玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)25.52-2.26-19.298.370.12-40.436.19-41.38-52.246.94-25.93-29.471.46-30.48-34.230.95-28.57-40.990.11-15.38-26.6715.19-15.94-25.8383.55-6.9181.28140.0080.028.33-40.00-280.0-340.021.70-2.8652.17
23Q3 (19)26.11-2.68-6.788.36-25.3610.5810.56-28.98-18.529.37-16.04-7.142.10-23.91-11.761.33-32.14-20.830.13-23.53-18.7518.07-17.79-10.7289.7576.9591.277.781.1142.5922.22-3.7-51.1122.3412.717.66
23Q2 (18)26.8312.31-4.4211.20138.395.4614.87418.1244.0911.16439.1339.152.76573.1749.191.96415.7948.480.1721.4313.3321.98100.5517.2350.7212.34-0.3376.92-48.7223.0823.08146.15-53.8519.82-13.711.17
23Q1 (17)23.89-24.45-7.834.70-66.55-50.892.87-77.85-73.32.07-78.96-75.590.41-81.53-77.720.38-76.4-71.210.14-6.67-6.6710.96-46.48-41.345.15-2.04-7.12150.0037.571.43-50.00-450.0-500.022.9761.080.09
22Q4 (16)31.6212.899.1914.0585.852.7812.960.00.939.84-2.482.932.22-6.724.231.61-4.178.780.15-6.250.020.481.192.446.09-1.81-8.17109.09100.09.09-9.09-120.09.0914.26-31.2842.32
22Q3 (15)28.01-0.2159.977.5631.94377.9412.9625.58849.1310.0925.81707.832.3828.651233.331.6827.273460.00.166.67100.020.247.9574.0346.94-7.76-13.3954.55-12.73-45.4545.45-9.09020.755.92-51.93
22Q2 (14)28.078.295.965.73-40.13-17.6710.32-4.093.988.02-5.42108.311.850.54143.421.320.0123.730.150.015.3818.750.4327.4650.894.690.1262.50-28.57-50.050.00300.0300.019.59-14.64-7.98
22Q1 (13)25.92-10.5-9.569.57-29.99-15.3110.75-16.28-24.988.48-11.3-20.751.84-13.62-29.51.32-10.81-25.840.150.0-6.2518.67-6.65-12.8848.61-3.15-9.3387.50-12.516.6712.50225.0-50.022.95129.0413.28
21Q4 (12)28.9665.39-7.813.67602.57-22.4212.84842.2-17.539.56675.9-3.632.131114.29-10.131.483060.0-6.330.1587.50.020.0071.97-15.7950.19-7.4-11.31100.000.0-14.29-10.00040.010.02-76.79-33.86
21Q3 (11)17.51-33.9-39.91-2.72-139.08-119.81-1.73-132.52-113.6-1.66-143.12-116.6-0.21-127.63-108.79-0.05-108.47-103.210.08-38.46-46.6711.63-20.94-43.354.206.63-13.11100.00-20.0-9.09-0.00100.0100.043.17102.77109.97
21Q2 (10)26.49-7.572.526.96-38.4178.015.32-62.88266.93.85-64.0231.40.76-70.8846.150.59-66.8540.480.13-18.7518.1814.71-31.3621.8750.83-5.19-20.78125.0066.67-37.5-25.00-200.075.021.295.080
21Q1 (9)28.66-8.769.3111.30-35.8766.6714.33-7.9676.9110.707.8694.192.6110.13139.451.7812.66128.210.166.6733.3321.43-9.7717.8853.61-5.27-10.2875.00-35.71-25.025.00250.025.020.2633.73-8.82
20Q4 (8)31.417.7916.4217.6228.3384.515.5722.4168.329.92-0.869.862.37-0.8469.291.581.2864.580.150.00.023.7515.837.4456.59-9.28-9.54116.676.0616.67-16.67-66.67015.15-26.31-21.18
