玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)33.8527.2123.5923.9486.16115.6819.91-2.31112.7116.62-18.53138.452.8513.55206.452.4216.91206.330.1440.027.2734.30-10.8434.0420.138.23-13.79120.0990.321.43-20.09-154.43-9.2128.82-18.36-11.89
23Q3 (19)26.615.43-9.5212.8633.82-21.9720.38139.2-14.6620.40190.189.152.51185.23-12.542.07162.03-5.910.100.0-16.6738.4742.113.8618.60-33.17-22.4463.10-43.75-8.9836.90403.4418.7635.305.7813.0
23Q2 (18)25.240.36-34.589.61-4.47-65.058.52-18.93-72.827.03-40.37-72.050.88-36.69-81.510.79-33.05-77.750.100.0-28.5727.071.08-36.527.8340.7-30.65112.1617.4427.96-12.16-370.61-198.4933.371.528.59
23Q1 (17)25.15-8.18-40.4710.06-9.37-67.6810.5112.29-65.4811.7969.15-48.431.3949.46-67.221.1849.37-64.020.10-9.09-28.5726.784.65-33.8119.78-15.29-34.5295.51-19.33-6.624.49124.44297.7532.870.4915.25
22Q4 (16)27.39-6.87-12.0111.10-32.65-43.349.36-60.8-56.446.97-62.71-58.810.93-67.6-70.10.79-64.09-67.360.11-8.33-21.4325.59-30.91-31.4323.35-2.63-20.87118.3970.7829.6-18.39-159.18-312.6932.714.7131.74
22Q3 (15)29.41-23.77-26.4216.48-40.07-39.6823.88-23.83-18.1618.69-25.69-20.22.87-39.71-41.432.20-38.03-42.560.12-14.29-25.037.04-13.11-2.4523.98-40.24-16.3369.32-20.91-25.9731.08151.65388.8431.241.6623.09
22Q2 (14)38.58-8.69-10.927.50-11.66-13.1731.352.9617.925.1510.0226.264.7612.2610.193.558.235.650.140.0-12.542.635.3625.3540.1332.8440.0287.65-14.3-26.4112.35643.34164.6230.737.7523.12
22Q1 (13)42.2535.725.7331.1358.9113.930.4541.694.4622.8635.11-1.474.2436.331.193.2835.540.00.140.00.040.468.411.7330.212.372.44102.2711.958.81-2.27-126.28-136.0428.5214.86-0.7
21Q4 (12)31.13-22.124.4319.59-28.2917.1721.49-26.3591.5316.92-27.7596.743.11-36.53133.832.42-36.81128.30.14-12.516.6737.32-1.7133.8629.512.977.591.35-2.45-38.718.6536.02117.6324.83-2.17-8.91
21Q3 (11)39.97-7.6925.5327.32-13.7415.8629.189.742.6723.4217.57-0.094.9013.4352.653.8313.9953.820.160.045.4537.9711.64-16.0728.660.09.193.64-21.3812.766.36133.27-62.5125.381.68-30.71
21Q2 (10)43.308.3638.0331.6715.88103.2726.59-8.7889.7919.92-14.1494.534.323.1202.13.362.44192.170.1614.2945.4534.01-14.4816.2328.66-2.81-12.97119.1126.727.11-19.11-403.03-70.5224.96-13.090
21Q1 (9)39.9634.0512.4427.3363.4618.5729.15159.822.5823.20169.7729.544.19215.0452.923.28209.4343.230.1416.677.6939.7742.657.5429.497.4329.2393.99-36.94-2.96.31112.8697.328.725.360
20Q4 (8)29.81-6.385.016.72-29.09-24.4511.22-60.52-45.618.60-63.31-45.361.33-58.57-47.221.06-57.43-50.470.129.09-7.6927.88-38.37-20.2527.454.4934.23149.0679.4939.07-49.06-389.31-583.2927.26-25.5812.0
