玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)51.1521.53-11.1827.58114.3-26.9630.52120.84-19.1326.58140.11-11.992.94140.98-58.242.69146.79-55.090.100.0-50.036.3671.67-12.498.53-23.57-54.8788.24-3.74-11.768.825.88019.20-21.8619.63
23Q3 (19)42.09-19.63-20.2112.87-54.68-60.1713.82-52.1-56.8511.07-52.39-56.791.22-73.01-75.051.09-69.3-72.260.10-33.33-33.3321.18-37.6-41.7511.16-33.73-30.991.67-8.33-8.338.330024.5721.6925.49
23Q2 (18)52.377.783.5428.409.1-9.4428.858.74-9.5323.259.46-7.664.5217.4-1.313.5517.94-4.310.157.140.033.946.8-6.8916.84-57.03-49.88100.000.03.030.00-100.0-100.020.19-4.1311.55
23Q1 (17)48.59-15.635.226.03-31.066.5926.53-29.75.2821.24-29.675.363.85-45.3146.393.01-49.7530.30.14-30.027.2731.78-23.510.4139.19107.35164.62100.000.05.263.570-28.5721.0631.21-4.19
22Q4 (16)57.599.186.237.7616.8711.9137.7417.8311.3930.2017.8811.157.0443.97-27.055.9952.42-30.020.2033.33-35.4841.5514.275.1618.9017.0339.38100.000.01.450.000016.05-18.03-13.52
22Q3 (15)52.754.29032.313.03032.030.44025.621.7504.896.7703.935.9300.150.0036.36-0.25016.15-51.930100.003.0300.00-100.0019.588.180
22Q2 (14)50.589.53.831.3628.4215.6831.8926.5516.8625.1824.914.144.5874.14-27.33.7160.61-31.550.1536.36-40.036.4515.177.9733.60126.8761.0797.062.17-2.942.94-41.18018.10-17.65-17.43
22Q1 (13)46.19-14.83024.42-27.62025.20-25.62020.16-25.802.63-72.7502.31-73.0100.11-64.52031.65-19.89014.819.22095.00-3.6205.000021.9818.430
21Q4 (12)54.230033.740033.880027.17009.65008.56000.310039.510013.560098.57000.000018.5600
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)48.93-6.9924.34-24.954.8725.0925.57-21.6421.09-18.9510.58-42.939.44-40.850.45-26.2331.39-15.848.53-54.8795.24-4.094.76580.951.01-31.3521.0613.84
2022 (9)52.611.4732.435.093.89-21.7632.635.1926.024.2918.5418.4715.9614.990.618.9337.301.5218.9039.3899.30-0.70.70-21.681.46-17.4918.50-7.59
2021 (8)51.859.6930.867.414.97-0.5531.028.7324.9510.1115.65-5.8413.88-1.910.56-9.6836.746.0613.5612.72100.00-1.230.8901.78020.020.7
2020 (7)47.2777.4428.73201.475.00-44.2328.53254.8522.66288.0116.62312.4114.15336.730.6226.5334.6493.212.03-67.71101.25-13.21-1.2500.00019.88-25.6
2019 (6)26.6409.5308.9708.0405.8404.0303.2400.49017.93037.26-16.27116.670-16.6700.00026.720
2018 (5)0.0000.0000.0000.0000.0000.0000.0000.0000.00044.5000.0000.0000.0000.000

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