280-6.6000.24-66.2-7.330352.5729.25114.2912.94-13.9900.00032.4459.96
2019 (6)11.7542.77-5.2005.4025.53-5.130-5.260-15.170-3.1400.719.231.440272.78-21.85101.19-6.77-1.1900.00020.28-4.7
2018 (5)8.23-20.56-11.4204.3135.97-10.530-11.070-26.480-6.7000.65-10.96-5.170349.0466.38108.546.59-8.5400.00021.282.5
2017 (4)10.36-45.04-8.0403.1783.91-7.900-9.150-21.360-6.3900.73-10.98-4.140209.78-10.2101.83-8.71-1.8300.00020.766.46
2016 (3)18.8510.951.923.781.724.571.72-32.551.00-44.132.72-50.641.05-50.00.82-20.393.84-15.23233.602.43111.5454.03-11.5400.00019.50-2.35
2015 (2)16.990.31.85-22.271.650.022.55-10.841.79-21.155.51-38.232.10-39.481.03-23.74.53-7.74228.0537.1672.41-12.9327.5963.890.00019.9728.84
2014 (1)16.9402.3801.65-8.532.8602.2708.9203.4701.35-6.94.9114.72166.27-27.9283.1731.2216.83-54.040.00015.50-9.78

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