玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)24.31-1.42354.3915.6313.34182.5715.16-5.37167.4714.24-9.93171.522.0620.47306.01.7817.88291.40.1220.0140.029.72-15.57136.4417.6322.01158.13103.0920.2721.96-3.09-121.6-119.9419.09-5.35-46.6
23Q3 (19)24.6664.29102.9613.79849.46433.916.024754.55548.5815.814172.97581.471.715600.0850.01.514933.33788.240.1042.8642.8635.2022.8647.5314.4524.57115.3585.71117.14153.5714.29-97.4-94.5120.17-26.31-21.09
23Q2 (18)15.01143.52-21.94-1.8496.82-168.660.33100.58-93.820.37100.65-91.780.03101.12-91.180.03101.2-90.320.0775.00.028.65275.0213.8311.6086.8-24.68-500.00-594.95-1068.75550.0054000.0965.6327.37-30.673.95
23Q1 (17)-34.49-744.67-251.74-57.92-205.97-932.18-57.25-154.78-764.92-57.25-187.54-828.37-2.68-168.0-546.67-2.51-169.89-556.360.04-20.0-42.86-16.37-230.23-160.996.21-9.08-25.18101.0219.5224.51-1.02-106.59-105.4139.4810.4356.85
22Q4 (16)5.35-55.97-82.18-18.93-358.35-193.71-22.47-1009.72-206.04-19.91-958.19-213.64-1.00-655.56-136.63-0.93-647.06-138.430.05-28.57-64.2912.57-47.32-58.256.831.79-43.6984.52152.83-11.3515.48-94.05232.7435.7539.87109.31
22Q3 (15)12.15-36.82-59.94-4.13-254.1-118.252.47-53.75-89.122.32-48.44-88.410.18-47.06-94.670.17-45.16-94.060.070.0-50.023.86-5.2-21.236.71-56.43-52.55-160.00-410.0-260.55260.00403.7575560.025.56-2.9234.1
22Q2 (14)19.23-15.4-33.832.68-61.49-87.245.34-37.98-72.784.50-42.75-73.870.34-43.33-86.870.31-43.64-85.910.070.0-46.1525.17-6.22-6.9215.4085.54-32.4651.61-36.38-51.851.61173.55829.0326.334.6135.72
22Q1 (13)22.73-24.28-18.536.96-65.54-62.688.61-59.37-54.187.86-55.14-52.310.60-78.02-73.570.55-77.27-72.770.07-50.0-41.6726.84-10.863.678.30-31.57-37.1781.13-14.91-18.4618.87305.663673.5825.1747.3725.41
21Q4 (12)30.02-1.0212.7720.20-10.7410.0821.19-6.6940.0517.52-12.4422.62.73-19.2342.932.42-15.3841.520.140.016.6730.11-0.5935.7512.13-14.212.6295.35-4.32-21.144.651253.49121.5617.08-10.395.3
21Q3 (11)30.334.37-1.4922.637.710.1822.7115.757.0220.0116.214.673.3830.524.722.8630.025.990.147.697.6930.2912.025.2514.14-37.9825.0299.66-6.93-6.350.34104.85105.3619.06-1.7512.05
21Q2 (10)29.064.16-10.4721.0112.65-15.1519.624.42-17.1817.224.49-13.032.5914.1-39.342.208.91-32.310.138.33-18.7527.044.44-13.6422.8072.6-35.23107.087.622.45-7.08-1515.93-56.5419.40-3.340
21Q1 (9)27.904.81-13.7618.651.63-17.6618.7924.19-21.1516.4815.33-15.492.2718.85-50.332.0218.13-42.450.120.0-33.3325.8916.73-17.3613.2111.76-53.699.50-17.714.910.50102.32-90.320.0723.74-2.24
20Q4 (8)26.62-13.54-17.4818.35-18.77-24.9515.13-28.7-30.3114.29-18.11-23.421.91-29.52-61.571.71-24.67-55.120.12-7.69-40.022.18-22.93-25.9711.824.51-64.6120.9213.626.99-21.57-236.11-73.5816.22-4.64-23.02
