玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q3 (20)11.1914.6547.2410.1965.69111.4111.5052.93133.278.8657.37135.649.52118.85221.622.46121.62134.2912.0345.11118.73272.77-12.8625.3488.608.3-9.311.40-37.33392.46.51-27.1-11.55
23Q2 (19)9.769.5433.156.1553.3717.147.5240.8258.325.6324.2873.234.3552.1110.141.1144.1632.148.2932.0151.28313.028.592.2881.819.07-25.9718.19-27.22273.328.93-11.7638.88
23Q1 (18)8.9113.7913.944.013.89-8.455.348.5422.764.5317.3636.042.86-14.6333.020.77-22.22-8.336.2813.7724.36288.512.0987.2775.00-4.48-25.6825.0016.382825.010.1243.1437.69
22Q4 (17)7.833.0331.163.86-19.9243.494.92-0.267.353.862.6667.833.3513.1892.530.99-5.7143.485.520.3652.91282.5929.8554.4378.52-19.62-14.2821.48827.61155.737.07-3.9439.17
22Q3 (16)7.603.6843.674.82-8.191009.434.933.791073.813.7615.69571.432.9643.01038.461.0525.0556.255.500.36257.14217.6333.6933.7497.68-11.6179.592.32122.06-98.967.3614.46-1.34
22Q2 (15)7.33-6.275.925.2519.86207.024.759.2121.963.25-2.495.782.07-3.72137.930.840.0104.885.488.5176.21162.795.679.79110.509.4938.94-10.50-1044.2-151.276.43-12.52-6.54
22Q1 (14)7.8230.9952.734.3862.83942.314.3547.966114.293.3344.788225.02.1523.5621400.00.8421.741300.05.0539.89258.16154.06-15.816.32100.9210.17113.76-0.92-110.92-100.117.3544.69-29.33
21Q4 (13)5.9712.8522.592.69607.55232.512.94600.0712.52.30310.711542.861.74569.232800.00.69331.25666.673.61134.42329.76182.9912.4520.7791.60174.64-78.18.40-96.23102.645.08-31.9-36.34
21Q3 (12)5.29-23.55-28.71-0.53-130.99-145.30.42-80.37-84.330.56-66.27-76.860.26-70.11-62.320.16-60.98-50.01.54-50.48-65.24162.739.75-0.19-122.73-254.32-381.94222.73987.94294.417.468.43-43.23
21Q2 (11)6.9235.166.631.71428.85223.912.142957.14-72.771.664050.0-70.040.878600.0-47.590.41583.33-43.843.11120.57-67.47148.272.33-4.0279.53110.84556.4220.47-97.54-82.576.88-33.85-35.16
21Q1 (10)5.125.1311.3-0.5274.3848.510.07114.58103.610.04-71.43101.910.01-83.33101.920.06-33.33135.291.4167.861181.82144.90-4.375.02-733.33-275.36-1490.8833.33361.91662.8210.4030.33-20.43
20Q4 (9)4.87-34.37-14.71-2.03-273.5-223.78-0.48-117.91-123.880.14-94.21-92.00.06-91.3-92.50.09-71.88-77.50.84-81.04-74.15151.52-7.076.96418.18860.69409.51-318.18-663.45-1875.127.98-39.270
20Q3 (8)7.4214.3354.581.17184.78-20.952.68-65.9-84.762.42-56.32-81.640.69-58.43-80.230.32-56.16-79.084.43-53.66-77.61163.045.5416.2743.53349.82419.4556.47-51.91-38.3613.1423.856.05
20Q2 (7)6.4941.09-23.01-1.38-36.63-195.177.86505.15219.515.54365.07252.871.66419.23245.830.73529.41180.779.568590.91120.79154.4811.9711.9-17.42-133.05-129.49117.42148.4187.0410.61-18.824.43
20Q1 (6)4.60-19.44-37.07-1.01-161.59-130.42-1.94-196.52-152.57-2.09-219.43-174.64-0.52-165.0-146.43-0.17-142.5-132.080.11-96.62-97.8137.97-2.69.8152.73-35.76-41.5347.27163.73381.0713.07072.88
19Q4 (5)5.7118.96-41.51.6410.81-58.382.01-88.57-61.861.75-86.72-57.00.80-77.08-49.370.40-73.86-45.953.25-83.58-51.64141.661.027.1782.08879.4310.0617.92-80.44-29.50.00-100.0-100.0
19Q3 (4)4.80-43.060.01.482.070.017.59615.040.013.18739.490.03.49627.080.01.53488.460.019.79357.040.0140.231.580.08.38-85.820.091.62123.960.012.3921.950.0
19Q2 (3)8.4315.320.01.45-56.330.02.46-33.330.01.57-43.930.00.48-57.140.00.26-50.940.04.33-13.570.0138.059.870.059.09-34.470.040.91316.310.010.1634.390.0
19Q1 (2)7.31-25.10.03.32-15.740.03.69-29.980.02.80-31.20.01.12-29.110.00.53-28.380.05.01-25.450.0125.65-4.940.090.1720.910.09.83-61.350.07.56-21.580.0
18Q4 (1)9.760.00.03.940.00.05.270.00.04.070.00.01.580.00.00.740.00.06.720.00.0132.180.00.074.580.00.025.420.00.09.640.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2022 (10)7.6629.614.52283.050.44-26.524.77182.253.59163.9710.61270.983.28156.255.41104.92282.5954.4394.8935.765.11-83.040.061.957.071.29
2021 (9)5.912.071.1800.60-42.221.69-13.781.36-9.932.8655.431.2831.962.64-26.87182.9920.7769.90030.10-79.630.06-12.346.98-35.61
2020 (8)5.79-12.01-0.9301.03-0.191.96-64.041.51-63.261.84-68.650.97-64.343.61-48.65151.526.96-47.790147.79136.890.0710.2210.8417.83
2019 (7)6.58-20.532.05-58.081.0462.325.455.014.119.895.87-18.812.72-18.817.037.99141.667.1737.61-60.1162.39990.870.06-21.219.2030.13
2018 (6)8.280.494.8921.040.64-27.255.195.273.74-2.67.23-0.823.35-3.466.510.0132.18-3.8394.2814.995.72-68.410.085.027.07-3.02
2017 (5)8.24-4.524.04-21.860.8812.614.93-4.273.846.677.29-13.213.47-11.256.51-1.96137.4414.181.99-18.2118.1000.0807.292.39
2016 (4)8.6353.015.17167.880.78-21.615.1589.343.60125.08.40176.323.91141.366.6440.68120.46-19.72100.2541.6-0.2500.0007.12-12.85
2015 (3)5.64-14.81.93-10.230.99-4.492.72-3.551.60-20.43.04-6.171.62-8.474.72-1.87150.0524.6770.80-6.9629.2023.430.0008.17-2.62
2014 (2)6.62-34.192.15-52.331.0434.462.82-44.812.01-45.823.24-39.441.77-36.334.81-28.21120.3613.2276.10-13.8823.66100.460.0008.39-4.0
2013 (1)10.0604.5100.7787.865.1103.7105.3502.7806.70-4.69106.312.8688.367.4611.80-33.60.0008.74-4.38

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