玩股撇步(動畫小學堂)  

  • 毛利率代表著產品的競爭優勢, 要和同一個產業做比較. 如果毛利率很低的話, 就要看公司的營收規模是否夠大
  • 毛利率從谷底回升, 或許就是開始反轉的訊號
  • 營益率代表著公司的經營效率
  • 在不大幅舉債的前提下, ROE可以看出公司的經營品質
  • 穩定或持續提升的毛利率和營益率十分重要, 要當心持續下滑的毛利率和營益率
  • 本業收入比高的公司, 才容易預估財測, 值得花心力去研究
  • 無形資產佔總資產比高的公司, 可能代表這家公司是透過併購來成長. 但如果佔比高的不合理, 則要當心
  • 併購後有沒有發揮1+1>2, 營益率是一個很好的觀察指標
  • 要檢視ROE上升或下滑的原因, 根據杜邦分析不外乎是利潤率, 營收, 財務槓桿的增減
  • 租賃業要觀察延滯率(在銀行稱為逾放比率)的變化. 如果越來越多客戶拖延還錢(延滯率上升), 就代表接下來放款的錢也會變少(放款率下降)
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近20季
營業毛利率 QoQ YoY營業利益率 QoQ YoY稅前淨利率 QoQ YoY稅後淨利率 QoQ YoY股東權益報酬率 QoQ YoY資產報酬率 QoQ YoY總資產周轉率 QoQ YoYEBITDA利潤率 QoQ YoY財務槓桿 QoQ YoY本業收入比 QoQ YoY業外獲益比 QoQ YoY用人費用率 QoQ YoY
23Q4 (20)1.93-91.77-86.33-52.1731.73-86.39-80.90-220.33-348.2-65.68-227.21-437.92-11.04-236.63-487.23-3.80-212.09-1017.650.060.020.0-60.47-168.62-1646.55177.3611.97-12.5364.37156.43-58.835.63-83.36163.3534.21-22.99-0.09
23Q3 (19)23.444.2777.44-76.42-112.75-36.9367.23-29.16496.0151.63-26.5143125.08.08-38.6580900.03.39-30.671068.970.06-14.2950.088.12-22.03122.64158.40-6.92-28.46-114.07-202.2277.19214.0755.41-64.3244.4211.89-23.87
23Q2 (18)22.4883.06-2.35-35.9225.91-440.9694.90363.171638.0970.25358.751122.5613.17380.211206.724.89494.353861.540.0716.6716.67113.02827.28676.24170.17-17.9-20.28-37.75-128.11-135.05137.75501.761890.6939.703.98-12.67
23Q1 (17)12.28-13.03-59.54-48.48-73.2-1030.52-36.06-99.78-2196.51-27.15-122.36-2637.38-4.70-150.0-2143.48-1.24-264.71-444.440.0620.0-14.29-15.54-497.44-184.0207.272.22-1.75134.29-14.06-58.68-34.2939.0584.7638.1811.5117.26
22Q4 (16)14.126.89-57.24-27.9949.85-586.78-18.05-260.02-2128.4-12.21-10075.0-5187.5-1.88-18700.0-3860.0-0.34-217.24-197.140.0525.0-37.53.91-90.12-75.33202.76-8.4313.75156.25131.25122.32-56.25-109.38-107.0334.24-41.32-7.13
22Q3 (15)13.21-42.62-58.56-55.81-740.51-680.7511.28282.82-5.05-0.1298.25-101.55-0.0199.16-100.530.29323.08-70.410.04-33.33-55.5639.58171.8451.18221.423.7327.21-500.00-564.29-734.62600.007900.03200.058.3528.3575.38
22Q2 (14)23.02-24.15-31.39-6.64-227.45-146.18-6.17-458.72-147.39-6.87-742.06-194.63-1.19-617.39-167.61-0.13-136.11-113.270.06-14.29-33.3314.56-21.3-48.07213.451.1825.05107.69-66.86-3.35-7.6996.5832.6945.4639.6253.43
22Q1 (13)30.35-8.0917.455.21-9.39-35.921.72312.35-77.811.07345.83-72.060.23360.0-72.620.362.86-38.980.07-12.5-12.518.5016.72-24.12210.9618.3523.13325.00146.43208.75-225.00-128.12-4175.032.56-11.6918.88
21Q4 (12)33.023.5837.935.75-40.1749.74-0.81-106.8286.270.24-96.91102.80.05-97.35102.670.35-64.29391.670.08-11.110.015.85-39.469.61178.252.41-3.85-700.00-988.46-988.89800.004300.0366.6736.8710.8233.64
21Q3 (11)31.88-4.9812.539.61-33.17245.6811.88-8.76252.57.766.89133.411.897.39142.470.980.0203.160.090.028.5726.18-6.6364.76174.061.971.3278.79-29.29323.2318.18259.09-86.5633.2712.28-1.8
21Q2 (10)33.5529.8419.8614.3876.8827.1413.0268.0203.57.2689.56440.851.76109.52509.30.9866.1250.00.0912.512.528.0415.0135.52170.69-0.3711.11111.435.86-57.14-11.43-117.1492.8629.638.180
21Q1 (9)25.847.9477.728.13111.72211.227.75231.36143.883.83144.74126.040.84144.92136.680.59591.67220.410.080.033.3324.3868.6793.04171.33-7.5812.59105.26263.74159.11-5.26-103.07-108.8627.39-0.72-21.32
