玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)30.9014.66-3.6515.0422.089.5419.0125.154.3915.2715.070.662.5449.4133.682.2148.3231.550.1427.2727.2724.3711.64-12.5319.7462.4750.5779.39-1.984.7121.2111.64-12.2618.9225.88-24.89
23Q3 (19)26.95-3.3-20.3412.32-5.81-21.4815.19-39.07-22.9713.27-39.71-16.381.70-32.0-26.721.49-32.27-28.020.1110.0-15.3821.83-32.01-22.6412.15-26.09-1.5481.0054.441.9319.00-60.04-7.4815.03-3.28-5.71
23Q2 (18)27.87-12.96-13.3113.08-26.39-24.5224.9318.493.422.0126.647.842.5011.61-11.972.2010.0-13.390.10-9.09-16.6732.1112.86-4.5816.4447.9735.5352.45-37.47-27.3847.55210.3471.1915.54-1.7126.24
23Q1 (17)32.02-0.165.9917.7729.4222.6421.0415.5418.617.3814.5735.042.2417.8923.082.0019.0526.580.110.0-8.3328.452.123.7211.11-15.26-6.7283.8710.613.1415.32-36.62-17.9815.81-37.24-16.22
22Q4 (16)32.07-5.2-1.613.73-12.49-23.0818.21-7.66-9.0915.17-4.41-10.181.90-18.1-33.11.68-18.84-31.150.11-15.38-21.4327.86-1.28-2.7213.116.24-31.7975.82-4.58-14.7924.1817.73119.4425.1958.0349.58
22Q3 (15)33.835.23015.69-9.46019.72-18.21015.87-22.2402.32-18.3102.07-18.500.138.33028.22-16.14012.341.73079.4610.03020.54-26.07015.9429.490
22Q2 (14)32.156.42017.3319.6024.1135.91020.4158.5902.8456.0402.5460.7600.120.0033.6522.68012.131.85072.22-11.19027.7848.69012.31-34.760
22Q1 (13)30.21-7.3014.49-18.82017.74-11.43012.87-23.801.82-35.9201.58-35.2500.12-14.29027.43-4.22011.91-38.03081.32-8.61018.6869.57018.8712.050
21Q4 (12)32.590017.850020.030016.89002.84002.44000.140028.640019.220088.980011.020016.8400
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)29.53-8.0314.55-5.156.40-30.5519.79-0.916.683.69.728.248.357.740.504.1726.32-10.1119.7450.5773.63-4.2526.5514.970.00016.57-7.69
2022 (9)32.119.5915.342.619.221.7819.9722.1416.1020.788.9816.477.7516.890.48-4.029.2814.8213.11-31.7976.90-16.0123.10173.840.00017.951.24
2021 (8)29.30-7.9214.95-23.189.066.016.35-27.6213.33-30.437.71-22.366.63-25.080.508.725.50-18.3219.2244.1991.576.338.43-39.250.00017.7335.45
2020 (7)31.82-6.3619.46-9.748.558.5422.59-10.1819.16-11.39.9308.8500.46031.22-5.5913.3320.286.120.3713.88-2.220.00013.090.31
2019 (6)33.98021.5607.87025.15021.6000.0000.0000.00033.07011.09085.80014.2000.00013.050

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