玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)23.6920.19106.3611.9868.972118.525.89-48.65161.935.88-1.01173.321.25-1.57185.030.840.0213.510.120.09.0916.98-26.4318.2371.62-7.35-2.4204.55230.424122.73-104.55-374.43-199.4913.701.2635.38
23Q3 (19)19.7139.79-11.187.09170.61-22.5111.4724.67-33.785.94-13.91-53.951.27-7.3-56.80.84-6.67-51.450.129.09-7.6923.074.44-17.9977.30-2.464.0461.90113.2316.6338.10-46.32-18.8113.53-2.03-12.48
23Q2 (18)14.1014.26-45.62.62431.65-75.99.20611.11-48.666.90496.55-51.851.37589.29-56.780.901900.0-50.820.1122.22-8.3322.0963.87-22.3879.255.02-2.0829.03-27.42-52.170.9718.2880.1513.81-5.99-33.06
23Q1 (17)12.347.49-52.97-0.79-246.3-105.53-1.8081.07-109.52-1.7478.3-111.81-0.2880.95-108.48-0.0593.24-102.540.09-18.18-30.7713.48232.02-52.7575.462.83-2.3640.00886.67-47.0360.00-42.9145.014.6945.16-10.48
22Q4 (16)11.48-48.26-63.380.54-94.1-97.43-9.51-154.91-147.31-8.02-162.17-152.32-1.47-150.0-135.0-0.74-142.77-129.020.11-15.38-31.254.06-85.57-85.4773.38-1.2410.15-5.08-109.58-104.85105.08123.952295.110.12-34.54-32.67
22Q3 (15)22.19-14.39-26.139.15-15.82-53.9517.32-3.35-20.0412.90-9.98-22.052.94-7.26-37.841.73-5.46-39.720.138.33-23.5328.13-1.16-3.174.30-8.196.5853.08-12.42-42.0546.9219.11457.5615.46-25.060.06
22Q2 (14)25.92-1.22-7.8610.87-23.93-39.9417.92-5.240.3414.33-2.72-0.143.17-3.94-24.71.83-7.11-29.340.12-7.69-33.3328.46-0.2514.8580.934.7224.4360.61-19.74-40.1239.3960.863350.020.6325.7234.75
22Q1 (13)26.24-16.39.6114.29-32.117.8518.91-5.9248.7814.73-3.9146.423.30-21.4324.061.97-22.7517.260.13-18.75-18.7528.532.1138.5677.2816.015.9575.51-27.94-27.3124.49611.56730.6116.419.18-2.61
21Q4 (12)31.354.3641.5321.055.9481.020.10-7.2128.4115.33-7.37121.214.20-11.21116.492.55-11.15102.380.16-5.88-11.1127.94-3.7573.7666.62-4.4311.76104.7914.42-20.87-4.79-156.8885.2415.03-2.72-6.36
21Q3 (11)30.046.7942.4419.879.7899.121.6621.28107.6716.5515.33109.764.7312.35112.112.8710.8196.580.17-5.56-5.5629.0317.1565.9869.717.1816.7791.58-9.51-5.118.42794.3180.9415.450.91-0.71
21Q2 (10)28.1317.520.5718.1036.648.7317.8640.5271.414.3542.6486.124.2158.27117.012.5954.1797.710.1812.512.524.7820.3533.5165.04-2.4213.07101.21-2.57-13.74-1.2168.7993.0115.31-9.140
21Q1 (9)23.948.0815.9313.2513.9358.4912.7144.4333.0910.0645.1742.492.6637.1176.161.6833.3360.00.16-11.1114.2920.5928.057.866.6511.8131.05103.88-21.5617.87-3.8888.03-132.7316.854.980
20Q4 (8)22.155.0314.7111.6316.5360.868.80-15.6376.06.93-12.1752.311.94-13.070.181.26-13.755.560.180.05.8816.08-8.0622.7559.61-0.1515.48132.4337.22-7.55-32.43-797.325.016.053.15-5.75
