玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)-4.35-151.72-186.83-22.19-20.79-103.02-24.18-111.06-73.33-16.78-111.68-19.43-3.73-108.7422.13-1.23-108.2121.150.08-20.0-33.33-14.75-106.51-133.76168.687.02-10.4191.981193.7817.528.02-92.6-63.0910.12-66.37-37.34
23Q3 (19)8.4151.53-20.44-18.37-21.49-148.92218.66819.514490.76143.64571.412530.4642.70504.742049.7714.99569.912272.460.10-9.09-23.08226.461103.377629.01157.61-32.91-12.86-8.41-116.97-105.69108.41114.88326.6730.0919.442.81
23Q2 (18)5.55-15.4-16.16-15.12-35.0-2.65-30.39-161.53-131.98-30.47-158.88-166.81-10.55-163.75-244.77-3.19-159.35-212.750.11-8.3310.0-22.57-450.49-5229.55234.9317.2337.3949.55-48.17-55.8550.451430.33512.7825.209.19-4.65
23Q1 (17)6.5630.94-51.87-11.20-2.47-182.83-11.6216.7-524.73-11.7716.23-684.67-4.0016.49-669.23-1.2321.15-1018.180.120.0-7.69-4.1035.02-152.23200.406.4421.7195.6022.16-54.853.30-84.84102.9523.0842.9114.2
22Q4 (16)5.01-52.6-67.78-10.93-48.1-4454.17-13.95-180.12-1522.09-14.05-137.73-4744.83-4.79-118.72-4254.55-1.56-126.09-2328.570.12-7.69-20.0-6.31-315.36-184.47188.284.117.3478.26-47.06213.0421.74145.45-71.0116.15-23.35-15.71
22Q3 (15)10.5759.67-37.86-7.3849.9-7480.0-4.9861.98-351.52-5.9148.25-299.32-2.1928.43-298.18-0.6932.35-590.00.1330.0-7.142.93565.91-71.3180.865.7714.58147.8331.732708.7-47.83-291.3-150.4821.07-20.289.57
22Q2 (14)6.62-51.43-74.82-14.73-271.97-243.99-13.10-604.3-234.64-11.42-661.33-253.08-3.06-488.46-203.73-1.02-827.27-182.930.10-23.08-33.330.44-94.39-97.54170.993.848.06112.22-47.016.88-12.2289.06-144.4426.4330.7857.6
22Q1 (13)13.63-12.35-33.02-3.96-1550.0-182.16-1.86-116.28-139.32-1.50-417.24-140.0-0.52-372.73-137.96-0.11-257.14-116.420.13-13.33-13.337.855.09-36.9164.662.62-2.56211.76747.06107.53-111.76-249.02-5376.4720.215.489.18
21Q4 (12)15.55-8.58-50.96-0.24-340.0-101.47-0.86-143.43-104.3-0.2980.41-101.81-0.1180.0-101.720.07170.0-97.670.157.14-16.677.47-26.84-71.26160.451.6530.4825.00375.0-69.3275.00-20.83305.019.16-0.369.93
21Q3 (11)17.01-35.3-49.440.10-99.02-99.541.98-79.65-94.27-1.48-119.84-104.9-0.55-118.64-103.55-0.10-108.13-101.480.14-6.67-36.3610.21-42.8-73.98157.84-0.2527.715.26-94.99-91.6794.741994.74157.0719.2314.6736.0
21Q2 (10)26.2929.19-14.9210.23112.24-44.379.73105.71-46.777.4698.93-48.592.95115.33-62.281.2383.58-63.170.150.0-31.8217.8543.49-27.7158.23-6.376.96105.002.94.13-5.00-145.0-1090.016.77-9.40
21Q1 (9)20.35-35.82-2.34.82-70.43-41.294.73-76.34-41.683.75-76.53-41.041.37-78.63-57.320.67-77.67-54.730.15-16.67-25.012.44-52.14-11.84168.9937.4214.89102.0425.230.98-2.04-111.02-93.8818.516.228.19
20Q4 (8)31.71-5.7484.3616.30-25.33246.0719.99-42.16412.5615.98-47.05436.246.41-58.62381.953.00-55.56284.620.18-18.18-5.2625.99-33.77139.1122.97-0.5-16.6281.4829.03-33.1918.52-49.75184.3617.4323.275.51