20Q3 (7)29.1412.7718.613.73251.1563.2612.72777.2423.2610.00241.32.772.39359.62-1.651.56271.431.30.1536.360.020.5169.9314.8462.38-2.77-6.14110.00-45.041.43-10.0090.0-145.020.56036.61
20Q2 (6)25.84-1.45-10.993.91-42.33-70.311.45-82.1-89.182.93-46.82-74.30.52-52.29-82.250.42-46.15-76.920.11-8.33-26.6712.07-33.61-41.6664.167.38-14.93200.00100.0118.18-100.00-600.000.00-100.0-100.0
20Q1 (5)26.22-2.82-13.126.78-29.01-52.498.10-12.43-37.795.51-5.65-44.121.09-22.14-53.020.78-18.75-47.650.12-20.0-14.2918.185.21-15.5259.75-4.49-12.42100.000.0-9.0920.000300.022.2215.619.57
19Q4 (4)26.989.810.09.5513.560.09.25-10.370.05.84-39.980.01.40-42.390.00.96-37.660.00.150.00.017.28-3.250.062.56-5.870.0100.0028.570.0-0.00-100.00.019.2227.710.0
19Q3 (3)24.57-15.360.08.41-36.140.010.32-22.990.09.73-14.650.02.43-17.060.01.54-15.380.00.150.00.017.86-13.680.066.46-11.880.077.78-15.150.022.2200.015.05-17.620.0
19Q2 (2)29.03-3.810.013.17-7.710.013.402.920.011.4015.620.02.9326.290.01.8222.150.00.157.140.020.69-3.860.075.4210.550.091.67-16.670.00.00100.00.018.27-9.910.0
19Q1 (1)30.180.00.014.270.00.013.020.00.09.860.00.02.320.00.01.490.00.00.140.00.021.520.00.068.220.00.0110.000.00.0-10.000.00.020.280.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)25.67-9.838.33-9.856.77-5.538.98-23.777.65-16.216.67-19.544.51-24.070.53-13.1116.92-13.8183.5581.2893.1017.936.90-67.240.15-21.7721.6211.96
2022 (9)28.477.849.247.327.17-12.3911.7830.029.1336.888.2956.715.9456.320.6117.3119.6310.0346.09-8.1778.95-17.6221.05405.260.19-5.5719.31-9.68
2021 (8)26.40-7.118.61-22.998.180.639.06-10.476.67-10.715.29-14.813.80-11.420.520.017.84-6.550.19-11.3195.83-13.154.1700.204.9121.386.16
2020 (7)28.422.6711.18-1.418.1316.9610.12-12.087.47-19.166.21-31.834.29-28.020.52-11.8619.08-2.8556.59-9.54110.3410.34-10.3400.193.3720.1410.84
2019 (6)27.68-7.2411.34-28.056.953.611.51-26.649.24-30.899.11-34.555.96-28.540.591.7219.64-17.4162.56-10.64100.00-1.922.6300.182.1718.179.59
2018 (5)29.840.2415.767.86.71-14.6315.6933.8713.3734.6413.9242.198.3451.910.5818.3723.7812.8670.01-21.47101.96-17.930.0000.18016.582.79
2017 (4)29.7735.6914.62281.727.86-14.3211.7209.9309.7905.4900.4928.9521.07101.0589.15-22.13124.240-24.2400.00016.13-8.82
2016 (3)21.942.383.83-55.989.1717.96-0.790-2.620-2.110-0.4000.38-15.5610.48-48.85114.480.51-450.000550.002335.710.00017.690.28
2015 (2)21.433.888.709.167.770.0911.1115.498.8719.068.239.594.55-1.090.45-16.6720.499.16113.9020.5780.65-3.2322.5835.480.00017.646.84
2014 (1)20.6307.9707.7713.139.6207.4507.5104.6000.54-23.9418.77-8.8894.4721.9383.33-12.516.67133.330.00016.517.63

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