玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)42.972.97-1.6527.081.65-8.2333.033.220.5526.862.441.133.805.26-12.841.641.23-7.870.060.0-14.2934.242.981.48137.809.52-5.481.95-1.34-9.2418.056.5572.7214.661.1710.64
23Q3 (19)41.73-1.46-5.4626.64-2.63-9.0532.002.32.9626.223.885.093.612.56-6.231.624.524.520.060.00.033.253.333.04125.823.91-14.1983.06-5.65-11.6516.9432.1183.0614.49-0.28-0.34
23Q2 (18)42.351.15-5.9727.360.29-3.8331.283.233.1725.244.862.813.52-1.68-5.881.554.034.030.060.00.032.183.311.67121.09-9.59-20.6488.03-1.81-6.7912.8223.9397.814.534.76-9.07
23Q1 (17)41.87-4.17-4.7127.28-7.565.730.30-7.7616.1824.07-9.3714.843.58-17.89-33.081.49-16.29-1.970.06-14.29-14.2931.15-7.6814.31133.94-8.05-11.689.66-0.71-9.3710.34-0.99862.0713.874.68-19.64
22Q4 (16)43.69-1.021.0229.510.7511.7432.855.6923.1726.566.4527.824.3613.25-70.861.7814.84-11.00.0716.67-30.033.744.5621.41145.67-0.65-79.8990.30-3.96-8.7710.4574.63923.8813.25-8.87-14.79
22Q3 (15)44.14-2.01.5929.292.950.0331.082.515.524.951.636.083.852.94-78.971.554.03-34.870.060.0-40.032.271.965.8146.62-3.91-74.5994.02-0.45-5.135.98-7.69564.114.54-9.010.14
22Q2 (14)45.042.53.5228.4510.23-5.2330.3216.260.3624.5517.132.423.74-30.09-82.421.49-1.97-39.920.06-14.29-40.031.6516.150.67152.590.71-80.4894.44-4.53-4.666.48502.78593.5215.98-7.424.58
22Q1 (13)43.941.62.8325.81-2.27-5.2126.08-2.21-4.7520.960.87-4.345.35-64.24-72.471.52-24.0-34.20.07-30.0-30.027.25-1.94-5.09151.52-79.08-79.2798.92-0.060.11.085.38017.2611.05.18
21Q4 (12)43.25-0.469.4726.41-9.825.4626.67-9.4725.6220.78-11.6522.3814.96-18.311.062.00-15.9728.210.100.011.1127.79-8.8921.57724.2925.52-5.0298.98-0.12-1.021.0213.27015.557.09-12.98
21Q3 (11)43.45-0.144.829.28-2.4732.2529.46-2.4832.0523.52-1.8831.7618.31-13.9627.242.38-4.0353.550.100.011.1130.50-2.9927.14577.01-26.19-26.3199.100.03-0.90.90-3.6014.52-4.97-22.48
21Q2 (10)43.511.833.4530.0210.2529.5130.2110.3428.9423.979.424.3321.289.5231.282.487.3657.960.100.025.031.449.5124.22781.796.97-13.7899.070.24-0.930.930-47.6615.28-6.89-13.43
21Q1 (9)42.738.15027.2329.36027.3828.97021.9129.03019.4344.2502.3148.0800.1011.11028.7125.590730.82-4.16098.82-1.1800.000016.41-8.170
20Q4 (8)39.51-4.7021.05-4.92021.23-4.84016.98-4.87013.47-6.3901.560.6500.090.0022.86-4.710762.58-2.610100.000.000.000017.87-4.590
20Q3 (7)41.46-1.43022.14-4.49022.31-4.78017.85-7.42014.39-11.2301.55-1.2700.0912.5023.99-5.220783.03-13.650100.000.000.00-100.0018.736.120
20Q2 (6)42.060023.180023.430019.280016.21001.57000.080025.3100906.7900100.00001.790017.6500
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)42.24-4.3927.09-4.340.77-10.7331.674.925.625.2614.91-38.826.18-13.690.24-17.2432.734.77137.80-5.485.54-8.8114.46133.430.10220.5214.39-5.2
2022 (9)44.182.1528.320.180.87-6.0730.196.0824.347.8924.37-67.97.16-20.970.29-27.531.245.4145.67-79.8993.81-5.726.19725.960.03-56.015.18-1.36
2021 (8)43.255.4928.2728.910.92-21.3928.4628.7822.5626.6775.9142.89.0640.470.4011.1129.6424.54724.29-5.0299.500.390.75-15.250.07-45.0715.39-14.88
2020 (7)41.003.5421.9310.71.18-0.822.1010.1717.8111.3153.16-11.466.457.320.36-2.723.8010.39762.588.2399.120.30.88-25.220.13018.08-7.04
2019 (6)39.6014.4519.8161.061.1867.9520.0660.4816.0027.4960.04-36.386.0124.430.37-2.6321.5658.76704.56-54.0398.820.231.18-15.980.00019.45-4.0
2018 (5)34.6031.3612.30133.40.71-54.6112.50138.112.55139.0594.3743.754.83121.560.38-7.3213.5894.281532.51-46.498.59-1.411.4100.00020.2637.82
2017 (4)26.34341.955.2701.55-65.415.2505.25065.6502.1800.4106.9902859.33-10.29100.00-10.00.0000.00014.70-42.96
2016 (3)5.960-10.6904.490-10.240-10.2400.0000.0000.000-5.6203187.180111.110-0.0000.00025.770

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