玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)32.13-7.9455.976.35-34.27391.283.27-73.15145.542.91-71.53151.780.91-74.86157.960.72-72.62164.860.25-3.8525.09.39-48.583337.9324.83-15.31-26.71190.91145.45581.82-90.91-554.55-233.6917.95-4.5718.09
23Q3 (19)34.9017.11-18.489.66111.3824.0112.1872.52-38.7910.22-1.06-34.653.629.04-22.152.639.13-13.490.2613.0436.8418.2631.94-31.229.32-38.07-34.0877.7821.5397.2220.00-44.44-66.9818.817.61-33.58
23Q2 (18)29.80-0.03-42.344.57149.14-78.857.06163.89-74.2810.33208.05-47.463.32248.21-59.062.41242.6-55.290.2327.78-14.8113.84655.82-56.6347.3460.31-24.6464.00-23.69-18.8636.00123.270.417.48-34.46-33.46
23Q1 (17)29.8144.71-45.57-9.30-326.61-130.56-11.05-53.9-131.95-9.56-70.11-132.84-2.24-42.68-117.18-1.69-52.25-119.160.18-10.0-40.0-2.49-758.62-106.4429.53-12.84-25.6983.87199.54-4.7816.13-76.2835.3426.6775.4629.91
22Q4 (16)20.60-51.88-66.56-2.18-127.98-106.54-7.18-136.08-121.91-5.62-135.93-121.31-1.57-133.76-109.66-1.11-136.51-110.350.205.26-51.22-0.29-101.09-100.833.88-23.83-40.6428.00-29.0-72.568.0012.283806.015.20-46.33-39.49
22Q3 (15)42.81-17.16-26.837.79-63.95-76.9519.90-27.5-41.315.64-20.45-43.044.65-42.66-73.43.04-43.6-75.580.19-29.63-57.7826.54-16.83-28.7544.48-29.19-2.039.44-50.0-60.3760.56186.6712497.1828.327.827.17
22Q2 (14)51.68-5.642.8721.61-28.98-28.827.45-20.62-6.6619.66-32.46-16.058.11-37.81-50.155.39-38.89-55.080.27-10.0-47.0631.91-17.42-1.4862.8258.0878.2178.87-10.46-23.7321.1377.28719.7226.2727.9655.44
22Q1 (13)54.77-11.131.630.43-8.6767.2934.585.5281.3329.1110.3991.8913.04-19.866.548.82-17.7253.390.30-26.83-21.0538.647.0762.4239.74-30.3810.4588.08-13.5-6.9511.92749.48197.9320.53-18.278.91
21Q4 (12)61.615.351.9733.32-1.3988.0432.77-3.33102.2826.37-3.9791.6416.26-6.98109.5410.72-13.984.510.41-8.89-2.3836.09-3.1170.4857.0825.7556.47101.832.33-5.54-1.83-481.6580.4325.1212.840.1
21Q3 (11)58.5116.4644.0833.7911.33123.3333.9015.27144.5927.4617.25149.1817.487.44243.4212.453.75228.50.45-11.7632.3537.2515.082.645.3928.7748.3399.52-3.76-9.330.48114.1104.9322.2731.7815.57
21Q2 (10)50.2420.7122.4230.3566.85105.0729.4154.22109.1723.4254.38110.9916.27107.79232.0412.00108.7223.450.5134.2154.5532.3936.1556.4735.25-2.03-9.85103.419.23-1.52-3.41-185.2331.8216.90-10.340
21Q1 (9)41.622.663.5118.192.65734.419.0717.72490.415.1710.25504.387.830.91018.575.75-1.03926.790.38-9.5272.7323.7912.3875.0635.98-1.3740.0594.67-12.1942.04.00142.67-88.018.855.13-31.7
20Q4 (8)40.54-0.178.8317.7217.1285.7416.2016.88105.8413.7624.86120.877.7652.46214.175.8153.3205.790.4223.5340.021.173.7739.4636.4819.2222.17107.81-1.77-13.75-9.383.9153.1217.93-6.95-12.19