20Q3 (7)33.648.87185.8121.8318.711009.5834.5689.061389.5530.18107.991412.1715.4998.081633.666.75102.12912.50.220.015.7939.2458.93873.7123.59-16.46-7.4463.15-37.38-29.5736.858871.01256.2514.140-11.96
20Q2 (6)30.9048.34105.1818.39124.01057.8118.28125.4996.0814.51128.14943.67.82143.611361.293.34125.683811.110.2210.037.524.6974.98330.89147.940.5815.95100.84-0.2112.7-0.4260.08-107.980.00-100.0-100.0
20Q1 (5)20.8321.129.068.2174.31341.48.11107.95266.976.36113.42271.933.21141.35365.221.4889.74202.040.205.2611.1114.1129.8149.0147.09-0.2619.88101.05-17.1422.33-1.0595.2-106.0514.44-12.59-8.08
19Q4 (4)17.2046.130.04.71296.250.03.90245.520.02.98229.570.01.33231.680.00.78425.00.00.190.00.010.87169.730.0147.4810.460.0121.9536.020.0-21.95-312.20.016.522.860.0
19Q3 (3)11.77-21.850.0-2.40-25.00.0-2.68-31.370.0-2.30-33.720.0-1.01-62.90.0-0.24-166.670.00.1918.750.04.03-29.670.0133.524.650.089.660.20.010.3496.550.016.06-12.050.0
19Q2 (2)15.06-6.690.0-1.92-203.230.0-2.04-192.310.0-1.72-200.580.0-0.62-189.860.0-0.09-118.370.00.16-11.110.05.73-39.490.0127.593.990.089.478.310.05.26-69.740.018.2616.230.0
19Q1 (1)16.140.00.01.860.00.02.210.00.01.710.00.00.690.00.00.490.00.00.180.00.09.470.00.0122.700.00.082.610.00.017.390.00.015.710.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)4.29-53.52-16.5306.16-26.5140.09022.42024.9009.5800.40-18.3748.203071.05168.68-10.41-41.260141.2600.04-13.7222.458.35
2022 (9)9.23-53.59-8.8208.3817.65-8.000-7.830-10.510-3.4100.49-15.521.52-87.41188.2817.34110.4514.75-10.4500.04203.2720.7212.61
2021 (8)19.89-32.673.83-76.797.1350.43.98-80.892.45-85.843.42-89.461.87-87.140.58-27.512.07-54.62160.4530.4896.2521.493.75-81.950.011.1218.4020.58
2020 (7)29.5496.6716.502478.124.74-17.1520.834980.4917.307763.6432.468672.9714.541446.810.8011.1126.60252.79122.97-16.6279.23-48.220.7700.01-58.9515.26-8.02
2019 (6)15.02-4.150.6405.72-16.140.4100.2200.3700.94394.740.7212.57.54-2.33147.4820.22152.94150.27-52.9400.04-60.9316.594.73
2018 (5)15.67-8.79-0.3006.82-6.98-0.510-0.720-1.0000.19-92.120.64-4.487.72-36.09122.6813.0561.11-18.7438.8956.810.09015.844.97
2017 (4)17.1820.992.51617.147.33-19.623.3502.6103.7302.4100.670.012.080108.52-8.1475.20024.80-75.860.00015.093.14
2016 (3)14.202.230.350.09.12-6.4-12.460-13.570-18.940-8.5100.671.52-1.980118.1416.28-2.740102.74-50.40.00014.632.16
2015 (2)13.893.580.3509.74-1.87-0.300-0.280-0.3800.51-8.930.666.4511.063.27101.60-2.8-107.140207.1400.00014.321.56
2014 (1)13.410-0.8309.932.36-0.820-0.110-0.1400.5600.62-1.5910.71-4.12104.530.06100.000-0.0000.00014.108.88

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