20Q4 (8)23.94-15.519.223.8438.13-54.82-5.9024.26-362.22-8.5663.15-1350.85-1.8757.98-1600.0-0.1287.37-137.50.0814.290.014.46-9.0-14.34185.387.928.29-64.29-82.14-116.07171.4326.71157.1427.59-18.5780.68
20Q3 (7)28.331.21542.42.78-75.42113.51-7.79-281.5975.07-23.23-990.6122.52-4.45-934.88-9.61-0.95-439.2940.990.07-12.516.6715.89-23.2217.18171.8011.8340.39-35.29-113.57-153.92135.29184.56291.6433.880-4.7
20Q2 (6)27.9992.5286.611.31254.72151.064.29124.29114.76-2.1385.5292.49-0.4381.2288.410.28157.14117.610.0833.3333.3320.69657.88261.89153.620.9538.97260.00540.0238.0-160.00-369.47-793.330.00-100.0-100.0
20Q1 (5)14.54-27.59222.7-7.31-186.084.23-17.66-884.8967.34-14.71-2393.2268.56-2.29-1981.8249.0-0.49-253.1275.980.06-25.020.02.73-83.83108.56152.175.3153.5540.62-89.84-53.0359.38119.79299.4334.81127.96-36.14
19Q4 (4)20.08355.330.08.50141.30.02.25107.20.0-0.5998.030.0-0.1197.290.00.32119.880.00.0833.330.016.88224.480.0144.5018.080.0400.00511.110.0-300.00-968.420.015.27-57.050.0
19Q3 (3)4.41-39.090.0-20.587.090.0-31.25-7.540.0-29.98-5.710.0-4.06-9.430.0-1.61-1.260.00.060.00.0-13.56-6.10.0122.3710.70.065.45-14.910.034.5549.70.035.55-10.410.0
19Q2 (2)7.24161.10.0-22.1552.220.0-29.0646.250.0-28.3639.390.0-3.7117.370.0-1.5922.060.00.0620.00.0-12.7859.910.0110.5411.540.076.92-11.060.023.0855.240.039.68-27.210.0
19Q1 (1)-11.850.00.0-46.360.00.0-54.070.00.0-46.790.00.0-4.490.00.0-2.040.00.00.050.00.0-31.880.00.099.100.00.086.490.00.014.860.00.054.510.00.0
營業毛利率,營業利益率,稅前淨利率,股東權益報酬率-近10年
營業毛利率 YoY營業利益率 YoY折舊負擔比率 YoY稅前淨利率 YoY稅後淨利率 YoY股東權益報酬率 YoY資產報酬率 YoY總資產周轉率 YoYEBITDA利潤率 YoY財務槓桿 YoY本業收入比 YoY業外獲益比 YoY無形資產佔總資產比 YoY用人費用率 YoY
2023 (10)14.97-30.6-53.00013.23-9.0311.6307.4505.2903.111536.840.254.1731.8076.86177.36-12.53-455.210555.2100.09-21.2539.07-4.87
2022 (9)21.57-30.8-16.69014.5434.11-3.120-4.270-2.9300.19-93.210.24-27.2717.98-24.49202.7613.75545.83368.64-441.6700.12-25.7241.0729.15
2021 (8)31.1729.239.60198.1410.841.548.1904.9204.5102.8000.3313.7923.8169.95178.25-3.85116.470-17.6500.16-17.5531.807.0
2020 (7)24.12238.763.22010.68-9.24-6.120-11.740-8.890-1.2400.2916.014.010185.3828.29-52.830152.83374.580.19-38.4129.72-11.49
2019 (6)7.12-70.64-16.41011.7645.0-24.160-23.230-12.850-4.8200.25-28.57-6.840144.5047.967.80-79.3232.2000.31-11.6633.589.24
2018 (5)24.25-0.295.77-28.778.114.991.73-66.47-2.480-1.990-0.3400.35-10.2612.02-27.8997.70-42.47327.78107.22-227.7800.35030.748.89
2017 (4)24.32-3.958.10-21.667.732.565.16-23.12.95-15.232.89-13.472.30-9.090.39-9.316.67-3.64169.8231.27158.182.6-58.1800.00028.238.08
2016 (3)25.321.4410.3424.287.53-1.316.7166.923.48114.813.34119.742.5357.140.430.017.3020.64129.3711.45154.17-25.51-54.1700.00026.12-0.99
2015 (2)24.9615.998.3295.317.64-2.254.0298.031.62268.181.52270.731.6142.480.43-2.2714.3414.35116.08-2.36206.98-1.22-106.9800.00026.385.52
2014 (1)21.5204.2607.81-4.682.0300.4400.4101.1300.447.3212.54223.2118.8814.31209.52196.07-109.5200.00025.00-6.65

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