20Q3 (7)30.79-5.14-4.7922.59-8.76-2.8821.22-10.43-11.9917.45-11.87-9.542.71-36.53-41.092.27-30.15-35.330.13-18.75-27.7828.78-8.08-13.6511.31-67.87-60.09106.421.819.85-6.42-41.89-271.1217.0101.49
20Q2 (6)32.460.348.1624.769.3244.2923.69-0.5926.2119.801.5437.694.27-6.5684.053.25-7.4175.680.16-11.1123.0831.31-0.06-3.9335.2023.641.18104.5210.215.38-4.52-187.74-154.920.00-100.0-100.0
20Q1 (5)32.350.2848.1922.65-7.36321.7923.839.77195.2919.504.5196.84.57-8.05543.663.51-7.87457.140.18-10.0100.031.334.579.1328.47-14.7359.2394.85-16.0839.485.15141.48-83.8920.53-2.56-28.42
19Q4 (4)32.26-0.250.024.455.120.021.71-9.950.018.66-3.270.04.978.040.03.818.550.00.2011.110.029.96-10.110.033.3917.820.0113.0216.660.0-12.43-431.360.021.0725.720.0
19Q3 (3)32.347.760.023.2635.550.024.1128.450.019.2934.140.04.6098.280.03.5189.730.00.1838.460.033.332.270.028.34-18.540.096.886.940.03.75-54.460.016.76-25.110.0
19Q2 (2)30.0137.470.017.16219.550.018.77132.590.014.38118.870.02.32226.760.01.85193.650.00.1344.440.032.5913.510.034.7994.570.090.5933.220.08.24-74.260.022.38-21.970.0
19Q1 (1)21.830.00.05.370.00.08.070.00.06.570.00.00.710.00.00.630.00.00.090.00.028.710.00.017.880.00.068.000.00.032.000.00.028.680.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)15.23-4.092.49021.45-1.673.45414.933.04382.541.11516.671.00455.560.3326.9225.309.4817.63158.1372.34027.66-91.860.08-58.0923.57-14.04
2022 (9)15.88-45.97-1.70021.81193.060.67-96.760.63-96.480.18-98.340.18-98.140.26-51.8523.11-18.746.83-43.69-246.670340.0000.19-6.227.4245.39
2021 (8)29.39-3.1920.71-5.487.446.3320.680.0517.891.7610.83-7.519.69-2.610.54-3.5728.441.2812.132.62100.21-5.48-0.1000.20-17.6818.866.43
2020 (7)30.360.021.919.997.00-35.6320.673.7717.587.9911.71-4.569.95-0.30.56-8.228.08-10.4311.82-64.6106.016.01-6.0100.25-45.3517.72-16.06
2019 (6)30.363.1619.9211.7210.87-18.4619.92-0.316.280.8712.2715.659.986.060.615.1731.35-6.9733.39151.81100.0012.230.0000.45-33.9621.11-7.61
2018 (5)29.431.6617.831.6513.34-14.1419.9824.4916.1421.1710.6133.299.4133.10.589.4333.706.0113.266.5989.10-18.2510.9000.68022.8512.51
2017 (4)28.95-1.5317.54-19.115.5332.7316.05-25.3113.32-22.117.96-38.397.07-33.990.53-15.8731.79-4.7912.44-2.96108.997.88-9.3600.00020.315.56
2016 (3)29.40-12.1121.68-21.9611.70117.5321.49-25.1217.10-30.4612.92-67.8610.71-65.720.63-50.3933.39-2.3712.82-53.5101.024.39-0.8200.00019.2439.12
2015 (2)33.4554.5727.7887.25.38-35.928.7076.6224.5975.1440.20115.5531.24111.081.2720.9534.2037.2427.57-9.3196.776.063.23-63.130.00013.83-18.07
2014 (1)21.64014.8408.39-61.116.25014.04018.65014.8001.05123.424.9245.1430.4036.5791.24-22.588.7600.00016.88-41.39

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