玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)29.90-1.584.516.1793.42392.423.31-57.35157.773.31-41.62157.672.70-35.41169.411.27-28.25200.790.3520.6945.838.89-36.91477.27121.54-17.57-34.12188.46347.6398.08-88.46-248.3-236.388.81-15.37-25.97
23Q3 (19)30.38-4.50.133.1963.5927.67.76-58.39-22.945.67-69.15-43.644.18-72.28-52.391.77-67.52-46.360.290.0-9.3814.09-42.49-10.82147.44-8.6-13.7842.11292.1166.4259.65-33.67-20.1510.41-0.482.56
23Q2 (18)31.8110.078.61.95142.86-62.518.65519.150.418.38512.1149.1915.08660.5911.955.45836.491.30.2945.0-32.5624.50525.044.37161.31-23.65-10.8110.74-89.26-74.3989.932348.3254.8810.46-20.648.06
23Q1 (17)28.901.017.84-4.55-115.64-228.9-4.4522.34-183.18-4.4622.3-189.74-2.6930.85-159.12-0.7441.27-136.630.20-16.67-48.723.92154.55-62.77211.2914.5262.64100.00164.2955.17-4.00-106.17-112.013.1810.7649.26
22Q4 (16)28.61-5.78.29-2.11-184.4-188.28-5.73-156.9-265.61-5.74-157.06-267.35-3.89-144.31-207.46-1.26-138.18-182.890.24-25.0-42.861.54-90.25-81.31184.507.8931.9837.8449.55-44.9664.86-13.16107.5711.9017.2449.31
22Q3 (15)30.343.589.022.50-51.92-11.6610.07-18.79252.110.06-18.34260.578.78-34.82233.843.30-38.66182.050.32-25.58-17.9515.80-6.89100.0171.00-5.454.1925.30-39.67-73.6474.7028.65010.154.8627.03
22Q2 (14)29.299.298.685.2047.31900.012.40131.7843.3512.32147.8942.4313.47196.0484.275.38166.3460.60.4310.2613.1616.9761.1628.56180.8639.2244.8641.94-34.93612.958.0674.19-38.319.689.633.75
22Q1 (13)26.801.44-2.93.5347.72615.385.3554.62675.274.9744.9465.444.5525.69569.072.0232.89694.120.39-7.1421.8810.5327.7972.91129.91-7.078.8664.44-6.26486.6733.336.67-71.438.8310.79-21.65
21Q4 (12)26.42-5.070.612.39-15.55236.623.4620.98127.633.4322.94136.553.6237.64168.151.5229.91123.530.427.692.448.244.330.38139.79-14.8212.9168.75-28.3937.531.250-46.437.97-0.25-14.39
21Q3 (11)27.833.27-6.552.83444.23-43.852.86-66.94-1.722.79-67.75-3.792.63-64.020.381.17-65.07-3.310.392.632.637.90-40.15-9.4164.1231.4525.9496.001532.0-45.510.00-100.0100.07.99-14.36-17.63
21Q2 (10)26.95-2.36-12.130.52300.0-90.08.651030.11-12.898.65736.03-12.457.31853.61-27.053.351085.29-21.360.3818.75-9.5213.20116.75-16.51124.854.62-12.315.88135.29-88.5494.12-19.3398.999.33-17.210
21Q1 (9)27.605.12.790.13-81.69104.51-0.93-161.1863.67-1.36-193.7947.29-0.97-171.8549.48-0.34-150.051.430.32-21.953.236.09-3.645.18119.34-3.61-14.94-16.67-133.33-114.44116.67100.0858.3311.2721.05-6.16
20Q4 (8)26.26-11.82-10.920.71-85.91168.271.52-47.77142.71.45-50.0140.731.35-48.47153.360.68-43.8172.340.417.8936.676.32-27.5219.92123.81-5.0-7.9350.00-71.6258.3358.33176.56-14.749.31-4.02-25.99
