玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)53.41-2.36-4.9125.37-7.37-28.2321.97-24.03-37.0115.23-26.99-42.683.15-48.78-55.062.08-44.24-56.30.13-27.78-27.7824.31-20.53-33.0351.94-8.76.46115.4922.2313.88-15.49-381.09-992.2531.59-11.9321.59
23Q3 (19)54.705.5412.1427.3929.380.5528.9224.62.3420.8621.07-7.626.1592.799.433.73106.08-1.580.1880.05.8830.5917.882.0756.89-25.8716.8994.494.8-1.625.51-32.7639.1735.870.040.89
23Q2 (18)51.83-4.050.9721.17-29.57-32.2623.21-23.3-29.9417.23-27.45-33.53.19-42.0-49.371.81-46.29-60.310.10-28.57-44.4425.95-19.11-24.5276.74-8.0151.5790.16-8.97-4.058.20760.6635.8335.8727.4742.06
23Q1 (17)54.02-3.838.2130.06-14.967.5930.26-13.252.7923.75-10.612.465.50-21.5412.023.37-29.2-13.140.14-22.22-17.6532.08-11.632.9983.4270.98212.3299.05-2.344.870.95167.14-82.8628.148.314.49
22Q4 (16)56.1715.1514.2435.3529.7722.3234.8823.4320.0326.5717.6719.317.0124.7315.34.7625.59-1.240.185.88-18.1836.3021.1219.1748.790.2580.3101.425.62.37-1.42-135.82-253.1925.982.049.16
22Q3 (15)48.78-4.97-5.5927.24-12.8322.9228.26-14.719.4922.58-12.8530.145.62-10.7937.413.79-16.8923.450.17-5.56-5.5629.97-12.8318.0448.67-3.8787.8496.042.212.783.96-34.37-39.625.460.83-26.39
22Q2 (14)51.332.82-2.9931.2511.857.9433.1312.5316.6125.9111.7816.986.3028.31-2.634.5617.531.330.185.88-10.034.3810.3714.4550.6389.5513.0693.97-0.51-7.386.038.62516.3825.25-6.24-11.43
22Q1 (13)49.921.53-0.7427.94-3.322.4629.441.315.4823.184.094.274.91-19.24-21.443.88-19.5-13.590.17-22.73-15.031.152.273.8326.71-1.29-39.9194.44-4.67-3.985.56500.0238.8926.9313.15-2.85
21Q4 (12)49.17-4.84-10.8428.9030.42-1.0629.0622.88-4.1222.2728.36-5.036.0848.661.04.8257.04.560.2222.2210.030.4619.97-7.6427.064.44-22.6699.076.032.680.93-85.88-73.6123.80-31.19-14.2
21Q3 (11)51.67-2.345.9722.16-23.45-12.5123.65-16.75-5.9317.35-21.67-5.964.09-36.79-10.113.07-31.78-13.280.18-10.0-5.2625.39-15.48-7.6425.91-42.14-5.5493.44-7.89-6.566.56552.46034.5921.3330.23
21Q2 (10)52.915.212.0628.956.1611.1328.411.799.6522.15-0.360.146.473.5228.124.500.2219.360.200.017.6530.040.135.4844.780.7445.63101.453.141.45-1.45-188.41028.512.85-14.31
21Q1 (9)50.29-8.81027.27-6.64027.91-7.92022.23-5.206.253.8204.49-2.600.200.0030.00-9.04044.4527.04098.361.9401.64-53.28027.72-0.070
20Q4 (8)55.1513.11029.2115.32030.3120.56023.4527.106.0232.3104.6130.2300.205.26032.9819.97034.9927.56096.49-3.5103.510027.744.440
20Q3 (7)48.76-5.94025.33-2.76025.14-2.97018.45-16.5904.55-9.903.54-6.100.1911.76027.49-3.48027.43-10.80100.000.000.000026.56-20.170
20Q2 (6)51.840026.050025.910022.12005.05003.77000.170028.480030.7500100.0000-0.000033.2700
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)53.673.6726.40-14.011.7545.8126.52-16.0819.56-20.7116.76-28.2211.30-33.290.57-16.1828.74-13.2251.946.4699.722.70.55-81.010.1629.2932.9027.17
2022 (9)51.771.8730.7013.71.20-23.0231.6015.2924.6717.0323.359.6816.942.980.68-12.8233.1213.8948.7980.397.10-1.252.9073.530.13-24.8625.87-8.2
2021 (8)50.82-1.3627.00-2.141.56-28.8427.41-1.7921.08-3.7921.29-7.0716.45-2.260.782.6329.08-3.9327.06-22.6698.33-0.21.6770.570.1772.4228.18-1.26
2020 (7)51.520.8427.5912.752.191.5527.9111.3721.9110.8822.91-4.0616.83-4.70.76-14.6130.2710.1534.99-9.8798.530.850.98-57.350.10028.54-11.94
2019 (6)51.09-8.5424.4731.632.16-26.4525.0625.2419.7634.7923.8891.8117.6687.670.8941.2727.4817.0438.8218.2897.706.042.30-65.90.00032.41-19.08
2018 (5)55.86-3.0718.59-37.222.9394.0120.01-35.2414.66-40.6712.45-58.879.41-55.490.63-25.8823.48-28.7232.82-7.092.13-3.686.7455.060.00040.0536.36
2017 (4)57.63029.6101.51030.90024.71030.27021.1400.85032.94035.29-35.8195.6504.3500.00029.370
2016 (3)0.0000.0000.0000.0000.0000.0000.0000.0000.00054.9800.0000.0000.0000.000

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