玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)15.03-12.16-14.2110.657.4718.8610.9518.023.878.5641.4916.152.3713.945.331.4014.758.530.14-22.22-12.517.9821.919.3992.88-2.15.6897.22-8.87-4.182.78140.41290.699.37-34.52-37.11
23Q3 (19)17.118.2215.149.9127.8761.669.284.156.066.057.65-17.122.0810.050.01.227.969.910.180.028.5714.751.65-5.6994.87-0.870.62106.6822.7452.46-6.89-153.57-122.9414.31-6.94.76
23Q2 (18)15.8129.5914.237.7524.29.08.9153.36-4.195.6247.51-3.441.8971.82-18.531.1359.15-1.740.1812.5-5.2614.5118.554.6195.7013.55-15.8886.92-19.0213.6912.86275.31-45.3915.377.1821.02
23Q1 (17)12.20-30.37-22.746.24-30.36-23.445.81-34.28-37.933.81-48.3-48.511.10-51.11-67.160.71-44.96-55.620.160.0-23.8112.24-18.73-9.884.28-4.11-22.14107.345.7923.29-7.34-402.51-156.6814.34-3.76-2.38
22Q4 (16)17.5217.99.848.9646.1744.988.841.03-48.697.370.96-46.362.258.17-68.091.2916.22-59.050.1614.29-30.4315.06-3.71-29.4687.89-6.79-26.59101.4645.0182.67-1.46-104.86-102.2814.909.08-10.35
22Q3 (15)14.867.37-3.766.13-13.78-29.548.75-5.91-5.517.3025.4319.282.08-10.34-39.881.11-3.48-25.50.14-26.32-41.6715.6412.7616.6394.29-17.11-30.0369.97-8.47-25.5730.0327.5401.6713.667.567.9
22Q2 (14)13.84-12.35-17.227.11-12.76-26.249.30-0.64-5.25.82-21.35-23.422.32-30.75-40.821.15-28.13-31.140.19-9.52-9.5213.872.21-4.41113.765.09-22.0376.45-12.18-22.2623.5581.951315.1512.70-13.55-12.47
22Q1 (13)15.79-1.07.348.1531.8811.199.36-45.6815.567.40-46.1422.723.35-52.4818.371.60-49.2129.030.21-8.710.5313.57-36.441.42108.25-9.58-22.9487.06142.54-3.9112.94-79.8137.6914.69-11.6111.04
21Q4 (12)15.953.3-3.16.18-28.97-37.4517.2386.0769.4213.74124.51151.197.05103.76171.153.15111.41176.320.23-4.1715.021.3559.2136.25119.72-11.16-15.3135.89-61.82-63.0264.11971.052079.6316.6231.2826.58
21Q3 (11)15.44-7.66-4.578.70-9.75-4.929.26-5.612.096.12-19.47-1.923.46-11.737.791.49-10.787.970.2414.2914.2913.41-7.58-6.16134.76-7.64-7.4494.01-4.39-6.825.99259.67769.1712.66-12.75-9.05
21Q2 (10)16.7213.6610.89.6431.5125.199.8121.1128.577.6026.0433.333.9238.5240.51.6734.6831.50.2110.530.014.518.455.07145.913.870.8298.348.54-2.531.66-82.3286.3814.519.670
21Q1 (9)14.71-10.6349.497.33-25.81647.968.10-20.35-67.826.0310.24-66.52.838.85-60.531.248.77-60.260.19-5.011.7613.38-14.61-58.6140.48-0.637.8590.60-6.652226.699.40219.6-90.2213.230.76-17.78
20Q4 (8)16.461.734.319.887.9860.9110.1712.1387.645.47-12.3459.012.60-19.069.931.14-17.3954.050.20-4.7611.1115.679.6629.4141.37-2.9-3.8397.06-3.8-14.472.94428.82121.8313.13-5.680