20Q3 (7)31.841.511.823.5851.3577.4328.42102.8612.2923.44128.918.173.21124.4813.832.49116.528.260.110.010.045.2454.614.1726.27-20.2232.4183.04-25.3358.6116.96251.3-64.4136.6303.42
20Q2 (6)31.37-11.7327.5715.58-32.4157.5314.01-41.0833.6810.24-42.8352.151.43-47.8152.131.15-49.7838.550.11-15.380.029.26-20.885.1432.9344.39.22111.2114.8818.07-11.21-450.62-292.760.000-100.0
20Q1 (5)35.5425.1876.923.054.16398.9223.7815.27137.5617.9113.79131.42.748.73197.832.297.01193.590.130.044.4436.985.7820.5722.8211.59-4.8496.80-9.68108.273.20144.52-94.030.00-100.0-100.0
19Q4 (4)28.39-0.320.022.1366.520.020.63-18.490.015.74-27.370.02.52-10.640.02.14-6.960.00.1330.00.034.96-19.50.020.453.070.0107.18104.710.0-7.18-115.070.024.34-31.280.0
19Q3 (3)28.4815.820.013.2934.380.025.31141.510.021.67221.990.02.82200.00.02.30177.110.00.10-9.090.043.4356.050.019.84-34.20.052.36-44.410.047.64719.480.035.4219.340.0
19Q2 (2)24.5922.40.09.89114.070.010.484.70.06.73-13.050.00.942.170.00.836.410.00.1122.220.027.83-9.260.030.1525.730.094.19102.640.05.81-89.140.029.68-18.10.0
19Q1 (1)20.090.00.04.620.00.010.010.00.07.740.00.00.920.00.00.780.00.00.090.00.030.670.00.023.980.00.046.480.00.053.520.00.036.240.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)28.25-19.8614.97-34.0215.8233.0215.21-39.0114.12-27.037.51-41.286.34-38.030.44-15.3831.82-14.6520.13-13.7998.588.311.60-82.40.361.1132.245.29
2022 (9)35.25-9.1322.69-14.9911.8916.724.94-6.3819.35-7.2812.79-23.3710.23-21.550.52-16.1337.280.3823.35-20.8791.02-9.119.0700.36-3.6330.6218.36
2021 (8)38.7920.6526.6935.4810.19-31.8626.6439.1120.8740.4416.6994.7513.0486.020.6231.9137.147.2829.517.5100.14-2.61-0.2200.37-25.125.87-17.98
2020 (7)32.1525.5419.7050.514.95-8.9519.1514.0614.8613.788.5721.227.0118.410.476.8234.621.2927.4534.23102.8332.0-2.8300.49-21.0431.542.07
2019 (6)25.61-3.1413.09-7.2916.42-0.1116.79-0.6513.063.737.07-2.625.920.170.44-2.2234.18-0.1520.45-27.5177.90-6.7722.1034.420.63-7.730.90-6.05
2018 (5)26.44-2.6914.12-15.716.44-10.8716.904.3212.59-4.987.26-11.145.91-8.230.45-4.2634.23-3.3128.212.9983.56-19.2916.4400.68032.896.27
2017 (4)27.172.4116.752.4518.45-13.2616.2014.1613.2523.378.1723.416.4423.850.472.1735.40-2.4327.39-21.38103.54-10.13-3.3700.00030.95-1.59
2016 (3)26.53-0.7516.3513.3821.27-1.7314.19-0.2110.74-7.256.62-5.75.20-3.70.462.2236.28-0.9834.8410.64115.2013.49-15.2000.00031.456.18
2015 (2)26.73-12.3614.42-18.5321.6420.1314.22-30.711.58-34.657.02-43.25.40-40.980.45-10.036.64-6.8431.49-17.15101.5217.78-1.3300.00029.6232.88
2014 (1)30.50017.70018.02-3.8420.52017.72012.3609.1500.50-1.9639.3313.2538.01-4.9886.19-12.8913.691191.470.00022.29-1.02

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