20Q3 (7)21.09-9.611.949.98-18.045.4810.430.116.677.892.3329.982.2314.9548.671.4611.4541.750.1812.55.8817.49-5.771.9259.703.7915.8896.51-17.7526.064.65126.83-80.1615.560-8.74
20Q2 (6)23.3312.9823.2412.1745.57102.1610.429.1130.747.719.2145.471.9428.4871.681.3124.7657.830.1614.296.6718.56-2.830.057.5213.0918.48117.3333.1355.39-17.33-246.1-170.780.000-100.0
20Q1 (5)20.656.947.338.3615.6341.469.5591.031.367.0655.1629.071.5132.4634.821.0529.6329.630.14-17.650.019.1045.83.0250.86-1.4710.3788.14-38.478.8711.86127.44-37.710.00-100.0-100.0
19Q4 (4)19.312.490.07.235.390.05.00-44.070.04.55-25.040.01.14-24.00.00.81-21.360.00.170.00.013.10-23.660.051.620.190.0143.2487.090.0-43.24-284.50.017.03-0.120.0
19Q3 (3)18.84-0.480.06.8613.950.08.9412.170.06.0714.530.01.5032.740.01.0324.10.00.1713.330.017.16-7.540.051.526.120.076.561.390.023.44-4.30.017.05-11.150.0
19Q2 (2)18.93-1.610.06.021.860.07.979.630.05.30-3.110.01.130.890.00.832.470.00.157.140.018.560.110.048.555.360.075.51-6.720.024.4928.570.019.193.620.0
19Q1 (1)19.240.00.05.910.00.07.270.00.05.470.00.01.120.00.00.810.00.00.140.00.018.540.00.046.080.00.080.950.00.019.050.00.018.520.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)17.94-18.275.75-37.0911.008.26.67-45.194.60-50.483.56-53.892.56-47.00.45-8.1619.16-17.3471.62-2.486.1915.0313.81-44.280.08-20.8613.88-12.7
2022 (9)21.95-23.049.14-49.8610.1744.0512.17-33.399.29-34.627.72-50.164.83-50.050.49-26.8723.18-10.0273.3810.1574.93-24.9624.7916184.620.10-14.315.901.79
2021 (8)28.5230.6518.2371.57.06-3.9918.2786.6214.2191.7715.49108.489.6794.570.674.6925.7646.5366.6211.7699.85-7.930.1500.12-3.0515.62-6.07
2020 (7)21.8314.4110.6362.047.35-14.869.7935.037.4139.027.4351.634.9743.230.644.9217.587.2659.6115.48108.4520.43-8.4500.12-8.6216.63-6.89
2019 (6)19.08-3.256.56-19.218.6315.047.25-14.55.33-8.584.90-16.953.47-15.160.61-8.9616.39-1.7451.628.4290.05-5.939.42120.520.13-8.2117.865.49
2018 (5)19.728.358.129.737.518.188.4831.275.8318.985.9011.744.0916.860.670.016.6818.1347.61-12.9195.73-16.524.2700.15016.9315.88
2017 (4)18.208.017.4018.976.94-5.956.4633.24.9049.855.2843.873.5039.440.67-2.914.128.8754.67-19.44114.67-10.74-14.6700.00014.619.93
2016 (3)16.855.386.2243.987.38-14.144.85-6.013.27-11.143.67-5.172.51-8.390.692.9912.97-9.1167.8617.43128.4753.75-28.4700.00013.29-1.34
2015 (2)15.99-3.384.32-17.088.59-3.225.16-20.863.68-22.033.87-25.432.74-23.680.67-4.2914.27-10.5357.794.8183.564.7316.44-18.670.00013.473.06
2014 (1)16.5505.2108.883.926.5204.7205.1903.5900.70-4.1115.9523.5555.14-8.4479.79-9.1520.2166.030.00013.0724.83

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