20Q3 (7)16.187.227.729.1518.8323.159.0718.8714.236.249.4711.433.2115.0517.151.388.6611.290.210.05.014.293.484.46145.590.59-0.98100.890.07.7-0.89-0.18-114.1613.9205.14
20Q2 (6)15.0953.355.37.70685.7143.667.63-69.6914.745.70-68.3316.82.79-61.0924.551.27-59.2922.120.2123.5310.5313.81-57.279.43144.7311.120.33100.892491.0125.01-0.89-100.93-104.560.00-100.0-100.0
20Q1 (5)9.84-37.64-30.460.98-84.04-86.2225.17364.39258.5518.00423.26249.517.17368.63231.943.12321.62202.910.17-5.56-5.5632.32166.89141.55130.25-11.39-7.243.89-96.57-96.1696.11813.217077.316.09018.31
19Q4 (4)15.785.060.06.14-17.360.05.42-31.740.03.44-38.570.01.53-44.160.00.74-40.320.00.18-10.00.012.11-11.480.0147.00-0.020.0113.4821.130.0-13.48-313.280.00.00-100.00.0
19Q3 (3)15.024.820.07.4338.620.07.9419.40.05.6014.750.02.7422.320.01.2419.230.00.205.260.013.688.40.0147.031.930.093.6816.080.06.32-67.710.013.24-10.90.0
19Q2 (2)14.331.270.05.36-24.610.06.65-5.270.04.88-5.240.02.243.70.01.040.970.00.195.560.012.62-5.680.0144.252.730.080.71-20.390.019.571520.430.014.869.260.0
19Q1 (1)14.150.00.07.110.00.07.020.00.05.150.00.02.160.00.01.030.00.00.180.00.013.380.00.0140.420.00.0101.380.00.0-1.380.00.013.600.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.14-1.888.6413.094.944.468.74-4.065.97-13.987.37-27.64.45-15.880.65-9.7214.823.1392.885.6898.7917.931.21-92.531.26-3.7713.49-3.51
2022 (9)15.43-1.847.64-4.024.7312.679.11-18.736.94-17.8710.18-39.45.29-29.750.72-16.2814.37-8.7687.89-26.5983.7717.9316.18-44.151.3111.7113.98-2.1
2021 (8)15.727.37.969.794.20-21.811.21-9.388.450.9616.808.817.5313.060.8613.1615.75-13.98119.72-15.3171.0321.1528.97-29.981.17-2.5514.284.92
2020 (7)14.65-1.157.2511.25.37-0.1312.3782.458.3774.7415.4479.746.6661.260.760.018.3141.28141.37-3.8358.63-38.9641.37949.841.20-7.7613.61-4.96
2019 (6)14.82-0.276.52-2.985.387.176.78-5.74.79-8.598.59-12.084.13-16.060.76-10.5912.960.31147.0018.9796.062.753.94-39.511.30-4.2514.325.92
2018 (5)14.8613.616.7234.45.02-8.547.1944.385.2444.759.7745.64.9244.280.853.6612.9216.29123.567.1293.49-6.936.5101.36013.520.97
2017 (4)13.08-6.375.00-0.65.49-12.644.98-14.873.62-18.476.71-11.483.41-9.790.827.8911.11-13.2115.35-13.52100.4516.65-0.3600.00013.39-2.9
2016 (3)13.97-10.795.03-27.216.28-5.945.85-20.414.44-18.387.58-16.523.78-15.250.764.1112.80-13.75133.3913.0886.11-8.5113.89136.190.00013.79-2.27
2015 (2)15.66-14.576.91-29.566.6812.317.35-23.125.44-29.179.08-36.334.46-30.960.73-5.1914.84-9.57117.96-14.3494.12-8.255.8800.00014.11-4.47
2014 (1)18.3309.8105.94-8.219.5607.68014.2606.4600.7710.016.41-0.73137.70-5.55102.586.7-2.6300.00014.77-2.06

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