20Q3 (7)29.78-2.9-7.025.04-3.0872.62.91-70.6922.272.90-70.6521.852.62-73.8530.351.21-71.630.110.38-9.5211.768.72-44.85-10.29130.32-8.47-6.59176.19243.1139.1-76.19-261.09-185.719.700-7.09
20Q2 (6)30.6714.23-1.05.20280.56-12.319.93487.89-11.659.88482.95-11.7910.02621.88-10.464.26708.57-4.050.4235.4810.5315.81173.06-11.92142.381.48-13.151.35-55.5-2.0747.30407.43-0.550.00-100.0-100.0
20Q1 (5)26.85-8.922.68-2.88-176.9254.07-2.5628.0957.62-2.5827.5357.28-1.9224.1156.46-0.7025.5363.160.313.33-8.825.799.8772.32140.304.34-10.14115.38265.388.6-15.38-122.49-392.3112.01-4.536.85
19Q4 (4)29.48-7.960.0-1.04-135.620.0-3.56-249.580.0-3.56-249.580.0-2.53-225.870.0-0.94-201.080.00.30-11.760.05.27-45.780.0134.47-3.620.031.58-75.070.068.42356.580.012.5820.50.0
19Q3 (3)32.033.390.02.92-50.760.02.38-78.830.02.38-78.750.02.01-82.040.00.93-79.050.00.34-10.530.09.72-45.850.0139.52-14.840.0126.67141.550.0-26.67-156.070.010.443.160.0
19Q2 (2)30.9818.470.05.93194.580.011.24286.090.011.20285.430.011.19353.740.04.44333.680.00.3811.760.017.95434.230.0163.844.930.052.44-50.650.047.561621.950.010.12-9.960.0
19Q1 (1)26.150.00.0-6.270.00.0-6.040.00.0-6.040.00.0-4.410.00.0-1.900.00.00.340.00.03.360.00.0156.140.00.0106.250.00.0-3.120.00.011.240.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)30.365.452.17-18.735.7612.867.1810.86.573.319.93-13.88.52-7.891.20-13.0413.5913.06121.54-34.1230.29-26.069.7118.950.00010.524.99
2022 (9)28.795.962.6766.875.103.736.4875.146.3677.6523.1280.349.2557.311.38-10.3912.0234.45184.5031.9840.93-4.558.604.090.00010.0211.71
2021 (8)27.17-4.531.60-32.494.92-13.383.7010.453.588.1612.8212.655.889.291.542.678.94-4.89139.7912.9142.86-38.9656.3089.020.05-5.28.97-6.95
2020 (7)28.46-4.722.37149.475.68-22.873.3577.253.3176.0611.3885.045.3845.81.50-6.839.40-4.28123.81-7.9370.2140.4329.79-40.430.05-57.919.64-12.2
2019 (6)29.876.640.95179.417.36750.991.89-42.731.88-42.336.15-38.253.69-37.351.61-9.559.82126.79134.4780.8450.00366.6750.00-44.00.12010.985.17
2018 (5)28.01-9.530.34-67.620.8734.853.30-75.083.26-75.199.96-75.25.89-72.551.789.884.33-69.3374.366.7810.7135.9989.29-3.080.00010.44-9.22
2017 (4)30.96-3.371.05-75.410.64-28.2613.24800.6813.14926.5640.16853.9221.46841.231.628.7214.12409.7569.64-37.847.88-97.392.1200.00011.500.88
2016 (3)32.04-4.844.272568.750.89-31.271.47-40.961.28-34.364.21-47.382.28-41.091.49-1.322.77-40.94112.04-13.57291.674493.75-191.6700.00011.40-17.87
2015 (2)33.677.230.1601.30-29.32.49-73.621.95-78.578.00-88.163.87-73.441.514.864.69-62.9129.63-45.36.35093.65-49.690.00013.88-11.31
2014 (1)31.400-8.1401.84-7.819.4409.10067.59014.5701.44-4.6412.640236.98-72.97-86.150186.1500.00015.6513.32

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