20Q3 (7)40.61-1.053.3315.132.2316.7413.86-1.425.5611.02-0.72-12.545.093.88-8.623.792.16-4.770.343.036.2520.40-1.450.5430.60-21.74-5.0109.764.539.76-9.76-95.12019.2702.23
20Q2 (6)41.042.064.7214.80578.9-8.2514.06335.29-14.1611.10342.23-15.144.90600.0-27.623.71562.5-23.190.3350.0-10.8120.7052.32-9.2539.1052.2-20.4105.0057.55.0-5.00-115.0-360.00.00-100.0-100.0
20Q1 (5)40.217.9534.172.18-77.15132.543.23-58.96151.762.51-59.71147.720.70-71.66144.590.56-70.53147.060.22-26.67-4.3513.59-10.47188.5425.69-13.97-20.7166.67-46.67-38.4633.33266.67500.027.6035.166.69
19Q4 (4)37.25-5.220.09.54-26.390.07.87-40.060.06.23-50.560.02.47-55.660.01.90-52.260.00.30-6.250.015.18-25.180.029.86-7.30.0125.0025.00.0-20.0000.020.428.330.0
19Q3 (3)39.300.280.012.96-19.650.013.13-19.840.012.60-3.670.05.57-17.730.03.98-17.60.00.32-13.510.020.29-11.050.032.21-34.430.0100.000.00.00.00-100.00.018.8513.830.0
19Q2 (2)39.1930.760.016.13340.750.016.38362.50.013.08348.670.06.77531.210.04.83505.880.00.3760.870.022.81384.290.049.1251.60.0100.00-7.690.01.92123.080.016.56-35.990.0
19Q1 (1)29.970.00.0-6.700.00.0-6.240.00.0-5.260.00.0-1.570.00.0-1.190.00.00.230.00.04.710.00.032.400.00.0108.330.00.0-8.330.00.025.870.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)31.79-29.153.49-79.486.1533.313.71-82.744.27-74.814.99-80.283.88-77.780.90-12.6210.58-60.5124.83-26.7193.8818.756.12-70.770.60-34.8419.90-12.49
2022 (9)44.87-17.417.01-43.394.6166.0521.49-27.9316.95-29.2325.31-55.8817.46-54.611.03-36.0226.79-19.5533.88-40.6479.06-21.5220.9400.92-26.4722.747.77
2021 (8)54.3233.6930.05116.652.78-47.1529.82129.2123.95125.5257.37222.1238.47187.31.6127.7833.3070.1657.0856.47100.74-5.52-0.7401.26-62.2621.103.99
2020 (7)40.639.6613.8746.155.26-16.7413.0140.0410.6234.2617.8140.1313.3936.221.261.6119.5714.9136.4822.17106.624.47-6.6203.3389.1720.292.37
2019 (6)37.05-2.559.4916.446.325.639.29-0.967.91-0.2512.71-6.899.83-3.631.24-3.1317.03-0.4729.86-0.07102.0617.56-2.0601.76-36.0119.82-3.13
2018 (5)38.02-6.298.15-36.875.9811.629.38-22.87.93-23.1613.65-38.2110.20-36.611.28-17.9517.11-10.1829.88-24.186.81-18.5313.1902.75020.462.87
2017 (4)40.57-0.7812.913.125.36-11.3112.15-1.8610.32-0.5822.09-3.4916.09-2.661.56-1.8919.05-2.6639.3712.07106.565.61-6.5600.00019.89-4.56
2016 (3)40.891.7712.5247.646.04-29.512.3834.1310.3838.5822.8943.2416.5345.251.594.6119.572.9535.13-17.98100.9010.51-0.9000.00020.84-4.49
2015 (2)40.184.178.48-9.58.57-6.989.23-12.357.49-11.9915.98-22.2811.38-22.01.52-11.1119.01-7.9942.8312.7191.302.888.70-22.710.00021.8214.06
2014 (1)38.5709.3709.21-0.9510.5308.51020.56014.5901.71-9.0420.666.1738.00-14.9788.750.3911.2510.890.00019.137.96

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